Elizabeth "Lissie" Kidd
Sr. Marketing Copywriter at Forbes Books- Claim this Profile
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Bio
Credentials
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On-Page and Technical SEO Test
SemrushMar, 2022- Nov, 2024 -
Inbound Marketing
HubSpot Academy
Experience
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Forbes Books
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United States
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Book and Periodical Publishing
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1 - 100 Employee
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Sr. Marketing Copywriter
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May 2022 - Present
• Develop corporate website content to cater to business book prospects, interested in publishing under the Forbes name • Enhance results in search through SEO and optimization • Publish weekly content on Forbes Books blog • Develop corporate website content to cater to business book prospects, interested in publishing under the Forbes name • Enhance results in search through SEO and optimization • Publish weekly content on Forbes Books blog
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Advantage Media
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United States
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Book and Periodical Publishing
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1 - 100 Employee
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Sr. Marketing Copywriter
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May 2022 - Present
• Enhance content on Advantage and Forbes Books owned websites by improving SEO and UX • Enhance content on Advantage and Forbes Books owned websites by improving SEO and UX
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ClearVoice
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United States
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Business Content
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1 - 100 Employee
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Freelance Writer
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Sep 2021 - Present
• Create freelance articles for a variety of clients across business, technology, lifestyle and more • Create freelance articles for a variety of clients across business, technology, lifestyle and more
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SmartRent
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United States
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IT Services and IT Consulting
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300 - 400 Employee
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Product Content Specialist
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Oct 2021 - May 2022
• Utilize technical writing to create client-facing collateral and help articles • Utilize technical writing to create client-facing collateral and help articles
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Grand Canyon Education, Inc.
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United States
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Education Administration Programs
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700 & Above Employee
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Senior Digital Content Specialist
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Mar 2021 - Oct 2021
• Supervise and QA the creation and publication of content to ensure accuracy and brand consistency • Create content based on SEO research for various universities including blogs, microsite and domain content • Hire and manage student workers and the editing and publishing of 45 blogs a month at gcu.edu/blog
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Digital Content Specialist
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Jul 2018 - Mar 2021
• Utilize SEO research to write and update copy for Grand Canyon University’s website • Develop interlinking strategy based off Content Marketing Funnel
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Odyssey
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Blogger
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May 2016 - May 2018
• Produce faith-based content for Odyssey, a multi-platform international site. • https://www.theodysseyonline.com/user/@lissiehoover • Produce faith-based content for Odyssey, a multi-platform international site. • https://www.theodysseyonline.com/user/@lissiehoover
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Worthy Publishing
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United States
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Book and Periodical Publishing
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1 - 100 Employee
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Publishing Intern
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Jun 2017 - Jul 2017
• Public Relations Write press releases for various titles Create suggested interview questions for book promotion interviews • Social Media Management Read manuscripts and pull quotes for social media posts Monitor Worthy’s social media platforms and update profiles Post about author media hits • Editorial Evaluate proposals & manuscripts as assigned; attend proposal review meetings Proofreading and fact-checking on manuscripts • Office… Show more • Public Relations Write press releases for various titles Create suggested interview questions for book promotion interviews • Social Media Management Read manuscripts and pull quotes for social media posts Monitor Worthy’s social media platforms and update profiles Post about author media hits • Editorial Evaluate proposals & manuscripts as assigned; attend proposal review meetings Proofreading and fact-checking on manuscripts • Office Administration Individual book shipments as requested by employees Maintain organization of book inventory in workroom Show less • Public Relations Write press releases for various titles Create suggested interview questions for book promotion interviews • Social Media Management Read manuscripts and pull quotes for social media posts Monitor Worthy’s social media platforms and update profiles Post about author media hits • Editorial Evaluate proposals & manuscripts as assigned; attend proposal review meetings Proofreading and fact-checking on manuscripts • Office… Show more • Public Relations Write press releases for various titles Create suggested interview questions for book promotion interviews • Social Media Management Read manuscripts and pull quotes for social media posts Monitor Worthy’s social media platforms and update profiles Post about author media hits • Editorial Evaluate proposals & manuscripts as assigned; attend proposal review meetings Proofreading and fact-checking on manuscripts • Office Administration Individual book shipments as requested by employees Maintain organization of book inventory in workroom Show less
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Toni Eubanks
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Anthem, AZ
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Internship with Author Toni Eubanks
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Aug 2014 - May 2015
• Assisted the author with research for her next book and other needs • Created poster-boards and flyers for presentation materials • Learned about story development and the importance of accuracy when describing historical events • Assisted the author with research for her next book and other needs • Created poster-boards and flyers for presentation materials • Learned about story development and the importance of accuracy when describing historical events
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Education
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2015 - 2018
Liberty University
Bachelor's degree, Digital Media: Transmedia Writing -
2019 - 2020
Grand Canyon University
Master's degree, Communication with an Emphasis in Education
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