Experience

Nobi Smart Lamps
• Belgium
• Computers and Electronics Manufacturing
• 1 - 100 Employee
• Digital marketeer

  • Mar 2023 - Present


Pelckmans uitgevers

• Belgium
• Book and Periodical Publishing
• 1 - 100 Employee

• Digital Content Marketeer

  • May 2019 - Mar 2023

  - Develop paid and organic digital content strategies both for the global brand and for individual book releases - Work out the content planning for the social media channels (Facebook, Instagram, LinkedIn, TikTok) and the newsletters: copy and visuals (photo's, graphic visuals, online videos) - E-mail marketing: Weekly newsletters, segmented approach, automated email flows, AB tests ... - Analyse and optimize the digital strategy - Social media coaching of authors: helping them set up their accounts and helping them define their online strategy and persona - Social media advertising - Create clear reports to analyse the strategy at hand and optimize it further. - Organise and offer technical support for online book presentations (webinars or Facebook live) Show less



Hybrid

• Brazil
• Business Consulting and Services

• Online Marketeer

  • Sep 2016 - Apr 2019

  - Develop content plans and content strategies - Social media management (paid and organic) for several events, such as Ipanema (Versuz), Moose Bar (Versuz) & Zuiderburen - Develop digital strategies - Set up automation processes, not limited to email - AB testing: landing pages, mailings and ads - Create and maintain several landing pages - Coordination of a content migration - Create, analyse and optimise Google Ads campaigns - Develop content plans and content strategies - Social media management (paid and organic) for several events, such as Ipanema (Versuz), Moose Bar (Versuz) & Zuiderburen - Develop digital strategies - Set up automation processes, not limited to email - AB testing: landing pages, mailings and ads - Create and maintain several landing pages - Coordination of a content migration - Create, analyse and optimise Google Ads campaigns



Roamler

• Netherlands
• IT Services and IT Consulting
• 100 - 200 Employee

• Community Manager

  • Nov 2015 - Oct 2016

  - Motivate, coach and expand the Roamler Community - Create and translate both commercial and trainee projects - Evaluate and report on the active projects - Social media management - Create and analyse the monthly newsletter - Overseeing the quality of the reviews and manage their work planning - Motivate, coach and expand the Roamler Community - Create and translate both commercial and trainee projects - Evaluate and report on the active projects - Social media management - Create and analyse the monthly newsletter - Overseeing the quality of the reviews and manage their work planning



WPG Uitgevers België

• Marketing Assistant

  • May 2015 - Aug 2015

  - Maintaining contact with press, bookstores and authors - Coordinate and assist with book presentations - Coordinate and assist with other events (Boekenbeurs) - Writing press releases - Supervisor: Chris Boudewijns - Maintaining contact with press, bookstores and authors - Coordinate and assist with book presentations - Coordinate and assist with other events (Boekenbeurs) - Writing press releases - Supervisor: Chris Boudewijns



KU Leuven

• Belgium
• Research Services
• 700 & Above Employee

• Administrative Assistant

  • Mar 2014 - May 2014

  - Using Optical Character Recognition software (OCR) on digitized books (before 1900) - Creating a ‘ground truth’ - Evaluate the OCR results - This project received the Succeed Award 2014 - Co-worker: Jolien Berckmans - Supervisor: Sam Alloing - Using Optical Character Recognition software (OCR) on digitized books (before 1900) - Creating a ‘ground truth’ - Evaluate the OCR results - This project received the Succeed Award 2014 - Co-worker: Jolien Berckmans - Supervisor: Sam Alloing



Cliniques de l'Europe / Europa Ziekenhuizen

• Belgium
• Medical Practices

• Administrative Assistant

  • 2007 - 2014

  - Archive medical files - Welcome and assist patients - Manage agendas of several physicians - Managing appointments - Studentjob - Summer of 2007, 2008, 2010, 2011, 2012 and 2014 - Archive medical files - Welcome and assist patients - Manage agendas of several physicians - Managing appointments - Studentjob - Summer of 2007, 2008, 2010, 2011, 2012 and 2014



University of Sheffield

• United Kingdom
• Spectator Sports
• 1 - 100 Employee

• Assistant Language Teacher

  • Sep 2011 - Jan 2012

  - Dutch Language Assistant at the department of Germanic Studies - Teaching a language seminar during which students could practice what they learned in the theoretical course - Teaching about Dutch and Flemisch culture - Dutch Language Assistant at the department of Germanic Studies - Teaching a language seminar during which students could practice what they learned in the theoretical course - Teaching about Dutch and Flemisch culture