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Experience

    • United States
    • Performing Arts
    • 1 - 100 Employee
    • Interim Executive Director
      • Jun 2022 - Present

      New York City Metropolitan Area

    • Director of Marketing & Communications
      • Jul 2007 - Jul 2022

      199 Chambers Street, New York, NY 10007 • Plans and coordinates marketing and public relations campaigns for all programming. • Plans and coordinates marketing efforts to attract earned income (rentals, co-presentations, corporate usage). • Conceptualizes, develops and executes all promotional materials. Design materials when needed. • Pursue and coordinate special promotions. • Establish ticket pricing, seating, memberships, discounts, rewards and special offers. • Oversee the institution's… Show more • Plans and coordinates marketing and public relations campaigns for all programming. • Plans and coordinates marketing efforts to attract earned income (rentals, co-presentations, corporate usage). • Conceptualizes, develops and executes all promotional materials. Design materials when needed. • Pursue and coordinate special promotions. • Establish ticket pricing, seating, memberships, discounts, rewards and special offers. • Oversee the institution's on-line presence. Conceive and oversee any adjustments to, or creation of, the organization’s website. Advise and oversee social media pages. • Write scripts for radio and television spots. • Selects and supervises graphic designers, photographers, printers and mail-houses. • Supervises maintenance of all mailing lists. Researches and selects mailing lists for rental and purchase. • Supervises, designs and executes front-of-house and other public displays/signage. • Develops and oversees audience surveys & other appropriate marketing research. • Creates and fosters relationships with local, regional, and national print and media, affording Tribeca PAC the best possible public image. • Collaborates with the Executive Director on the marketing budget and the institution's long range plan. • Designs advertising strategies and campaigns, from concept through publication. • Creates and fosters relationships with downtown businesses, arts organizations, and associations to establish and maintain Tribeca PAC as an influential community resource and participant. • Works closely with Development Director/Grant Writer to raise funds for marketing and to insure marketing efforts are clearly and correctly represented in all funding proposals. • Interfaces with Box Office and House Management to ensure positive public image. • Establishes and maintain contact with the organization's Board of Directors.

Education

  • Long Island University, C.W. Post Campus
    Master of Arts (MA), Theater
    1997 - 1999
  • SUNY Oneonta
    Bachelor of Science (BS), Speech Communication and Theater

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