Experience

Greehey School of Business at St. Mary's University

• United States
• Higher Education
• 1 - 100 Employee

• Professor

  • Jun 2017 - Present



St. Mary's University

• United States
• Higher Education
• 700 & Above Employee

• Associate Professor of Marketing

  • Aug 2003 - Present

  Teaching interests include consumer behavior, services marketing and customer experience management. Research Interests focus on services, retail and customer experience management and branding. Teaching interests include consumer behavior, services marketing and customer experience management. Research Interests focus on services, retail and customer experience management and branding.



Texas A&M University

• United States
• Higher Education
• 700 & Above Employee

• Lecturer

  • Aug 2000 - May 2003

  Taught multiple sections of consumer behavior and services marketing to undergraduate students in the Mays School of Business. Achieved award for outstanding teaching by a doctoral student, 2002. Taught multiple sections of consumer behavior and services marketing to undergraduate students in the Mays School of Business. Achieved award for outstanding teaching by a doctoral student, 2002.



Hallmark Cards

• United States
• Retail
• 700 & Above Employee

• Manager of National Retail Training

  • Jan 1995 - Jun 1998

  Responsible for the training and development of Gold Crown store owners and managers in the US.

• Regional Retail Training Manager

  • May 1993 - Dec 1994

  Responsible for the retail training and development of Gold Crown store owners and managers and Hallmark field sales staff in the Southeastern US.

• Sales Executive

  • Jan 1990 - May 1993

  Responsible for sales of Hallmark products to card shop owners in $1.5 million territory in Central New Mexico. Consistently exceeded sales, retailer satisfaction and market development objectives. District Market Development Person of the Year, 1992.

• Sales Representative

  • Jun 1986 - Dec 1989

  Responsible for Hallmark product sales to card shop owners in $800,000 territory in San Antonio central border area in Texas. Consistently exceeded sales and retailer satisfaction objectives. 1987 R. B. Hall Winner.