Experience

National Coalition of STD Directors

• United States
• Non-profit Organization Management
• 1 - 100 Employee

• Director Of Communications

  • Mar 2022 - Present

  Lead communications for the National Coalition of STD Directors, the trade association representing the nation's STD directors and nearly 5,000 professionals working to end the epidemic of sexually transmitted infections in the U.S. Highlights: - Leading efforts to drive the story of the U.S. monkeypox outbreak in the national media, the U.S. government, and the nation’s public health community since the day the first case was diagnosed. Elevating the stories of the STD clinics and professionals on the front lines of the outbreak. Coordinated stories with the NY Times, Washington Post, Stat, The Hill, Axios, CNN, and more. -Providing communications support and co-leadership for the National Monkeypox Working Group comprised of the nations leading public health, HIV, and LGBTQ orgs. -Leading a partnership with the CDC to test and improve their monkeypox messages, help them understand what’s driving vaccine decisions, and assess the role of stigma using AI-based message testing strategies.



SHIFT NC

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Chief External Affairs Officer

  • Sep 2019 - Apr 2022

  SHIFT NC (Sexual Health Initiatives For Teens) is leading North Carolina to improve adolescent and young adult sexual health. SHIFT NC uses evidence-based public health approaches to help schools, clinicians, and community agencies implement effective strategies to address topics like teen pregnancy, STIs and HIV, and the needs of LGBT youth. As Chief External Affairs Officer, I lead our communications, public policy, and resource development teams in their work to advance young people's sexual and reproductive health. Highlights: - Continued to lead SHIFT NC's communications department (described below) - Led strategic engagement in NC's Medicaid Transformation process. Successfully protected young people's confidentiality by having NCDHHS include contract requirement that health plans suppress sensitive billing codes. - Developed and launched $200K+ emergency fundraising campaign to compensate for COVID-related funding shifts.

• Director Of Strategic Communications

  • Sep 2009 - Sep 2019

  As SHIFT NC's Director of Strategic Communications, I had the challenging, dynamic, and FUN role of helping guide discussions about adolescent sexual health in our state. Whether it's helping our program staff communicate stellar results, helping healthcare providers market their services to teens, or helping policymakers understand data and the implications of their decisions, I found creative and effective ways to bust myths, challenge taboos, or champion information that can help young people grow up healthy. Highlights:- Led the effort to rename and rebrand the 30-year-old Adolescent Pregnancy Prevention Campaign of North Carolina as SHIFT NC. Worked with stakeholders to develop a mission, vision, and brand designed to better serve North Carolina youth and families. - Part of a core team that doubled the agency's budget - twice! Together, our team raised more than $30M for adolescent sexual health initiatives. - Created NC's first State of Adolescent Sexual Health Report and secured endorsements from 65+ organizations for a 10-year goal to reduce NC's teen pregnancy rate 30% by 2020. Helped launch an event - the State of Adolescent Sexual Health (SASH) forum - to provide an annual public progress report, and produced annual written SASH reports. - Launched parent- and teen-facing brands to help connect young people and their families to adolescent-friendly health services. These include The Playbook, a CDC-funded social marketing campaign to connect older teens to clinical services in their communities, and Prepared Parent, a mobile choose-your-own-adventure tool to guide family conversations about sexual health. - Co-planned the nation's first Sex Ed Film Festival. TIME called it, "either a shrewd way to reach kids who are too cool for after-school specials or the weirdest cult film gathering ever"​- Worked closely with media to be a voice for adolescent sexual health. Trusted background source on sexual health research, trends, data, and policy.



Prevent Child Abuse North Carolina

• United States
• Strategic Management Services
• 1 - 100 Employee

• External Relations Associate

  • Sep 2008 - Jul 2009

  Prevent Child Abuse North Carolina is the only statewide nonprofit in North Carolina dedicated to the Highlights:- Oversaw all agency communications, including integration of a strategic communications initiative to increase the use of key messaging about toxic stress in children by policymakers and advocates.- Managed all day-to-day communications, including media relations and development of special campaigns- Initiated agency's use of social media- Led a successful shift in fundraising strategy to increase ROI with board-led events- Led rollout of new agency website



The North Carolina Partnership for Children

• United States
• Philanthropic Fundraising Services
• 1 - 100 Employee

• Development Officer

  • Aug 2006 - Aug 2008

  The North Carolina Partnership for Children, Inc. administers North Carolina's statewide Smart Start initiative to advance a high quality and comprehensive system of early care and education beginning with a healthy birth. Highlights:- Managed the organization's fundraising program- Oversaw legislative fundraising requirements for the 78 local Partnerships for Children (the amount the NC General Assembly requires each partnership to raise from private sources), designed fundraising improvement plans for partnerships in danger of not meeting their goals, and provided coaching to local executives and boards of directors to help them meet their goals- Coordinated sponsorships for the National Smart Start Conference, which drew more than 2,500 attendees from 48 states- Established major funding partnership with a large corporation to launch a co-branded signature program on nutrition and physical activity



United Way of the Greater Triangle

• United States
• Non-profit Organizations
• 1 - 100 Employee

• eCampaigns Relationship Manager

  • Aug 2003 - Feb 2006

  Fundraising account manager for serving corporate partners in the manufacturing, tech, and education sectors. Managed the organization's $4.5 million online giving campaign, designing customized internal giving campaigns for 26 of the region's largest corporate philanthropic leaders. Fundraising account manager for serving corporate partners in the manufacturing, tech, and education sectors. Managed the organization's $4.5 million online giving campaign, designing customized internal giving campaigns for 26 of the region's largest corporate philanthropic leaders.



Dan Blue for US Senate Campaign

• Media Outreach and Website Manager

  • May 2002 - Sep 2002

  Managed day-to-day media relations, print materials and website for extended primary campaign. Managed day-to-day media relations, print materials and website for extended primary campaign.