Eléonore Six-Prioux

Senior Marketing Manager at Château de Pommard
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Contact Information
us****@****om
(386) 825-5501
Location
Marseille, Provence-Alpes-Côte d'Azur, France, FR
Languages
  • Espagnol Professional working proficiency
  • Anglais Full professional proficiency
  • Français Native or bilingual proficiency
  • Italien Elementary proficiency

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Credentials

  • HTML Essential Training
    LinkedIn
    Nov, 2021
    - Nov, 2024
  • Designing a Presentation
    LinkedIn
    Oct, 2021
    - Nov, 2024
  • Agile at Work: Building Your Agile Team
    LinkedIn
    Sep, 2021
    - Nov, 2024
  • Agile at Work: Planning with Agile User Stories
    LinkedIn
    Aug, 2021
    - Nov, 2024
  • Transitioning from Waterfall to Agile Project Management
    LinkedIn
    Aug, 2021
    - Nov, 2024
  • Writing a Press Release
    LinkedIn
    Jun, 2021
    - Nov, 2024
  • Agile Foundations
    LinkedIn
    Apr, 2021
    - Nov, 2024
  • Fondamentaux du marketing numérique
    Google Ateliers Numériques
    Dec, 2019
    - Nov, 2024

Experience

  • Château de Pommard
    • France
    • Wine & Spirits
    • 1 - 100 Employee
    • Senior Marketing Manager
      • May 2023 - Present

      Member of the leadership board- Understand, build and execute the marketing and communication strategies with the Director of Marketing- Build, launch, monitor and report on quarterly marketing campaigns to drive online wine sales and experience bookings- Prepare, launch and monitor paid media campaigns- Create support and content to help the sales team convert more prospects (VIP Program, marketing materials, gifting option)- Create awareness through content marketing, communications programs and events- Conduct market researches and monthly analysis to improve marketing funnels and build a successful strategy- Manage, lead and motivate the CRM and Social Media Managers Show less

    • Marketing Manager
      • Mar 2022 - Present

      - Defines and develops quarterly marketing campaigns across all channels (emails, website, social media, PR)- Drives marketing online sales- Manages weekly campaign emails to customers and implements automated emails- Develops organic social media content- Manages and develops the Chateau de Pommard VIP Program- Manages paid media agency- Writes press releases- Creates online sales forecast and manages marketing budget

    • Communications Manager
      • Nov 2018 - Apr 2022

      - Defines and develops the marketing and communication strategies aligned with sales objectives in respect of the brand DNA and values- Manages the press agencies for the main targeted markets to raise Brand Awareness on Château de Pommard and on our different services (hospitality, cuisine, wine courses..).- Leads the Social Media strategy in line with the global communication strategy- Manages media campaigns on all kind of supports- Develops and updates all corporate and internal communication assets- Defines and reports regularly on key performance indicators (KPIs)- Collaborates with marketing to secure partnerships- Manages marketing budget and forecasts Show less

  • VIVANT
    • United States
    • Consumer Services
    • 1 - 100 Employee
    • Marketing Communications Manager
      • Feb 2020 - Oct 2022

      - Defines and develops the marketing communication strategies aligned with sales objectives in respect of the brand DNA and values - Manages the press agencies for the main targeted markets to raise Brand Awareness on VIVANT - Manages media campaigns on all kinds of supports - Develops and updates all corporate and internal communication assets - Defines and reports regularly on key performance indicators (KPIs) - Collaborates with marketing to secure partnerships - Manages marketing budget and forecasts Show less

  • The Kooples
    • France
    • Retail Apparel and Fashion
    • 700 & Above Employee
    • PR Coordinator
      • Apr 2018 - Oct 2018

      - Putting together press plans for French, UK, US, Chinese, Spanih markets: set-up of objectives and KPIs, action plans and events, follow-ups with local press and media agencies - Press offices management: daily management of the press offices across the world, coordination of press appointments and press interviews, creation of press tools (press releases, PR kits, emailings, press reviews...) - Showroom management and VIP appointments - Endorsement and gifting: coordinate all endorsement and gifting actions, strenghthen the digital influence strategy with the Social Media Manager - Press event full management (press day, press trips, collection presentations, VIP dinners, shootings, etc.): conception, coordination, logistics - Reporting: follow-up of the results, actions performances, collection of data from press offices and update overview recaps / support tools, post-event recaps, analysis. - Budget: consolidation, management and optimization of the global press budget with the Global Head of Communication Show less

  • Moët Hennessy
    • France
    • Beverage Manufacturing
    • 700 & Above Employee
    • Communications & Consumer engagement VIE
      • Aug 2016 - Jan 2018

      - Project manager on events with ROI (Golden Globes, Miami Open, Moët Moment Film Festival): budgets, logistics, on-site management and reporting - Creation of digital program around each project: digital influencers management, paid advertising, social postings, digital innovations - Development of brand campaigns: strategy development, execution, measurement and reporting - Press relations management for the US market: involved in wine comms, created Winemaker tours with local press. Works with fashion (Public School Limited edition bottles), lifestyle outlets, etc. - Daily community management of the Facebook / Instagram / Twitter pages of Moët USA and updates on the us.moet.com website Show less

  • Moët Hennessy Diageo France
    • France
    • Beverage Manufacturing
    • 200 - 300 Employee
    • Press Relations Intern
      • Jul 2015 - Jun 2016

      Developed communication plans for MHD brands (Belvedere, Krug, J&B, Luxury Malts, Johnnie Walker,...): built strong press campaigns including creation of press releases, events, follow up with journalists Daily managed agencies, reinforced press relations and coordinated with marketing teams Created press operation assessments and press reviews / reporting Developed communication plans for MHD brands (Belvedere, Krug, J&B, Luxury Malts, Johnnie Walker,...): built strong press campaigns including creation of press releases, events, follow up with journalists Daily managed agencies, reinforced press relations and coordinated with marketing teams Created press operation assessments and press reviews / reporting

  • Christian Dior Couture
    • France
    • Retail Luxury Goods and Jewelry
    • 700 & Above Employee
    • Press officer intern - Jewelry and horology
      • Jan 2014 - Aug 2014

      Created press reviews and contributed to the logistic of press eventsDeveloped press tools (press releases, press website)Daily managed journalists’ demands, sending and returns of sample for shootings

    • Press showroom intern
      • Jun 2013 - Dec 2013

      Daily managed sending and returns of samples and meetings with journalists / celebritiesContributed to the logistic of shows / events and involved into the press service daily life

  • Abercrombie & Fitch Co.
    • United States
    • Retail
    • 700 & Above Employee
    • Impact
      • Jun 2012 - Jul 2012

      Mise en place du merchandising, relations et conseils aux clients, gestion des stocks.

    • Impact
      • Oct 2011 - May 2012

      Mise en place du merchandising, relations et conseils aux clients, gestion des stocks.

  • Denis & Co
    • Région de Boulogne-Billancourt, France
    • Assistante Chef de Projet
      • Jun 2011 - Jul 2011

      Création de books PowerPoint dits ‘recommandations’, suivi de dossier, participation aux événements, prise de contact. Création de books PowerPoint dits ‘recommandations’, suivi de dossier, participation aux événements, prise de contact.

  • Oxybul éveil et jeux
    • France
    • Retail
    • 100 - 200 Employee
    • Hotesse de caisse
      • Apr 2011 - Jul 2011

      Accueil du client, s'assurer de la satisfaction du client, suggestion de vente additionnelle. Accueil du client, s'assurer de la satisfaction du client, suggestion de vente additionnelle.

  • Oxybul éveil et jeux
    • France
    • Retail
    • 100 - 200 Employee
    • Vendeuse
      • May 2010 - Jul 2010

      Accueil, conseils, vente de produits ludo-éducatifs, mise en place du merchandising, réalisation de vitrines, participation aux livraisons. Accueil, conseils, vente de produits ludo-éducatifs, mise en place du merchandising, réalisation de vitrines, participation aux livraisons.

  • Familles Rurales des Bouches du Rhône
    • Rognes, Bouches-du Rhône
    • Animatrice de centre aéré
      • Jul 2009 - Jul 2009

      Encadrement de groupe d'enfants agés de 2 à 14 ans. Encadrement de groupe d'enfants agés de 2 à 14 ans.

Education

  • Ecole supérieure de Gestion
    Master 2, Management du Luxe
    2009 - 2015
  • University of Westminster
    Bachelor of Business Administration (B.B.A.), Business Administration and Management, General
    2011 - 2012

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