Elaine Ng
Senior Specialist at National Trades Union Congress (NTUC)- Claim this Profile
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English Professional working proficiency
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Chinese Professional working proficiency
Topline Score
Bio
Credentials
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SEO & SEM: Fundamentals to Internet Marketing
Sky Digital AgencyOct, 2017- Nov, 2024
Experience
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National Trades Union Congress (NTUC)
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Singapore
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Non-profit Organizations
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400 - 500 Employee
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Senior Specialist
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Mar 2022 - Present
• Lead the comms support for membership acquisition communications in strengthening sales messaging and visuals, in driving member acquisition and engagement. • Comms representative in Trust Workgroup to launch Trust Bank Singapore’s products to existing members and had supported in content creation such as eDMs , Facebook posts, landing page to drive card sign-up. • Supporting the creative design initiatives which include: working with in-house designers to develop new design for digital collaterals for tactical campaigns. • Work closely with Sales & Marketing team to promote new deals, promotion and creation of materials that promote and engage with existing members. • Liaised with media agency to do media buy for Facebook ads boost. • Experienced in using Microsoft Dynamic 365 Marketing to set-up and send out marketing email to members. Show less
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FUJIFILM Asia Pacific Pte. Ltd.
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Singapore
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Executive Offices
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1 - 100 Employee
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Marketing Executive
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Dec 2017 - Jan 2022
• Conceptualize, manage and execute local marketing & communication activities for Instax brand. • Manage the process from the start to finish for the development and execution of the 360 marketing plan for product launches and brand campaigns. Had successfully launched 7 instax cameras, 2 instax printers & Don't Just Take, Give global campaign in Singapore. • Prepare post-launch report, budgeting, monthly marketing activities for Marketing Manager and other ad-hoc reports for Fujifilm HQ. • Work closely with Sales team to update and refresh content on the ecommerce stores such as Lazada & Shopee. • Assisted in the creative direction and execution of marketing collaterals for use at promotional events, major tradeshows and social media platforms • Liaised with external vendors to plan and execute in-store & out-of-home promotions • Conceptualized and wrote the project briefs to jump start work with influencers for new product campaigns and managed them directly without agency • Managed the social content for Instax Singapore Instagram and Facebook account • Worked with various brand partners to run cross collaboration social campaigns to boost brand presence and social engagement. • Part of workgroup to work closely with HQ and Malaysia team to launch Fujifilm Prints & Gifts online store in Singapore • Work across multiple teams collaboratively to ensure all supporting processes are in place to support the transition from project to running business Show less
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Dentalthon Medtech Pte Ltd
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Singapore
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Marketing Executive
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Jun 2015 - Nov 2017
• Create cohesive brand guidelines to ensure brand consistency throughout all collateral • Manage brand social media accounts by constantly update information and replying enquires • Conceptualize and create visual content for social media posts to build engagement • Design and proofread copy for marketing materials, and ensure that brand identity is adheres to all campaigns and communication channels. • Provide marketing and creative support to regional distributors for events and promotional materials. • Plan and coordinate workshops and exhibitions in Asia Pacific region (Malaysia, Indonesia, Hong Kong) • Seek collaborative projects with dental group partners and influencers. • Liaise with vendors and suppliers for promotional materials. Show less
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Training Vision Institute Pte Ltd
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Singapore
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Education Administration Programs
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100 - 200 Employee
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Associate Marketing and Customer Support Executive
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Mar 2014 - Mar 2015
• Provide administrative support between marketing and customer support department. • Conduct phone interview with learners to follow-up on their learning progression. • Conceptualize for creative event ideas and to ensure all events are executed within proposed budget, timeline and objectives. • Assist marketing manager to gather marketing intelligence on competitors to support in decision-making. • Design marketing collaterals, newsletter, and basic video editing. • Maintain the corporate website and support the execution in sending out EDM to learners on bi-weekly basis. Show less
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Training Vision Institute Pte Ltd
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Singapore
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Education Administration Programs
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100 - 200 Employee
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Event Coordinator
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Apr 2011 - Dec 2011
• Prepare and coordinate event logistics, to prepare materials and follow-up with participants for every events. • Assist facilitator to manage and interact with participants during events. • Conceptualize ideas for learning and motivational events for existing learners • Responsible for creative works such as learning materials, posters and other ad-hoc design duties. • Prepare and coordinate event logistics, to prepare materials and follow-up with participants for every events. • Assist facilitator to manage and interact with participants during events. • Conceptualize ideas for learning and motivational events for existing learners • Responsible for creative works such as learning materials, posters and other ad-hoc design duties.
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Education
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2012 - 2015
RMIT University
Bachelor's degree, Marketing -
2010 - 2010
Chaoyang University of Technology
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2008 - 2010
Ngee Ann Polytechnic
Industrial and Product Design
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