Elena Sancha Solana

Freelance consultant - Fractional CMO - Interim Marketing Director - Business and marketing strategy at brandian marketing consulting
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Contact Information
us****@****om
(386) 825-5501
Location
Barcelona, Catalonia, Spain, ES
Languages
  • English Full professional proficiency
  • French Full professional proficiency
  • German Full professional proficiency
  • Italian Professional working proficiency
  • Portuguese Limited working proficiency

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Experience

    • Spain
    • Business Consulting and Services
    • 1 - 100 Employee
    • Freelance consultant - Fractional CMO - Interim Marketing Director - Business and marketing strategy
      • 2020 - Present

      Operating freelance/interim on brand, innovation and marketing and business projects. - Development of marketing and business consulting projects - Branding projects, portfolio strategy, brand architecture, new product launches, brand relaunches, market research projects - Advertising and Communications strategy, TV, Digital, Outdoor, PR, multimedia. Content strategy. - Digital strategy and execution - Inbound marketing, Content marketing, copywriting - Training in marketing strategy and techniques for companies and entrepreneurs - Localization expert: I help international brands to speak to the Spanish audience on their own wavelength, with the right level of localization and relevant targeted messaging. - Interim marketing director, freelance marketing director, part-time marketing director - Salesforce Sales and Marketing Cloud and Pardot project management - Marketing professor and lecturer: CIEE (International Marketing professor), UNIR (New Digital Business Models lecturer at Tech MBA), Red.es (Digital Marketing Strategy teacher) Show less

    • Spain
    • Higher Education
    • 700 & Above Employee
    • Lecturer at Tech MBA
      • Nov 2022 - Present

    • United States
    • Education Administration Programs
    • 700 & Above Employee
    • Marketing Professor
      • Jan 2023 - Present

    • Spain
    • Pharmaceutical Manufacturing
    • 1 - 100 Employee
    • Interim Marketing Manager
      • Oct 2022 - Aug 2023

    • Netherlands
    • Chemical Manufacturing
    • 700 & Above Employee
    • Marketing, Trade & Digital Director Spain & Portugal (Consumer + B2B)
      • 2016 - 2020

    • Sweden
    • Retail
    • 700 & Above Employee
    • Marketing , Media and Digital Director Spain & Portugal
      • 2013 - 2015

    • Spain
    • Food and Beverage Services
    • 500 - 600 Employee
    • Interim Marketing Manager
      • 2012 - 2013

    • United States
    • Manufacturing
    • Consumer Marketing Director Iberia
      • 2009 - 2012

    • Food and Beverage Services
    • 1 - 100 Employee
    • Key Account Manager
      • 2007 - 2009

    • Senior Marketing Manager Bodycare Spain - Marketing Director Bodycare
      • 2006 - 2007

    • Worldwide Marketing Manager, Ambipur Global Brand
      • 2002 - 2006

    • Worldwide Senior Brand Manager Deodorants, Sanex Global Brand
      • 2000 - 2002

    • United Kingdom
    • Beverage Manufacturing
    • 700 & Above Employee
    • Group Brand Manager Tequila José Cuervo in Germany
      • 1998 - 2000

    • Senior Brand Manager Johnnie Walker
      • 1996 - 1998

    • United Kingdom
    • Manufacturing
    • 700 & Above Employee
    • Assistant-, Junior-, Senior Product Manager
      • 1992 - 1996

Education

  • ISDI
    MIB - Master in Digital Business
    2020 - 2021
  • IESE Business School - University of Navarra
    PDG
    2011 - 2011
  • ISDI
    DIBEX, Digital Business Executive Program
    2020 - 2020
  • Universitat de Barcelona
    Fundació Bosch i Gimpera: Dirección de empresas agroalimentarias
  • Universitat de Barcelona
    Postgrado
  • Universitat de Barcelona
    Licenciatura
  • Louvain School of Management
    1 academic year Erasmus Program
  • Centres Innovació i Formació Ocupacional - CIFO
    Marketing Digital
    2021 - 2021
  • Consorci PUE
    AUB 1188 Scrum Framework: Scrum Master & Product Owner Certified AF.21 G.4 (50h)
    2022 - 2022
  • Jaume Viladoms Centre d’Estudis Professionals
    Gestión de proyectos CRM en Salesforce (145h)
    2022 - 2022
  • ISDI
    Digital Foundations
    2017 -
  • IESE Business School
    Successful Negotiations - Sales Direction
  • Cibernàrium Digital School, Barcelona
    +100 hours courses on Digital
  • Scuola Italiana di Montevideo

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