Ess Jaraha
Search Engine Optimization Specialist at Pure Visibility- Claim this Profile
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Bio
Experience
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Pure Visibility
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United States
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Advertising Services
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1 - 100 Employee
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Search Engine Optimization Specialist
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Feb 2022 - Present
I work with a small team to design and implement search engine optimization campaigns for clients in various industries. My responsibilities include SEO audits and keyword research using SEMrush and Ahrefs, as well as monthly reporting in Google Data Studio. In addition to my core tasks, I'm redesigning the overall audit and search engine optimization process for Pure Visibility. This is especially enjoyable for me because I have a knack for condensing complex systems into easily understandable concepts and creating efficient, frictionless workflows. Show less
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Ecommerce Data Analyst
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Sep 2019 - Feb 2022
Made in America Yarns is an online yarn shop. My role requires me to be involved in every aspect of the business. I've designed A/B tests which resulted in fifty percent more ad clicks. Edited content on top landing pages to increase average time on page by 40% and decrease bounce rate. Configured conversion tracking and visualized the results in Google Data Studio. Trained non-technical staff on how to incorporate UTMs into their daily workflow. Coordinated an Instagram campaign that led to a thirty-percent increase in followers. Troubleshooted a WordPress website and worked with a web developer to fix bugs. My favorite project has been to create an interactive tool for identifying statistically popular products for specific user groups. Show less
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PolicyMap, Inc.
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United States
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Software Development
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1 - 100 Employee
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Data Team Intern
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Jan 2019 - Aug 2019
PolicyMap is an online mapping software that standardizes national datasets so that they can be combined and put to meaningful use. I programmed SQL databases to standardize datasets across multiple years of data and performed ETL on datasets from a range of industries. PolicyMap is an online mapping software that standardizes national datasets so that they can be combined and put to meaningful use. I programmed SQL databases to standardize datasets across multiple years of data and performed ETL on datasets from a range of industries.
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Philadelphia Water Department
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Government Administration
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400 - 500 Employee
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Geographic Information Systems Intern
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Jun 2018 - Dec 2018
Assured the quality of a public spatial database using SQL Server and ArcGIS. Conducted an analysis of Philadelphia’s stormwater conveyance systems by billing class. Created documentation to facilitate understanding between new and experienced staff. Assured the quality of a public spatial database using SQL Server and ArcGIS. Conducted an analysis of Philadelphia’s stormwater conveyance systems by billing class. Created documentation to facilitate understanding between new and experienced staff.
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Self-employed
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Real Estate
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1 - 100 Employee
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Personal Chef
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Jan 2018 - Dec 2018
Prepared and delivered weekly meals to a mandatorily ketogenic client. Calculated the macronutrient ratio of meals by analyzing USDA nutrient data in Excel Prepared and delivered weekly meals to a mandatorily ketogenic client. Calculated the macronutrient ratio of meals by analyzing USDA nutrient data in Excel
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Education
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University of Colorado Boulder
Bachelor of Science - BS, Environmental Engineering