Experience

Auckland City Mission - Te Tāpui Atawhai

• New Zealand
• Non-profit Organizations
• 1 - 100 Employee

• Marketing & Communications Lead

  • Aug 2022 - Present

• Communications Specialist

  • Aug 2021 - Aug 2022



Callaghan Innovation

• New Zealand
• Research Services
• 300 - 400 Employee

• Community Management Specialist

  • Nov 2020 - Jul 2021

  In this fixed-term position with Te Pokapū Auaha o Aotearoa (New Zealand’s Innovation Agency) my responsibilities include, but are not limited to: - Growing Callaghan Innovation’s online communities, particularly across social media.- Planning, managing, and monitoring relevant daily activity across social media and web.- Creating, sharing, and analysing online content; both paid and organic.- Supporting maintenance and continuous improvement of websites.- Contributing to marketing campaign planning, plus other initiatives such as events.- Monitoring, measuring and evaluating online activity, and providing strategic insights.- Online stakeholder engagement, reputation management, and brand consistency.- Staying up-to-date on product and service offerings, messaging, and target audiences.



The Warehouse Group

• New Zealand
• Retail
• 700 & Above Employee

• Content Marketing Specialist

  • Mar 2019 - Oct 2020

  Further to the below past roles, this promotion has seen my role broaden to include:- Content Strategy for the Employment Brand channels- Project manage Recruitment Marketing campaigns- Corporate Communications Lead as required on projects- Project Management for strategic projects – new careers website, new EVP etc. - Manage external partners & contractors – digital agency, videographer, photographer etc.- Mentorship of interns

• Squad Member - Culture & Communications Squad

  • Nov 2019 - Aug 2020

  As a member of an agile frontrunner team I have:- Developed a working knowledge of agile frameworks, ways of working and an agile mindset.- Applied my subject matter expertise of strategic content creation, community and channel management to help educate and excite team members about organisational change.- Pitched for the use of a particular system to create an internal micro-site and trained two other squad members in the use of said system.- Built above micro-site in three weeks, with more than thirty pages of content.- Briefed and worked with designer to ensure brand consistency across ‘campaign’ assets.- Learned to exercise more flexibility and creativity in problem solving, and to pivot quickly in response to changing situations.

• Content Marketing Assistant - Employment Brand

  • Apr 2018 - Mar 2019

  Reporting to the Head of Corporate and Employment Brand, I own The Warehouse Group's Employment Brand digital channels across five brands (The Warehouse Group, The Warehouse, Noel Leeming, Warehouse Stationery and Torpedo7), including three careers websites.I am responsible for defining, articulating, bringing to life, advocating for, and reporting on Employment Brand at The Warehouse Group. On a day-to-day basis, this looks like:- Delivery of Employment Brand strategic plan.- Content Creation- Channel management – social media, blog, careers website.- Monitor trends and new channel opportunities.- Champion our purpose and EVP- Report on & analyse digital channels to provide data & insights; make continuous improvements based on data and insights.- Run training and workshops for team members on LinkedIn & personal branding. - Continually find and engage brand ambassadors, who are representative of a cross-section of the business, to represent The Warehouse Group.

• Employment Brand Assistant

  • Aug 2017 - Apr 2018

  Reporting to The Warehouse Group Employment Brand Manager, my role includes: - Creation and implementation of Employment Brand plans, content, & supporting materials.- Taking photos, videos & creating basic graphics that represent company culture.- Driving engagement & community management of social media careers channels.- Managing content calendar.- Use of Hootsuite, Facebook Business Manager, and Canva.- Reporting and Insights into social media careers channels.- Copywriting award applications for the wider People Support team.- Working closely with Internal Communications, PR, Marketing, Social Media, & Recruitment teams.



World Vision New Zealand

• New Zealand
• Non-profit Organizations
• 1 - 100 Employee

• Developing Contexts and Sponsorship Operations Intern (Volunteer)

  • Jan 2017 - Aug 2017

  In this internship I worked cross-functionally across three teams on tasks such as:• Sector Mapping – particularly for NZ funded Water/WASH projects in East Africa• Processing raw project reports from the field, checking them against financial reports & transforming them into digestible updates for major donors.• Assisting in compiling information for and contributing to major grant applications.• Liaising w/ field agents across Africa, SE Asia & the Pacific to assist with donor inquiries.• Contributing research and information to grant applications.• Organising & digitising archival documents.

• Senior Fundraising Promoter

  • Jul 2014 - Dec 2016

  I participated in seasonal fundraising work for World Vision New Zealand whilst I was studying and was proud to have been at one point promoted to ‘Senior Fundraising Promoter’.I was responsible for engaging members of the public with stories of transformational development and tailoring the delivery of core messages to a variety of audiences.Other tasks included responding to enquiries and processing support information, as well as reconciling cash and credit payments, setting up, maintaining and packing down retail sites and wholeheartedly and professionally supporting the charity's brand and identity.



The Warehouse

• New Zealand
• Retail
• 700 & Above Employee

• Duty Manager

  • Oct 2014 - Aug 2017

  I worked part-time at The Warehouse store in Newmarket whilst I was studying, until I gained a full-time position at The Warehouse Group Store Support Office. One of my personal highlights during my time in this role was receiving the ‘Extra Miler Award’ for my store at our annual regional conference in 2016.My responsibilities as a Duty Manager included handling security, customer service, cash handling, end of day closing procedures, the shop floor, delegation of tasks, and a team of up to 15 people at times. It was also necessary for me to have a working knowledge of each department within the store in order to help as and when needed......all the while overseeing and upholding company policy to ensure a motivated team and a great shopping experience for our customers!