Experience

Jupita Academy

• United Kingdom
• Technology, Information and Internet
• 1 - 100 Employee

• Growth Marketing Manager

  • Apr 2023 - Present

  United Kingdom Conducted and synthesized user research, competitive research, industry and market trends Created tailored strategies and campaigns to generate leads and achieve 2X ROI on marketing Increase in sales qualified leads and a 30% increase in sales conversion Leading and aligning with team acrosss marketing, sales and customer success Leading initiatives across brand partnerships and influencer marketing Leading marketing strategy, planning, execution, and… Show more Conducted and synthesized user research, competitive research, industry and market trends Created tailored strategies and campaigns to generate leads and achieve 2X ROI on marketing Increase in sales qualified leads and a 30% increase in sales conversion Leading and aligning with team acrosss marketing, sales and customer success Leading initiatives across brand partnerships and influencer marketing Leading marketing strategy, planning, execution, and optimization across communities, social media, content, email, amongst others 1,000+ email contact in 3 months with an average of 40% open rate Leading corporate partnership and growth initiatives Designed service pricing structure and deliverables for robust implementation Developed brand messaging and landing page copy Show less



Yourcontentmadam

• Content and Growth Marketer

  • Jan 2019 - Present



TERAWORK (Google BFF'AFRICA 22)

• Nigeria
• Staffing and Recruiting
• 1 - 100 Employee

• Content Marketing Specialist

  • Oct 2021 - Apr 2022

  Lagos, Nigeria Created new content, rewrite existing content, edit and proofread content Wrote speeches and keynote addresses for stakeholder engagements Understand the objectives of specific campaigns and respective target audience and developed simple, engaging, informative, easy-to-understand content while employing good search engine optimization (SEO) techniques Created original content for websites, blogs, newsletters, and social media from concept to completion while adhering to… Show more Created new content, rewrite existing content, edit and proofread content Wrote speeches and keynote addresses for stakeholder engagements Understand the objectives of specific campaigns and respective target audience and developed simple, engaging, informative, easy-to-understand content while employing good search engine optimization (SEO) techniques Created original content for websites, blogs, newsletters, and social media from concept to completion while adhering to the brand standards Maintained the company’s branded platforms so it remains consistent and is used properly by external parties Created copy for electronic and print materials for programs, events, and campaigns (fliers, posters, banners, logos, invitations, newsletters, etc.) Created an email strategy that reduced churn rate by 15% with an average open rate of 45% Show less



Surkreo Communications

• Nigeria
• Advertising Services
• 1 - 100 Employee

• Digital Account Manager

  • Feb 2021 - Aug 2021

  Lagos, Nigeria Planning, developing, and managing CHI Limited content strategy and campaign to improve online presence as well as managing clients’ relationships. Identified and translated client strategy and requirements into creative and concise informative copy and content Managed the social media accounts for CHI-Limited top product lines Oversaw multiple digital campaigns for different client’s accounts, with result on each exceeding preset KPIs Managed and led Influencer… Show more Planning, developing, and managing CHI Limited content strategy and campaign to improve online presence as well as managing clients’ relationships. Identified and translated client strategy and requirements into creative and concise informative copy and content Managed the social media accounts for CHI-Limited top product lines Oversaw multiple digital campaigns for different client’s accounts, with result on each exceeding preset KPIs Managed and led Influencer Marketing Engagement Created and implemented content strategy for various CHI Limited top products. Show less



VOTS TV

• Intern- Content Producer

  • May 2018 - Jan 2019

  Magodo, Nigeria



Audio visual first

• Production Assistant

  • Sep 2017 - Mar 2018

  Opebi, ikeja, lagos.