Experience

Bloomr.SG (Mediacorp)

• Singapore
• Entertainment
• 1 - 100 Employee

• Senior Program Executive

  • Jun 2021 - Present



Bloomr.SG (Mediacorp)

• Singapore
• Entertainment
• 1 - 100 Employee

• Social Media Intern

  • Jan 2020 - Jun 2020

  I consistently assisted in content creation for Bloomr.SG's social media accounts throughout my semester-long internship. Most of my effort went into managing Bloomr's Instagram account, fuelled by a love of memes and a desire to keep up with the latest trends against the landscape of the pandemic. I also took on projects for clients, production-wise, and was generally active in contributing my own insights to what content I think millennials would enjoy. I consistently assisted in content creation for Bloomr.SG's social media accounts throughout my semester-long internship. Most of my effort went into managing Bloomr's Instagram account, fuelled by a love of memes and a desire to keep up with the latest trends against the landscape of the pandemic. I also took on projects for clients, production-wise, and was generally active in contributing my own insights to what content I think millennials would enjoy.



Mediacorp Pte Ltd

• Broadcast Media Production and Distribution
• 700 & Above Employee

• Audience Development Intern

  • May 2018 - Jul 2018

  As an intern for the Audience Development department, I worked mostly on projects within Mediacorp. Much effort went into the production and updating of social media SOPs, but besides administrative projects, I was able to ideate for some shows such as SPOP. I also occasionally worked with Bloomr.SG for the creation of content for their personal social media channels. As an intern for the Audience Development department, I worked mostly on projects within Mediacorp. Much effort went into the production and updating of social media SOPs, but besides administrative projects, I was able to ideate for some shows such as SPOP. I also occasionally worked with Bloomr.SG for the creation of content for their personal social media channels.



Content.co by Hire Digital

• Singapore
• Advertising Services

• Content Strategist

  • Jan 2017 - Apr 2017

  As a content strategist, I help our clients to develop and execute content marketing initiatives. I assist in an ongoing ideation process for new story identification through soliciting pitches and generating story ideas. I also help to produce, curate and/or manage content for different clients through the writing and editing of articles, and occasionally production of other forms of content. I also assist in the recruitment and sourcing of talent through various portals, and help to compile data on potential candidates. Show less