Experience

MASE International

• Netherlands
• Staffing and Recruiting
• 1 - 100 Employee

• Senior Managing Partner

  • May 2019 - Present

  For directors, managers en other " leaders" one of the main focuspoints are to be a true leader, to communicate effectively with its co-workers, to deal with resistance and/or to implement necessary changes within the organization. After all, it are the people that determine the succes of the organization. MASE International finds and recognizes leadership. We understand how, in various contexts and situations, you can be a true leader and how to add value to the success of an organization. Leadership is more than managing a group of people. We believe that every one of us is a potential leader. Next to managers and directors, also people within sales, finance or any other department can be an excellent leader. For instance by taking the lead in cooperating with other departments, taking valuable initiatives and being excellent in managing a group of clients. We recognize the competences needed to be a great leader in a certain situation or context. Because great leadership doesn't have only one definition. What is needed to be a great leader depends on the organization, the people you work with, the market and off course your own character. In finding, recognizing and development of great leaders we can can offer you our added value. Please feel free to contact us to experience our added value for the leadership in your organization. Show less



Mystic Beauty Hairs CO.LTD (Taiwan)

• Interim Chief Executive Officer

  • Jun 2014 - Jan 2017

  Interim assignment for the owners of a Taiwanese factory who specialise in the production of wigs for commercial and medical use. The assignment was to create a sales organisation in China to reach the Chinese market. Additionally I was asked to research the possibility of creating a franchise-concept in China's large cities. At the beginning of 2016 we started our own distribution channel, which should lead to a nationwide chain of 200 stores in five to seven years. These 200 stores will be a combination of self-owned stores and franchise partners. Show less



Didden Distributie Maatschappij B.V.

• Manufacturing
• 1 - 100 Employee

• Chief Executive Officer (since 25 june 2011)

  • Apr 2010 - Apr 2014

  An organisation that has taken care for the full merchandising service for the past 39 years, mainly for Philips light bulbs for 5000 stores (40 milion euros turnover en 200 FTE’s) The most important channels are the Do-It-Yourself channel, the warehouse channel and the supermarket channel. I developed a new product line with the name ‘’Didden Quality’’ to direct the company away from a being company that distributes light bulbs and into the direction of being a producer and provider of a complete non-food assortment. This is a complete and compact product line that contains 1200 commodity products that consumers use on a daily basis and are mainly meant for the supermarket channel. The sourcing process for this product line, which mainly takes place in Asia, was founded with agencies for some product groups and an internal sourcing office for the majority of the product line in Hong Kong (Didden Hong Kong Limited). Show less



Nederlandse Expert Groep

• Netherlands
• Retail
• 100 - 200 Employee

• Interim Chief Executive Officer

  • Jan 2010 - Apr 2010

  The Nederlandse Expert Groep is a buying group with 167 certificate holders who represent 175 stores on the Dutch consumer electronics market. I worked as Interim Chief Executive Officer for four months. The Nederlandse Expert Groep is a buying group with 167 certificate holders who represent 175 stores on the Dutch consumer electronics market. I worked as Interim Chief Executive Officer for four months.



IMpact Retail

• Netherlands
• Retail
• 1 - 100 Employee

• Consultant

  • Aug 2009 - Jan 2010

  Impact Retail B.V. consists of Prijstopper, It’s Electric and Modern Electronics. The shareholders of Impact Retail BV asked me to make an inventarisation of the stores and the organisation as a whole and report the results to the Board of Directors. Impact Retail B.V. consists of Prijstopper, It’s Electric and Modern Electronics. The shareholders of Impact Retail BV asked me to make an inventarisation of the stores and the organisation as a whole and report the results to the Board of Directors.



Miele Nederland b.v.

• Chief Executive Officer

  • Jun 2004 - Aug 2009

  Chief Executive OfficerAs Chief Executive Officer one of my responsibilities was managing five divisions. These were the following divisions:- Division for professional appliances (mainly for hospitals and institutes) - Division for kitchen furniture for the consumer market- Division for built-in appliances for the consumer market for Miele and Imperial brands- Division for free-standing appliances for the consumer market- Division for after sales service and maintenance contracts of the four divisions mentioned above I was the founder of the Miele Inspirience Centre and I was responsible for the realisation of Miele Inspirience Centre next to the A2 highway in Vianen. I also launched 180 satellite stores named Miele Innovation Centres. (180 best selling retail points with a shop-in-shop concept).Apart from that, I was also responsible for the contacts with Euronics worldwide (5000 stores worldwide).Miele Nederland has 325 FTE with a turnover of 300 million euro. Show less

• Chief Commercial Officer free-standing, and built in appliances and kitchen furniture

  • Sep 1998 - Jun 2004

  I was responsible for the turnover, profit and commercial policy for the total Dutch market of Miele built in appliances and Miele kitchens and free-standing Miele appliances. 125 FTE and 250 million euro turnover.



Philips Nederland

• Director Consumer Electronics

  • Jun 1995 - Sep 1998

  I was responsible for the turnover, profit and commercial policy for the total Dutch market for consumer electronic products, as well as telephone products and Philips accessoires. 75 FTE and 200 million euro turnover.

• Sales Director Consumer Electronics

  • Sep 1993 - Jun 1995

  As a Sales Director I was responsible for the turnover, profit and commercial policy for the total Dutch market for consumer electronic video products. 35 FTE and 100 million euro turnover.

• Fieldmanager Consumer Electronics

  • Jan 1992 - Sep 1993

  As a Fieldmanager Consumer Electronics I was the manager of 10 sales representatives and 4 sales promotors. I was also responsible for the day-to-day contacts with, and sales of consumer electronic products to nationwide chains such as Megapool, It's Electric, Makro, V&D and BCC. I was also responsible for the day-to-day contacts concerning overall business for Philips with Metro International group, which included Makro and MediaMarkt.

• National Account Manager Consumer Electronics

  • Jan 1990 - Jan 1992

  As National Account Manager Consumer Electronics, I was responsible for the day-to-day contacts with the nationwide chains such as Megapool, It's Electric, Makro, V&D and BCC. I was also responsible for the sales of consumer electronics appliances such as television, video recording devices and camcorders to these chains. I also organised sales training for sales personnel.

• Special Account Manager Consumer Electronics

  • Jan 1989 - Jan 1990

  As Special Account Manager Consumer Electronics I was responsible for the day-to-day contacts with regional chains such as de Harense smid, Leo van Schayik and the Hifive group, which included for instance CORRECT, I was also responsible for the sales of consumer electronics appliances such as television, video recording and camcorders to these chains. I also organised sales training for sales personnel.

• Sales Representative Vision Consumer Electronics

  • Sep 1987 - Jan 1989

  As Sales Representative Vision Consumer Electronics, I was responsible for the south western region of Holland, which included the provinces Zeeland, West-Brabant and Zuid-Holland. I was responsible for the day-to-day contacts with the shop owners as well as the sales of consumer electronics appliances such as television, video recording devices and camcorders to these shop owners.