Experience

Inprela Communications

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Associate Director, Engagement at Inprela Communications

  • Jan 2022 - Present



Inprela Communications

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Account Director

  • Dec 2013 - Mar 2018

  Public Relations Account Director with a focus on manufacturing Responsible for client strategy development and implementation Manage public relations initiatives and projects Public Relations Account Director with a focus on manufacturing Responsible for client strategy development and implementation Manage public relations initiatives and projects



Russell Herder

• United States
• Advertising Services
• 1 - 100 Employee

• Public Relations Director

  • Dec 2010 - Nov 2013

  Responsible for developing annual and quarterly public relations plans for healthcare, hospitality and non-profit clients Maintain and develop media relationships with reporters, editors, bloggers and producers both locally and nationally Write and edit speeches, case studies, annual reports, newsletters and articles Identify and pitch new business prospects Serve as main client contact while leading and managing all public relations initiatives for both clients and the agency Responsible for developing annual and quarterly public relations plans for healthcare, hospitality and non-profit clients Maintain and develop media relationships with reporters, editors, bloggers and producers both locally and nationally Write and edit speeches, case studies, annual reports, newsletters and articles Identify and pitch new business prospects Serve as main client contact while leading and managing all public relations initiatives for both clients and the agency



PureChoice

• Communications Specialist

  • Nov 2009 - Dec 2010

  Responsible for developing the communications and public relations program both internally and externally for PureChoice Research, write and distribute press releases to targeted media Write and edit in-house communication documents, case studies and articles Source and manage speaking and sponsorship opportunities Liaison with media and key spokespeople Content creation for e-commerce website focus on SEO and market positioning of brand Designed and developed new company brochure and sales tools to support new product launch



LaBreche

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Account Executive

  • Jun 2007 - Sep 2009

  Garner media coverage for clients across industries, as well as build connections with reporters both locally and nationally Develop contributing articles and place in key trade publications Write news releases announcing a client’s new service or product information Develop and execute strategic public relations and marketing plans for a variety of clients Act as primary client contact; manage budgets, provide public relations counsel and strategic recommendations on a day-to-day basis



Paradyszmatera

• Account Coordinator

  • 2006 - 2007

  Responsible for key client projects such as mail planning, campaign analysis, research, price negotiation and test list recommendations Play the key role in the order production process as well as serve as the primary liaison between the client and the consumer Required to possess an aptitude for numbers and ability to handle multiple tasks with ease Responsible for key client projects such as mail planning, campaign analysis, research, price negotiation and test list recommendations Play the key role in the order production process as well as serve as the primary liaison between the client and the consumer Required to possess an aptitude for numbers and ability to handle multiple tasks with ease



Bellagala

• United States
• Events Services
• 1 - 100 Employee

• Public Relations Coordinator

  • 2005 - 2006

  Represented Bellagala to the press and public Assisted in planning a live music launch event and secured media coverage for the event Worked with marketing and sales personnel to coordinate public relations activities with promotional sales activities Represented Bellagala to the press and public Assisted in planning a live music launch event and secured media coverage for the event Worked with marketing and sales personnel to coordinate public relations activities with promotional sales activities