Experience

Knots About Pretzels

• Nigeria
• Food and Beverage Retail
• 1 - 100 Employee

• Lead Product designer and Strategy

  • Jul 2022 - Present

  • Designed a dynamic app using data from research for ordering and inquiry, which is projected to drive up sales by at least 27%. • Created high-fidelity prototypes which satisfied accessibility and usability design thinking, then modified those prototypes to ensure our final product incorporated the results from usability testing.• Slashed product design time by 14% by incorporating agile methods into our workflow, whilst ensuring the quality of the product delivered remained. satisfactory. Show less

• Head operations, business and marketing

  • Jul 2020 - Jun 2022

  • Initiated the design of the marketing launch strategy which resulted in 6000+ Sales and achieved an ROI of 180%.• Led the launch of a media campaign that increased social media following by 407.2%, and sales by 325%, with an average of 36.5x ROAS over 11 months.• Initiated the search for growth opportunities which led to 5 successful B2B contracts and the building of the first brick-and-mortar​ store, for which I solely negotiated the contract and directed the full set-up of operations. Show less



Udemy

• India
• E-Learning Providers
• 1 - 100 Employee

• User Interface/ User Experience Designer

  • Nov 2021 - Jun 2022

  • Designed a logo, storyboards, and journey maps to fulfill client project​ objectives which were identified using various research methodologies. • Focused on exploring design options whilst creating high-fidelity prototypes, which integrated accessibility and usability design thinking. • Iterated changes on prototypes based on results collated from the wireframe and prototype usability studies, which I facilitated. • Crafted responsive user experiences with a mobile-first mentality while still establishing consistent web/desktop interaction pattern Show less



Reeva creative consulting

• Lead brand, marketing and media strategist

  • Jan 2021 - May 2021

  • Produced comprehensive branding, re-branding, and media strategies with a projected ROI’s of up to 475%, using analysed data from the conducted market research. • Created a competitive media campaign and launch strategy for a client’s brick-and-mortar store which was projected to bring in 2000+ customers in the first month. • Produced comprehensive branding, re-branding, and media strategies with a projected ROI’s of up to 475%, using analysed data from the conducted market research. • Created a competitive media campaign and launch strategy for a client’s brick-and-mortar store which was projected to bring in 2000+ customers in the first month.



Aiteo Group

• Nigeria
• Oil and Gas
• 1 - 100 Employee

• Commercial Assistant

  • Mar 2020 - Feb 2021

  • Prepare, check and revise department reports and correspondence, as required • Contribute to the development, implementation and documentation process of improvements on several projects • Provide information to support monthly performance reporting and review • Assist business management and advisors to achieve budgeting and other business activities. • Assist the commercial managers in producing quotations and reports for submission and approval. • Provide support in complex negotiations by identifying sources of value throughout the companies commercial operations which are advantageous. Show less



University of Warwick - Warwick Business School

• United Kingdom
• Higher Education
• 700 & Above Employee

• WBS MARKETING COMMMUNICATION AMBASSADOR

  • Oct 2018 - Sep 2019

  •Partnered with other ambassadors to develop and execute the student outreach digital marketing strategies which included copywriting and creating social media engagement. •Partnered with other ambassadors to develop and execute the student outreach digital marketing strategies which included copywriting and creating social media engagement.



Stooch © - The Student Channel

• United Kingdom
• Higher Education
• 1 - 100 Employee

• Marketing Intern

  • Jul 2018 - Sep 2018

  • Collaborated to develop an incentive-based strategy to improve the relationship between us and the ​student union’s in order to facilitate possible expansion prospects¬. • Copywrote 8 mini-series blog posts on problems surrounding student union’s and critically reviewed existing strategies and proposed improvements to be made that will encourage inclusivity during freshers/induction week. • Collaborated to develop an incentive-based strategy to improve the relationship between us and the ​student union’s in order to facilitate possible expansion prospects¬. • Copywrote 8 mini-series blog posts on problems surrounding student union’s and critically reviewed existing strategies and proposed improvements to be made that will encourage inclusivity during freshers/induction week.



British Science Association

• United Kingdom
• Museums, Historical Sites, and Zoos
• 1 - 100 Employee

• Publicity officerr

  • Nov 2017 - Sep 2018

  •Partnered with other ambassadors to develop and execute the student outreach digital marketing strategies which included copywriting and creating social media engagement. •Collaborated with Stepping Stones charity and local community schools to create unique ways to introduce fundamental scientific concepts into their learning scheme. •Partnered with other ambassadors to develop and execute the student outreach digital marketing strategies which included copywriting and creating social media engagement. •Collaborated with Stepping Stones charity and local community schools to create unique ways to introduce fundamental scientific concepts into their learning scheme.