Elena Barbero Fombella

Media Buyer Intern at ArmorAds
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Contact Information
us****@****om
(386) 825-5501
Location
Villanueva de la Cañada, Community of Madrid, Spain, ES
Languages
  • Francés Native or bilingual proficiency
  • Español Native or bilingual proficiency
  • Inglés Full professional proficiency

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Experience

    • Spain
    • Advertising Services
    • 1 - 100 Employee
    • Media Buyer Intern
      • Jun 2023 - Present

      My tasks mainly consist of: - Advertising Campaign Management: Planning, executing, and optimizing advertising campaigns on platforms such as Google Ads and Facebook Ad Manager. Thoroughly analyzing data to adjust strategies and maximize ROI. Interpreting metrics to fine-tune bids and optimal targeting. - Social Media and Content Management: Creating content plans and managing the social media presence for various accounts on platforms like Facebook and Instagram using Meta Business Suite. Crafting and scheduling posts to maintain an active and appealing online presence. Engaging with the audience by professionally responding to comments and messages. - Keyword Optimization and Copywriting: Conducting keyword research and analyzing trends on Google Trends to identify relevant search opportunities. Developing advertising copies in both Spanish and French, tailored for both ads and social media. - Competitive Analysis: Researching and identifying competitors' strategies to adjust and enhance our own campaigns. Recognizing opportunities to differentiate our advertisements. - Tools and Technology: I primarily use Google Ads and Facebook Ad Manager to oversee and optimize advertising campaigns. I have also worked with other tools, both for campaigns and for design and organizational purposes, such as Notion, Trello, Jotform, Zapier, Canva, Figma, and more. Show less

  • ESIC Editorial
    • Pozuelo de Alarcón, Madrid, Spain
    • Intern
      • Mar 2023 - Jun 2023

      I have been involved in various tasks, such as: - Handling large databases in Excel. - Creating press releases and book fact sheets. - Emailing. - Competitor analysis, target audience, and market analysis. - Managing content on websites and social media platforms. - Writing reports on user experience analysis for websites. - Based on my experience, I am currently seeking to expand my knowledge within the publishing sector. - Book Event Scheduling. - Salesperson Tasks on St. Jordi 2023 (reception and customer service, providing information, book sales, handling financial transactions...). - Promotional campaigns for new releases by the publishing house. - Reviewing and correcting proofs and chromalins of editorial projects. - Coordination and communication with various departments within the company. - Writing and publishing news for the company's web platform. Show less

    • Spain
    • Primary and Secondary Education
    • 700 & Above Employee
    • Profesora de clases particulares
      • Sep 2016 - Dec 2020

      Clases particulares a alumnos de la ESO y bachillerato Clases particulares a alumnos de la ESO y bachillerato

    • France
    • Oil and Gas
    • 700 & Above Employee
    • Prácticas
      • Apr 2013 - May 2013

Education

  • Universidad Europea Miguel de Cervantes
    Taller introductorio al SEM y Google Ads, Publicidad
    2023 - 2023
  • ESIC business & Marketing School
    Grado Superior, Marketing y publicidad
    2021 - 2023
  • Universidad Complutense de Madrid
    Degree, Mathematics
    2019 - 2021
  • Université Paris Cité
    Doble grado, Mathematics and computing
    2016 - 2019

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