Eirini Lampidi
Global Marketing Manager at Emmi Group- Claim this Profile
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Greek Native or bilingual proficiency
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English Full professional proficiency
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French Professional working proficiency
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German Professional working proficiency
Topline Score
Bio
Experience
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Emmi Group
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Switzerland
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Dairy Product Manufacturing
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700 & Above Employee
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Global Marketing Manager
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Mar 2018 - Present
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Mondelēz International
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United States
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Food and Beverage Manufacturing
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700 & Above Employee
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Innovation Lead GUM EU
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Apr 2015 - Jul 2017
• Top to bottom strategic analysis & recommendations to turnaround the category• 5yr innovation roadmap planning & funnel objectives • Sensorial Architecture build (brand, portfolio, price & pack format), new ‘MAX’ product family launch (product, pack, design, comms & shelf placement) & ‘Senses’ relaunch• MEU TRIDENT redesign across wide range of flavors, packs & sub ranges
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Portfolio Optimization (Journey to Simplicity) Lead GUM, EU
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Nov 2013 - Mar 2015
• Consumer-winning, ‘dream’ portfolio set up• Smart, highly visual, easy to use & update Menu Card tool design, linked to “Perfect Store” & the new visual brand identities. Simple KPIs set for regular tracking Significant recipe & pack reduction (-50%) in a highly complex portfolio High productivity savings
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Senior Brand Manager GUM TRIDENT, GR
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Jun 2012 - Nov 2013
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Senior Brand Manager ALL-CATEGORY, CY
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Nov 2011 - May 2012
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Senior Brand Manager BISCUITS OREO & PAVLIDES, GR
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Oct 2009 - Oct 2011
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Brand Manager CHEESE PHILADELPHIA, GR
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Mar 2008 - Dec 2009
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Assistant Brand Manager COFFEE JACOBS, GR
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Jun 2006 - Feb 2008
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Marketing Trainee CHOCOLATE LACTA, GR
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Oct 2005 - May 2006
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Consultant
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May 2004 - Aug 2005
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Novartis
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Switzerland
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Pharmaceutical Manufacturing
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700 & Above Employee
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Finance Intern
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Dec 2002 - Feb 2003
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Marketing Trainee
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Jan 2002 - Nov 2002
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Education
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Athens University of Economics and Business
Master of Business Administration - MBA, Marketing -
Athens University of Economics and Business
Bachelor's degree, Marketing -
EM Strasbourg Business School
Erasmus - BA, Marketing