Data Analyst

• Nov 2020 - Present

✅ At Suma Wealth, a fintech company, our team successfully increased the audience from 4,000 to over 600,000 users. ✅ We developed and implemented data flows from social media platforms, the app, and the academy, generating periodic reports for various departments, including development, creative team, marketing, and management. ✅ We designed and deployed innovative financial tools for the web platform and mobile application. ✅ We utilized cutting-edge technologies such as Curios for NFTs, Heroku, AWS, and WordPress. ✅ We established successful collaborations with industry-leading companies like TurboTax, Chase, Wells Fargo, Verizon, Fidelity, and Stockpile. Show less

Data Analyst

• Dec 2019 - Oct 2020

Data Analytics Manager

• Mar 2019 - Sep 2019

✅ Developed dashboards in Google Data Studio for clients such as Motorola, Zebra, HP, LATAM Airlines, and Wacom. ✅ Generated presentations and reports in Excel for Motorola, Zebra, and HP. ✅ Automated dashboards according to the external clients' needs of the company. ✅ Configured web page tracking using Google Tag Manager. ✅ Developed data flows with SQL for real-time reporting and information storage. ✅ Developed dashboards in Google Data Studio for clients such as Motorola, Zebra, HP, LATAM Airlines, and Wacom. ✅ Generated presentations and reports in Excel for Motorola, Zebra, and HP. ✅ Automated dashboards according to the external clients' needs of the company. ✅ Configured web page tracking using Google Tag Manager. ✅ Developed data flows with SQL for real-time reporting and information storage.

Senior Data Analyst

• Oct 2017 - Dec 2018

✅ Generated reports for regional and local purchases for Warner Brothers. ✅ Identified insights for the constant improvement of campaigns. ✅ Designed processes and wrote automation algorithms for fast report production. ✅ Updated dashboards and databases for historical review of results. ✅ Consolidated biannual reports for the client and monitored the implementation of conversions on the account. ACHIEVEMENTS: As a programmatic buying team, we multiplied all KPIs (VTR, CTR, viewability, etc.) by at least 1.3 on social networks, which led to increased client investment due to various positive outcomes. Show less

Data Analyst

• Feb 2016 - Aug 2017

✅ Conducted statistical analysis to optimize influencer recruitment. ✅ Optimized app functionality for a platform designed to facilitate deals with influencers. ✅ Designed payout algorithms based on social media fan page statistics. ✅ Performed competitive analysis of social media campaigns executed by Mitu for companies such as Paramount, Disney, Hulu, and political campaigns. ✅ Conducted statistical analysis and data scraping on market and social media trends to launch an online shop for We Are Mitu. Show less

Mathematics Instructor

• Jan 2015 - Jan 2016

✅ Trained top Colombian high school students to compete in international math contests. ✅ Served as a member of the academic and selection committee, and contributed to book writing using LaTeX. Accomplishments: Led the Colombian delegation for the Rioplatense Mathematical Olympiad, achieving bronze and silver medals. ✅ Trained top Colombian high school students to compete in international math contests. ✅ Served as a member of the academic and selection committee, and contributed to book writing using LaTeX. Accomplishments: Led the Colombian delegation for the Rioplatense Mathematical Olympiad, achieving bronze and silver medals.

Intern

• Jan 2014 - Jun 2014

✅ Developed and updated databases for national spending in the education sector. ✅ Conducted statistical analysis and time series on national education spending. ✅ Authored technical documents and economic analysis related to national education spending. ✅ Developed and updated databases for national spending in the education sector. ✅ Conducted statistical analysis and time series on national education spending. ✅ Authored technical documents and economic analysis related to national education spending.