Experience

TRASSIR ®

• United Arab Emirates
• Software Development
• 1 - 100 Employee

• Manager of Marketing

  • 2021 - Present



Rostelecom

• Telecommunications
• 700 & Above Employee

• Head of Sales Department

  • Jun 2020 - Nov 2020

• Head of Trade Marketing

  • Jun 2019 - Jun 2020

  - forecasting and budgeting, writing briefs, presentations, calculation of business cases;- monthly reviews and analyses of the actual business results, comparison with last best estimate. Explanation the reason of deviations and proposals for future steps;- maintaining relations with suppliers, ordering of the equipment/POPM/POSM/souvenirs;- creation, organization and control of marketing activities/promotional events;- performing of the detailed analisys of sales activities, marketing campaigns, organizations, customers, pricing, and competitors with charts, graphs, explanatory texts;- ATL, BTL, Direct-marketing etc;- CRM and bonus programs;- SMM；- WEB/WEB- dealer sales channel (forecasting, fulfillment of sales plans, increament YtoY etc).



Kalina Mall (kalinamall.ru)

• Trade Marketing Director

  • Jun 2018 - Feb 2019

  Preparations for the opening of the Kalina Mall shopping center and entertainment complex:- development, launch, maintenance of the site kalinamall.ru (Brief, preparation of all content, control of developers and designer);- institution, registration, maintenance of social networks;- connection and maintenance of the visitor counting system (equipment procurement, work monitoring, Personal Account);- WiFi: adaptation, design and maintenance to the final consumer page, analysis of visitors;- design, order, installation of all internal navigation of Shopping center (navigation, signs, designations of all rooms / elevators, bathrooms, navigation in the parking, prohibition signs, rules, etc.);- approval of advertising with the authorities (concept of the facade, bus station, stele, media facades, etc.);- sales: rental of advertising spaces for rent and conclusion of contracts;- decor: purchasing decorations and installation, landscaping Shopping center, furniture, etc .;- advertising space: design project, technical project, production;- musical arrangement: procurement of equipment, music, recording of jingles and advertising / information texts;- BTL ， ATL ， Media Management ；- order souvenirs, forms, POSM- document circulation and introduction of all documentation, drawing plans for advertising spaces on the schemes in the ITIS system at the start and further support;- Soft-Opening Day.



Rostelecom

• Telecommunications
• 700 & Above Employee

• Head of Trade Marketing

  • Aug 2016 - 2018

  - forecasting and budgeting, writing briefs, presentations, calculation of business cases;- monthly reviews and analyses of the actual business results, comparison with last best estimate. Explanation the reason of deviations and proposals for future steps;- maintaining relations with suppliers, ordering of the equipment/POPM/POSM/souvenirs;- creation, organization and control of marketing activities/promotional events;- performing of the detailed analisys of sales activities, marketing campaigns, organizations, customers, pricing, and competitors with charts, graphs, explanatory texts;- ATL, BTL, Direct-marketing etc;- CRM and bonus programs;- SMM；- WEB/WEB- dealer sales channel (forecasting, fulfillment of sales plans, increament YtoY etc).Managing team of 16 people



TIGRE DE CRISTAL

• Entertainment Providers
• 1 - 100 Employee

• Marketing Advertising Manager

  • Mar 2015 - Aug 2016

  - maintaining relations with suppliers, ordering of the equipment/POPM/POSM/souvenirs;- creation, organization and control of marketing activities/promotional events;- performing of the detailed analisys of sales activities, marketing campaigns, organizations, customers, pricing, and competitors with charts, graphs, explanatory texts;- Prepare regular financial reports;- Unloading and in-depth data analysis and predictive analysis in the field of gambling activities;- Verification and validation of key performance indicators of the Company;- Interaction with senior management and provide clarification on emerging issues related to intelligence;- Creation and maintenance of storage marketing data;- Project management;- Maintain a marketing action plan;- Harmonization of budgets, spending plans of the marketing department;- Create templates, presentations;- Calculating the pre-Roi and post-Roi on marketing activities, reports on implementation;- Market research;- Preparation of internal company procedures, technical specifications, manuals and scripts;- Create job tickets for audio advertisement;- Design layouts for print and promo-equipment (Adobe Ps, Ai);- Write text for web-site;- Establishment and maintenance of social networks.- Managing team of 5 people.



АльянсТелеком (inetvl.ru)

• Head Of Marketing Department

  • Feb 2014 - Mar 2015

  - forecasting and budgeting, writing briefs, presentations, calculation of business cases;- monthly reviews and analyses of the actual business results, comparison with last best estimate. Explanation the reason of deviations and proposals for future steps;- maintaining relations with suppliers, ordering of the equipment/POPM/POSM/souvenirs;- creation, organization and control of marketing activities/promotional events;- performing of the detailed analisys of sales activities, marketing campaigns, organizations, customers, pricing, and competitors with charts, graphs, explanatory texts;- ATL, BTL, Direct-marketing etc;- CRM and bonus programs.Managing team of 4 people.