eCommerce Growth Manager

• Oct 2023 - Present

Digital Ads Coordinator

• Aug 2022 - Oct 2023

SEO & PR Copywriter

• Dec 2021 - Aug 2022

Digital Ads Coordinator

• Aug 2022 - Present

SEO & PR Copywriter

• Dec 2021 - Nov 2022

Marketing Manager: Experience

• Sep 2020 - Dec 2021

- Provide guidance for our copywriters so we can ensure we maintain continuity across all channels including our main website, private label websites, and marketplaces- Work with our email marketing manager to help publish daily newsletter and targeted emails that promote sales and brand awareness- Continue to expand our presence on marketplaces such as amazon through paid advertising efforts via Sponsored Products, Sponsored Brands, and Display Ad campaigns- Maintain a close working relationship with our Marketing Director and CEO to capitalize on all opportunities that will promote the growth of our private label brands and maximize profitability on both of our Amazon Marketplace Stores Show less

Marketplace Manager

• Jun 2020 - Sep 2020

- Launch and grow our new and existing products on Amazon through paid media, content, and other initiatives- Design, implement and manage PPC campaigns- Provide guidance and best practices for Product Detail Page and Brand Store content to our creative team- Maintain accuracy, integrity, and quality of Product Detail Pages- Monitor overall account health, performance, and directly resolve any issues that may arise- Proactively communicating with management about account health, ad performance, sales, best practices, potential opportunities and developing action plans to improve results- Closely monitor competitors and category trends and provide a monthly report of our Top 3 competitors in each category- Audit and identify areas for improvement quarterly Show less

Marketing Associate

• Aug 2019 - Jul 2020

- Coordinated and Scheduled 5-15 emails each week. This included both targeted emails based on customer purchasing behaviors as well as broader emails that went out to our entire newsletter of over 440,000 subscribers.- Designed graphics and built templates for emails with help from the creative team to build interesting-looking emails that will attract attention from potential customers- Worked with data analysts to gather data regarding customer purchase history- Scheduled posts/videos and interacted with our 700,000+ followers on our social channels (such as Facebook, Instagram, & Youtube) for five different brands- Wrote scripts, did voice-overs, and hosted videos on our Youtube Channels- Continued to play a large role in writing and editing content on landing pages, blogs, product pages, product manuals, boxes and more Show less

Web Content Writer

• Jan 2019 - Aug 2019

Managed and wrote almost all of the copy that appeared on our website, as well as our private label brands. This included writing copy for product descriptions, landing pages, product manuals & boxes, SEO-driven category content, blog posts, and more. I wrote and revised the content and HTML for over 3,000 product listings as well as nearly 100 blog posts.

Freelance Copywriter

• Nov 2018 - Nov 2021

I write copy for web content and promoted blog posts that appear on clients websites and include keywords that allow for better search engine optimization. I also have the ability to format content through HTML for individual webpages. I write copy for web content and promoted blog posts that appear on clients websites and include keywords that allow for better search engine optimization. I also have the ability to format content through HTML for individual webpages.

National Account Executive

• May 2018 - Oct 2018

As part of Townsquare Media Group, one of the nation’s largest media companies, Townsquare Interactive is a digital marketing and services organization offering a comprehensive set of products to help local businesses reach more customers, generate leads and grow their online presence across web, mobile and beyond. OUR SERVICES: - Professional, responsive website design - Proven SEO (search engine optimization) campaigns - Engaging social media campaigns - Easy-to-use websites that work on mobile phones and tablets - Informed and knowledgeable marketing consultation - Accurate monthly reporting to gauge campaign effectiveness - Dedicated marketing consultants From a powerful and easy-to-use small business website product, to our comprehensive search engine optimization services, to managing your social media presence and online reputation, our team of experts will drive meaningful results for your business every day. As a Townsquare Sales Executive I: - Prospect for leads and manage pipeline of potential opportunities effectively. - Research industry trends. - Work with client services to ensure customer success and retention. Show less

Public Relations & Copywriting Intern

• Jan 2018 - May 2018

Developed Strategies to Fulfill Client’s Public Relations and Digital Needs • Social Media Management • Wrote Copy for Websites as Well as Promoted Blog Posts • Responsible for Writing Press Releases and Contacting Local News Sources • Helped Raise $4,500 for a Memorial Campaign for a Non-Profit Client Developed Strategies to Fulfill Client’s Public Relations and Digital Needs • Social Media Management • Wrote Copy for Websites as Well as Promoted Blog Posts • Responsible for Writing Press Releases and Contacting Local News Sources • Helped Raise $4,500 for a Memorial Campaign for a Non-Profit Client