Senior Product Manager Watches and Beauty

• Jan 2023 - Present

Independent Beauty Consultant

• Oct 2022 - Present

https://www.beautycounter.com/elkehosemann https://linktr.ee/ElkeBeautycounterAndRover https://www.beautycounter.com/elkehosemann https://linktr.ee/ElkeBeautycounterAndRover

Dog Walker

• Oct 2022 - Jan 2023

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Career Break, looking for the next challenge

• Mar 2022 - Jan 2023

Senior Manager Global Merchandising

• Jan 2017 - Mar 2022

Drive the Range planning process and deliver tools to improve efficiencies, enabling teams to create an optimal range that meets net sales and profitability targets taking into consideration data analysis, market needs and financial metrics. Build the Reebok Global Factory Outlet Range and drive the assortment from market forecast to purchasing. Contribute to creating future Apparel overlap strategies. Lead detailed brand approaches and ensure flawless execution of merchandising plans. Interface with relevant counterparts across multi-functional teams. Hire, train, and develop a strong team of merchandisers with an ability to meet strict goals and work independently and as a team. Manage assortment planning, ensure the timely delivery of data to stakeholders, and ensure floor-ready packages are ready for wholesale RSM shops.• Provided in depth analysis to Product teams to make data driven decisions to support a 20% overall range reduction.• Changed the Global Foundation Range Strategy to increase forecasted articles by 28%.• Achieved an 8% volume per article increase and improved margin by 1%. Show less

Senior Product Manager

• Oct 2014 - Dec 2016

Oversaw planning and development for the newly set-up global pinnacle CrossFit business sector for women’s apparel. Conducted market research to understand athlete needs and increase revenue zero to 15M over 4 years. Attended customer meetings, PR sessions and high-profile athlete summits as a representative of the company. Utilized the CrossFit games season to identify and create key silhouettes and product. Co-led successful product launches and contributed to significant growth through market research, interviewing athletes and translated to new product development. Successfully met seasonal Design to Value targets seasonally.• Amplified units by 606K within three years in increase brand awareness and promote sales growth.• Increased overall women’s apparel by $15M in 2014. Show less

Product Developer

• Jan 1999 - May 2008

Managed the apparel product development processes for different women’s ranges by overseeing the process from start to finish beginning with prototype, moving into production, and ending with sales strategies. Ensured all materials and products met budget margins and cost targets and represented the brand with strong quality. • Successfully completed the 2-year adidas apprentice program and was hired full time to be the Apparel Development Team Assistant. • Promoted to Product Developer within less than two years producing 4 to 5 collections/season. Show less