Experience

Pedal the Cause

• United States
• Fundraising
• 1 - 100 Employee

• Direction of Communications & Marketing

  • Feb 2023 - Present



Maryland Chamber of Commerce

• United States
• Public Policy
• 1 - 100 Employee

• Director of Marketing & Communication

  • Jan 2021 - Jan 2023



Pedal the Cause

• United States
• Fundraising
• 1 - 100 Employee

• Director of Communications and Marketing

  • May 2016 - Jan 2021

  Orchestrate and execute communications and marketing strategy for a nonprofit with a $7 million annual budget. Engineer brand identity by designing and art directing all advertising, video, fundraising and social media campaigns. Script and produce all on-stage programs. Manage all aspects of a complex, multifaceted website. Develop and distribute press releases and pitches, managing media relationships. Orchestrate and execute communications and marketing strategy for a nonprofit with a $7 million annual budget. Engineer brand identity by designing and art directing all advertising, video, fundraising and social media campaigns. Script and produce all on-stage programs. Manage all aspects of a complex, multifaceted website. Develop and distribute press releases and pitches, managing media relationships.



UrbanFUTURE

• Greater St. Louis Area

• Communications Director

  • Feb 2014 - Apr 2016

  Plan and execute all communication to ensure consistency of messaging with the public, the media, clients, donors, volunteers, board members and staff. Conceptualize and create all print, video and digital marketing materials. Social media content creation, website management, and execution of public relations campaigns. Plan all aspects of annual fundraising events. Develop, write and submit all foundational and corporate grants. Plan and execute all communication to ensure consistency of messaging with the public, the media, clients, donors, volunteers, board members and staff. Conceptualize and create all print, video and digital marketing materials. Social media content creation, website management, and execution of public relations campaigns. Plan all aspects of annual fundraising events. Develop, write and submit all foundational and corporate grants.



South City Press

• Greater St. Louis Area

• Founder/Designer/Illustrator

  • Aug 2010 - Apr 2016

  Founder of South City Press; an independent company that designs, produces and sells original wedding invitations, stationery and paper goods. Responsible for product creation and development, sales and client relations, direct and wholesale order fulfillment, print production, inventory, accounting and financing, website design and management, marketing strategy and creation of marketing materials, social media and trade show attendance. Featured in “Brides” and “St. Louis Brides” magazines and multiple websites and blogs. By 2014, South City Press products were stocked in independent retailers in 5 major markets. Show less



Eleanor Borelli Illustration

• Greater St. Louis Area

• Illustrator & Graphic Artist

  • Jul 2010 - Apr 2016

  Transform ideas into visual concepts as a freelance Illustrator for editorial clients, including The Boston Globe and the MS Society. Frequently exhibited in galleries including Art Saint Louis (winner: Award of Excellence), Soulard Art Market, Koken Art Factory and a solo show at the Davis Art Gallery at Stephens College. Transform ideas into visual concepts as a freelance Illustrator for editorial clients, including The Boston Globe and the MS Society. Frequently exhibited in galleries including Art Saint Louis (winner: Award of Excellence), Soulard Art Market, Koken Art Factory and a solo show at the Davis Art Gallery at Stephens College.



Trader Joe's

• United States
• Retail
• 700 & Above Employee

• Sign Artist

  • Sep 2008 - Jul 2010

  Created original content, design, lettering and art for all store signage across various mediums. Promoted brand awareness, enhanced customer experience and contributed distinct, innovative art to the store. Conceptualized, scheduled and executed “Fearless Flyer” promotions eight times per year, leading to a 15% increase in week-over-week sales. Created original content, design, lettering and art for all store signage across various mediums. Promoted brand awareness, enhanced customer experience and contributed distinct, innovative art to the store. Conceptualized, scheduled and executed “Fearless Flyer” promotions eight times per year, leading to a 15% increase in week-over-week sales.



Retna Ltd

• Photography

• Digital Image Technician

  • Jul 2007 - Aug 2008

  Edited and corrected RAW images submitted by entertainment photographers for real-time publication in international web and print media. Responsible for the visual success of the website including creation and design of web banners, database organization and maintenance, presentation of material, and prioritization of content. Perform on-site editing at entertainment events, enabling rapid distribution of media, including weekly events in New York City, the Tony Awards and the MTV Video Music Awards. Show less



Getty Images

• United States
• Photography
• 700 & Above Employee

• Photo Editor

  • Aug 2006 - Jul 2007

  Edited, color-corrected, retouched, disseminated and archived RAW images submitted by photographers from international entertainment events. On-site photo editor at major media events in New York City and the Sundance Film Festival. Edited, color-corrected, retouched, disseminated and archived RAW images submitted by photographers from international entertainment events. On-site photo editor at major media events in New York City and the Sundance Film Festival.



American Media Inc

• New York, NY

• Assistant Photo Editor, Shape Magazine

  • Sep 2005 - Aug 2006

  Managed all aspects of production for domestic and international photo shoots. Performed photo research for publication within the magazine, utilizing stock agencies and photographer archives. Reviewed, processed and submitted all departmental contracts and invoices. Produced detailed monthly financial and contractual reports, as well as budget projections for photo shoots. Managed all aspects of production for domestic and international photo shoots. Performed photo research for publication within the magazine, utilizing stock agencies and photographer archives. Reviewed, processed and submitted all departmental contracts and invoices. Produced detailed monthly financial and contractual reports, as well as budget projections for photo shoots.