Elizabeth McGee
Assistant Media Specialist at OYSTER BAY- EAST NORWICH CSD- Claim this Profile
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Bio
Experience
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OYSTER BAY- EAST NORWICH CSD
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United States
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Medical Practices
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1 - 100 Employee
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Assistant Media Specialist
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2018 - Present
James H. Vernon School
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1-800-FLOWERS.COM, INC.
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United States
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Retail
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700 & Above Employee
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Manager, Enterprise Marketing Social Media
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Aug 2017 - Dec 2021
• Optimize social media campaigns by integrating seasonal/everyday products, sister brands, public relations efforts and original sweepstakes/giveaways • Develop a calendar and social strategy across all our channels • Fan Counts: Facebook 1M+, Twitter 45k+, Instagram 17k+ and Pinterest 15k+ • Maintain relationships with current and new vendors • Conceptualize and design social content in house and sourcing photography • Schedule posts utilizing social engines to help track… Show more • Optimize social media campaigns by integrating seasonal/everyday products, sister brands, public relations efforts and original sweepstakes/giveaways • Develop a calendar and social strategy across all our channels • Fan Counts: Facebook 1M+, Twitter 45k+, Instagram 17k+ and Pinterest 15k+ • Maintain relationships with current and new vendors • Conceptualize and design social content in house and sourcing photography • Schedule posts utilizing social engines to help track engagement • Plan and execute all Facebook Live campaigns • Assist customer service during peak holidays
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Digital Marketing Associate Social & SEO
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Jun 2015 - Aug 2017
• Use WordPress to write, edit, draft and publish blog posts • Keyword Research using Google Adwords: Keyword Planner • Writing & optimizing SEO copy for current and upcoming content using Brightedge and Google Search Console • Check ranking for top keywords using Google’s Ad Preview Tool & WebCEO • Optimize the mobile app description to improve rankings in the Apple Store & Google Play Store
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Marketing Associate
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Jun 2014 - Jun 2015
• Led and maintain relationship with the Mets among other partnership opportunities • Ran and managed Go To Market meeting and deck involving all channels and senior team leaders • Managed High Level Channel Plans, and strategies compared to prior fiscal year which was then compiled for the senior team to determine plans for both every day and holiday • Assisted in the development of partnerships for holiday promotions & sweepstakes • Amateur photographer for internal events •… Show more • Led and maintain relationship with the Mets among other partnership opportunities • Ran and managed Go To Market meeting and deck involving all channels and senior team leaders • Managed High Level Channel Plans, and strategies compared to prior fiscal year which was then compiled for the senior team to determine plans for both every day and holiday • Assisted in the development of partnerships for holiday promotions & sweepstakes • Amateur photographer for internal events • Perform daily sales reporting for radio advertising campaigns on Desktop, Mobile and Tablet • Write creative Radio Spots for numerous stations with applicable offers for holidays & radio spots • Design pamphlets to educate and support different charities in which we support • Conduct competitive reviews to provide team with insights into competitor's strategies, tactics, messages and offers over several different channels • Analyzed usage patterns to understand ways in which customers used company products as well as any of our or our sister brand's services • Execute customer acquisition campaigns working in close conjunction with external and internal teams for different events and advertising support for our brand • Defined and tracked campaign effectiveness and adjusted strategies accordingly • Cultivated effective partnerships with advertising, marketing, sales and customer support staff
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Hurricane Grill & Wings
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United States
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Restaurants
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100 - 200 Employee
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Host / Waitress
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Oct 2013 - May 2014
• Consistently provided professional, friendly and engaging service while interacting with the public • Displayed enthusiasm and knowledge about the restaurant's menu and products • Addressed diner complaints with kitchen staff and served replacement menu items promptly • Handle reservations, phone calls and completing financial transactions for other staff • Routinely cleaned work areas, glassware and silverware throughout each shift
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Supervisor
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Jun 2009 - Aug 2012
• Developed and implemented activities for children ages 4 to 12 • Supervised 25 counselors, 5 junior counselors and 400 children • Coordinated logistics for camper day trips • Solicited local corporations to provide funds for camp activities • Managed cost and expenses of camp activities
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Teaching Assistant
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Aug 2010 - Dec 2010
West Virginia University • Assisted Professor with the organization of paperwork and records • Assisted in editing papers and assignments • Monitored class when they were taking an examination • Recorded and organized grades using Microsoft Excel
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Host / Waitress
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Apr 2007 - Jul 2009
Bayville, NY • Handled reservations • Interacted with the public • Coordinated dining layouts • Scheduled waiters and waitresses • Planned large parties
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Education
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West Virginia University
Bachelor of Science (B.S.), Multi/Interdisciplinary Studies -
Long Island University
Master of Library & Information Science - MLIS, School Librarian/School Library Media Specialist