Experience

Web Nest Global | IT Business Solutions Provider | Branding Agency Digital Marketing Expert

• India
• IT Services and IT Consulting
• 1 - 100 Employee

• Digital Marketing Specialist

  • Sep 2019 - Present

  •Performed audit evaluating current marketing strategy. •Planned and coordinated events and meetings, completed data entry, drafted and filed documents and reports, managed email, calendar, and scheduling utilizing various tools such as Microsoft Office and Google Suite •Improved and managed brand recognition utilizing social media platforms, increased engagement and communications with creative marketing campaigns including Facebook and Google ads, contests, promotions, and email marketing utilizing Mailchimp •Collaborated with a web developer to make website design and development improvements (adding a blog, increasing site speed, updating page navigation, etc.) to implement SEO strategy--expected to boost site visits by 90% in 3 months while increasing total sales by 30% •Utilize tools such as Moz, Google Analytics and KeywordFinder •Creating Google Ads campaign •Plan and coordinate events and meetings, managing email inquiries, data entry, office management, and booking travel arrangements upon request



Intra Wings

• Information Technology and Services
• 1 - 100 Employee

• Digital Marketing Executive

  • Aug 2018 - Present

  - Designed a global social media marketing strategy and overseeing the team carrying out the implementation - Created new multi-channel marketing campaigns for the Swedish market - Strongly involved in cross-functional campaigns collaborating with Product and Events Marketing to produce more effective campaigns - Skilled in using Google Analytics to derive actionable insights to increase sales effectiveness as well as upskilling other team members to use the platform - Optimised the website content to improve search engine visibility using tools such as SEMrush. - Used multiple content management systems such as Kentico, WordPress, and Joomla to manage the website and blog content. - Delivered weekly reports and analysis of the main KPIs for social channels, email campaigns, and SEO performance.