Marketing Business Partner - Specialist Risk Insurance Solutions (SRIS)

• Mar 2023 - Present

Marketing Business Partner - MX Underwriting (UK and Europe)

• Mar 2022 - Mar 2023

www.mxunderwriting.com www.linkedin.com/company/mxunderwriting

Marketing Executive

• Nov 2021 - Mar 2022

Marketing Executive

• Aug 2020 - Nov 2021

Marketing Executive

• Nov 2018 - Aug 2020

Creating, planning and implementing promotional, social and content marketing campaigns Creating and developing marketing tactics in line with the various business area’s objectives Implementing marketing plans in conjunction with project team members Participating in regular planning and product development meetings Project managing the creation and publication of all marketing material in line with marketing plans Project managing the department's multimedia content requests incl. working on video production & interviewing, scheduling podcasts Creative copy writing for campaigns, web and content marketing Assisting with data management: segmenting and analysing for campaigns activity. Building our data asset Tracking budget activity Managing and improving new customer acquisition and retention campaigns In collaboration with the Content Editor update and manage social media activity. In collaboration with the Digital Marketing Exec support SEO activity. Adhering to our visual identity and advising colleagues of correct usage. Liaison with, briefing and co-ordination of suppliers of services including designers, copywriters, mailing houses, exhibition organisers, publishers, data providers etc. Attending meetings on behalf of the marketing team where required. Developing links with external organisations to widen communication influence and develop partnerships. Monitoring analysing and evaluating the effectiveness of marketing and sales campaigns. Analytically measuring the success of campaigns; producing monthly campaign reports to influence future activity. Interpreting marketing analysis, making comparisons and making recommendations. Creating integrated marketing plans, presenting them to the Line Manager and implementing them. Contribute to the budget and planning implementation of the marketing strategy. Show less

Copywriter and Marketing Assistant

• Sep 2017 - Nov 2018

Copywriting: Created the company brand book Manage social media platforms (improve traffic) Understand and execute SEO standard copy Provide creative content and campaign ideas Create and edit copy for the GKFX Education Centre Analyse reports relevant to copy and campaigns I've created Create copy for banners, emails, scripts, brochures and roller banners Organise and create content schedules and deadlines Aid in the editing of the company’s legal documents (Notably: GDPR/ESMA) Marketing: Correspond with brand sponsor (AC Milan) representatives Plan and oversee trips to San Siro stadium (AC Milan) Oversee and purchase branded merchandise Plan GKFX events and seminars, regional and internal Film and edit videos featuring our Senior Market Strategist Notify PR platforms of major in-house occurrences with drafted statements Responsible for marketing emails for all branches (Italy, France, UK, Czech, Spain) Organise translations of marketing communications for said branches (Italy, France, UK, Czech, Spain) Member of the GKFX Social Committee Organise internal and external fund-raising campaigns (social committee) Show less

Web Copywriter (Intern)

• Jun 2016 - Jul 2016

Published 23 Articles for the company, boosting their online traffic by 200,000+ views. Published 23 Articles for the company, boosting their online traffic by 200,000+ views.