Experience

EQUANS UK & Ireland

• United Kingdom
• Renewable Energy Semiconductor Manufacturing
• 1 - 100 Employee

• Marketing Communications Executive

  • Feb 2021 - Present

  Leading on marketing and communications activities for EQUANS' EV Solutions Business, which includes the nationwide GeniePoint EV charging network.https://drivers.geniepoint.co.uk/https://www.engie.co.uk/ev-solutions/ Leading on marketing and communications activities for EQUANS' EV Solutions Business, which includes the nationwide GeniePoint EV charging network.https://drivers.geniepoint.co.uk/https://www.engie.co.uk/ev-solutions/



Magnet Ltd

• Retail
• 700 & Above Employee

• Marketing Coordinator

  • Jan 2020 - Feb 2021

  Delivered numerous successful cross-channel promotional campaigns for the Retail and Trade brands. This involved close collaboration with agencies to produce campaign collateral, managing print allocations, budgets and timings to enable delivery of POS to over 200 stores. Plus, co-ordinating the communications of sale messaging across Social Media, PPC, the website, emails and radio. Producing thorough briefings to communicate the campaign to stores and the wider business. Developed multi-channel communication strategies for both internal and external communications. This included developing email content plans and building emails for both service and marketing comms across both B2C and B2B.Led on all printed collateral delivery, including in-store messaging, as well as developing several new brochures for Magnet Kitchens and Magnet Contract Kitchens.Supported with the development of the 2020 Magnet Contract Kitchens marketing plan and led the social strategy. This included managing a LinkedIn posting schedule.Acted as a department representative for the intranet and producing content for the weekly newsletters/ store briefings to ensure internal stakeholders are informed on activities.

• Marketing and Merchandising Assistant

  • Sep 2018 - Jan 2020

  Developing multi-channel promotional campaigns with deliverables across website, social and email, plus print for 200+ stores. This involves close collaboration with agencies and internal teams to brief, design and execute campaigns for both B2C and B2B segments. Responsibly for delivering website performance targets, including SEO and A/B testing to ensure optimal performance. Regularly used a content management system to update the site. Creating engaging content for all digital channels, ensuring content is SEO optimised and in line with brand tone of voice. Using a content management system to update copy and design and build landing pages. Developing email content plans for both retail and trade brands. This included developing email content plans and building emails. This also involved data segmentation and the creation of targeted communications. Worked on several brochure and print projects, ensuring all communications were consistent, engaging and on-brand.Produced marketing reports and analysis using; Google Analytics, email reporting tools, field research, agency conducted research and internal performance reporting.



Freedom Finance Ltd

• United Kingdom
• Financial Services
• 1 - 100 Employee

• Marketing Communications Executive

  • Dec 2016 - May 2018

  Main responsibilities:• Management of Freedom’s social media presence. This includes the creation and implementation of the social strategy and social posting schedule, ensuring it is in line with current branding and campaigns. • working closely with an agile digital team to update website content and produce new landing pages for campaigns. • Producing content for social media, blog posts, emails and landing pages to improve SEO and drive engagement and leads. • Contributing to the annual marketing plan. • Ensuring all collateral is fully compliant and a full sign off process is maintained. • Maintaining and segmenting a compliant customer database.• Supporting with the customer communications strategy. This includes customer journey mapping and contact strategy mapping.• Producing content for emails and SMS and introducing new contact points and channels to improve the journey.Collating and producing the internal newsletter. Have also created and managed an internal communications strategy which is now followed by the wider business.• Creating new opportunities to gain feedback from customers and develop ways to utilise this feedback both inside and outside the organisation.

• Placement Student

  • Jun 2016 - Dec 2016

  During my initial 7 months at Freedom I rotated around different business areas. This was to gain an insight into the roles of different business functions and to gain a deeper understanding of the organisation. Project Management• Working closely to support a project manager on a large-scale unique project. The areas of support included; creation of project documentation, process mapping and customer journey mapping including contact strategy mapping, communicating updates and liaising with the wider business to ensure the project was delivered to tight timescales.• Also gained exposure to a variety of other projects and contributed to the change team by reviewing and prioritising changes submitted by the wider business.HR• Supporting recruitment by carrying out telephone interviews, CV screening, assessment centres and job vacancy adverts.• Supporting the HR Advisor with payroll.• Dealing with day to day queries including; DSE checks and onboarding of new employees.• Supporting with employee policy documentation and the creation of a new employee handbook.



Xplore soft play

• Xplore

  • Mar 2013 - Sep 2015

  Organising and delivering children's parties to a high standard of customer service. Constant communication and teamwork with colleagues.High levels of organisation and time management required to meet strict timings.Ability to work across several disciplines and be flexible. Assisting in the training of new employees. Organising and delivering children's parties to a high standard of customer service. Constant communication and teamwork with colleagues.High levels of organisation and time management required to meet strict timings.Ability to work across several disciplines and be flexible. Assisting in the training of new employees.