Elaine Barnett
Senior Global Education Manager at Farmacy Beauty- Claim this Profile
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Bio
Experience
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Farmacy Beauty
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United States
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Personal Care Product Manufacturing
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1 - 100 Employee
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Senior Global Education Manager
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Aug 2022 - Present
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Education Development Manager
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Feb 2021 - Aug 2022
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Beauty Barrage
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United States
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Cosmetics
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100 - 200 Employee
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Senior Manager of Learning and Development
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Dec 2019 - Jan 2021
• Developed and deployed multi-channel education tools for 30+ beauty, wellness and personal care brands in Prestige and Mass retail within the United States and Canada • Clients included Sephora Collection, Kosas, NUDESTIX, Ciaté London, Dermablend, Trilogy, Sun Bum, COOLA, Perricone MD, Proactiv, L’Occitane, System Professional, It’s a 10 Haircare, Nexxus, Clairol, Baxter of California, Vital Proteins and more • Managed over 200 Brand Ambassadors within our U.S. and Canada field sales team by tracking each individual’s education progress to identify and prioritize the learning needs of our team, as well as enhance brand and product knowledge to achieve sales goals • Delivered high-impact coaching, education webinars and in-person training sessions to maximize performance of field sales team in both retail and professional channels• Traveled nationally to facilitate corporate-level, in-person trainings within Sephora, Ulta and Dillard’s • Assisted in the on-boarding and ongoing development of my Education Manager peers • Assisted in problem solving any back-end technical issues with our proprietary web application, third-party LMS and internal social channels to increase user experience • Continuously educated Brand Ambassadors on updated retail guidelines for success in store within Sephora, Sephora Canada, Macy’s, Dillard’s, Nordstrom, Ulta, Bloomingdale’s, Barneys New York, Space NK, Credo and Bluemercury • Lead Makeup Artist for multiple client’s IG Live master classes, brand launches, pop-up events and social events • Collaborated with VP of Education, Account Directors, Sales Directors and Scheduling team to assist in the effective execution of training initiatives for 30+ brands
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National Education Manager
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Jul 2018 - Dec 2019
• Developed and deployed multi-channel education tools for 30+ beauty, wellness and personal care brands in Prestige and Mass retail within the United States and Canada • Managed over 200 Brand Ambassadors within our U.S. and Canada field sales team by tracking each individual’s education progress to identify and prioritize the learning needs of our team, as well as enhance brand and product knowledge to achieve sales goals • Delivered high-impact coaching, education webinars and in-person training sessions to maximize performance of field sales team in both retail and professional channels• Traveled nationally to facilitate corporate-level, in-person trainings within Sephora, Ulta and Dillard’s • Assisted in problem solving any back-end technical issues with our proprietary web application, third-party LMS and internal social channels to increase user experience • Continuously educated Brand Ambassadors on updated retail guidelines for success in store within Sephora, Sephora Canada, Macy’s, Dillard’s, Nordstrom, Ulta, Bloomingdale’s, Barneys New York, Space NK, Credo and Bluemercury • Collaborated with VP of Education, Account Directors, Sales Directors and Scheduling team to assist in the effective execution of training initiatives for 30+ brands
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Market Influencer
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May 2018 - Jul 2018
• Manage, grow and renew customer accounts in all retailers• Oversaw the west coast team in CA and managed Brand Ambassadors within my team• Met and exceeded sales goal and objectives for Sephora and Ulta locations within own territory as well as helped develop my team's skills to meet and exceed their sales goals• Developed and leveraged a positive retailer relationship to maximize store level support and increase sales • Trained product consultants on artistry, selling techniques and product knowledge to maintain brand loyalty • Increased brand awareness through link selling, training, artistry demonstration and coordinating in-store events • Collaborated with store management to maintain proper planogram and assortment to uphold company standards
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Brand Ambassador
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Dec 2017 - May 2018
• Met and exceeded sales goal and objectives for Sephora and Ulta locations within territory • Developed and leveraged a positive retailer relationship to maximize store level support and increase sales • Trained product consultants on artistry, application, selling techniques and product knowledge to maintain brand loyalty • Increased brand awareness through link selling, training, artistry demonstration and coordinating in-store events • Collaborated with store management to maintain proper planogram and assortment to uphold company standards
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The Everygirl Media Group
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United States
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Online Audio and Video Media
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1 - 100 Employee
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Content Writer
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Dec 2015 - Feb 2018
• Head writer of the “Secrets from A Makeup Artist” segment • Coordinated with Editorial Director for consistent ideas for cosmetics, haircare, and skincare • Wrote excerpts and sourced image material to keep up with trends, wants and needs of viewers • Mastered platforms like WordPress and Asana • Head writer of the “Secrets from A Makeup Artist” segment • Coordinated with Editorial Director for consistent ideas for cosmetics, haircare, and skincare • Wrote excerpts and sourced image material to keep up with trends, wants and needs of viewers • Mastered platforms like WordPress and Asana
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Entertainment Plus Productions
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United States
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Entertainment Providers
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1 - 100 Employee
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Makeup Artist
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Aug 2015 - Dec 2017
• Created and produced makeup looks at full-service entertainment production company for live entertainment, television, film, and high-profile social and live events. • Collaborated with makeup artists to execute and achieve client’s vision• Conceptualized, communicated, and demonstrated custom creative direction and techniques for each event with team for cohesive makeup looks • Created and produced makeup looks at full-service entertainment production company for live entertainment, television, film, and high-profile social and live events. • Collaborated with makeup artists to execute and achieve client’s vision• Conceptualized, communicated, and demonstrated custom creative direction and techniques for each event with team for cohesive makeup looks
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SEPHORA
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France
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Retail
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700 & Above Employee
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Client Experience Leader & Product Consultant
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Jul 2015 - Dec 2017
• Managed and developed team by communicating goals, priorities, and objectives to achieve sales • Oversaw the development of artistry skills, product knowledge and certifications for each Beauty Advisor to drive sales and increase client services • Ensured staffing levels were adequate to support a smooth flow of clients receiving services and managed the traffic at the Beauty Studio • Created specific action plans to achieve sales with the use of customer service, team collaboration and building baskets
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Freelance Makeup Artist & Hair Stylist
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Dec 2014 - Dec 2017
•Freelance makeup artist and hair stylists for commercial print, e-commerce, lookbooks, music videos, film, test shoots and more. •Freelance makeup artist and hair stylists for commercial print, e-commerce, lookbooks, music videos, film, test shoots and more.
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Makeup Artist
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Dec 2014 - Nov 2017
• Provided on-demand professional beauty services • Produced makeup looks based on client’s needs and preferences • Managed time wisely to achieve looks for client to be on time for their event • Provided on-demand professional beauty services • Produced makeup looks based on client’s needs and preferences • Managed time wisely to achieve looks for client to be on time for their event
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SEPHORA
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France
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Retail
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700 & Above Employee
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Product Consultant
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Jun 2012 - Dec 2014
• Met and exceeded daily, monthly, and yearly sales goal targets with the use of exceptional customer service and product knowledge • Achieved certifications in Science of Sephora to fully understand ingredients, application, and artistry techniques to provide in-depth consultations and demonstrations for clients with the use of face charts, Sephora technologies and one-on-one directional teaching • Provided operations such as opened & closed registers, merchandised and restocked gondolas, prepared store front window visuals and completed inventory tasks • Created & fostered genuine relationships with peers, management, and clients, resulting in hitting and exceeding core goals and priorities like sales, UPT, ATV and increased client loyalty program, Beauty Insider, sign-ups
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Tarte Cosmetics
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United States
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Cosmetics
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500 - 600 Employee
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Brand Representative
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Dec 2011 - Jun 2012
• Met and exceeded sales goal and objectives for Sephora and Ulta locations within territory • Developed and leveraged a positive retailer relationship to maximize store level support and increase sales• Trained product consultants on artistry, selling techniques and product knowledge to maintain brand loyalty • Increased brand awareness through link selling, training, artistry demonstration and coordinating in-store events • Collaborated with store management to maintain proper planogram and assortment to uphold company standards
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SEPHORA
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France
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Retail
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700 & Above Employee
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Product Consultant
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Aug 2007 - Nov 2011
• Met and exceeded daily, monthly, and yearly sales goal targets with the use of exceptional customer service and product knowledge • Achieved certifications in Science of Sephora to fully understand ingredients, application, and artistry techniques to provide in-depth consultations and demonstrations for clients with the use of face charts, Sephora technologies and one-on-one directional teaching • Provided operations such as opened & closed registers, merchandised and restocked gondolas, prepared store front window visuals and completed inventory tasks • Created & fostered genuine relationships with peers, management, and clients, resulting in hitting and exceeding core goals and priorities like sales, UPT, ATV and increased client loyalty program, Beauty Insider, sign-ups
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