Experience

Sunnies Face

• Philippines
• Cosmetics
• 1 - 100 Employee

• Offline Marketing Manager

  • May 2023 - Present



Watsons Philippines

• Philippines
• Retail
• 700 & Above Employee

• Assistant Marketing Manager, Operations Marketing

  • Apr 2022 - May 2023

  Implements marketing support in Watsons store openings such as preparing marketing collaterals, graphics elevation, coordination with suppliers for OOH and other marketing initiatives related to new Watsons stores. Handles Watsons store marketing collaterals/graphics requests.Handles Watsons in-store monthly radio management. Coordinates to different business units for spiel directions. Ensures all Watsons stores in-store music are operational.In-charge for Watsons store price verifier monthly marketing materials from back-end to implementation. Show less

• Assistant Marketing Manager, Health & Beauty

  • Nov 2019 - Apr 2022

  Implements marketing support in Watsons store openings such as preparing marketing collaterals, graphics elevation, coordination with suppliers for OOH and other marketing initiatives related to new Watsons stores. Handled Watsons store marketing collaterals/graphics requests.Handled Watsons in-store monthly radio management. Coordinates to different business units for spiel directions. Ensures all Watsons stores in-store music are operational.In-charge for Watsons store price verifier monthly marketing materials from back-end to implementation.Handled Watsons digital planogram posted on social media for both health and beauty categories. 2020Handled marketing campaigns under health categoryFull marketing 360 and communication planOTC Fair 2020Pharmacist Video:OTC Weight management campaign 2020Pharmacist Video: Diabetes 2020Pharmacy Guide 2021Get Active and Fit 2021Supplements Fair 2021Supplements Advisor 2022Ask your Watsons Pharmacist: Supplements2022Pharmacist Video: Supplements 2022 Show less

• Assistant Marketing Manager, CRM

  • Sep 2018 - Oct 2019

  Implements communication support, coordinates with Internal and External partners, Ensure all marketing collaterals for categories (Health and Beauty) and brand building initiatives, handles creative development of communication materials, handles (TMP) targeted member promos, related member concerns and loyalty card (Watsons Card)



Rustan Commercial Corporation

• Philippines
• Retail
• 400 - 500 Employee

• Program Management Officer, CRM

  • Jul 2017 - Jan 2018

  Point person for Rustans FSP (Frequent Shoppers Program) handles, monitors and implements all campaigns related to Rustan's FSP. Negotiates with both internal and external merchants, partners and concessionaire brands for program campaign execution. Conceptualize programs to increase Rustans FSP sales and membership engagement. Responsible for creation of memo used as reference for promotion mechanics to relevant departments. Prepares data presentation for post event evaluation. Point person for Rustans FSP (Frequent Shoppers Program) handles, monitors and implements all campaigns related to Rustan's FSP. Negotiates with both internal and external merchants, partners and concessionaire brands for program campaign execution. Conceptualize programs to increase Rustans FSP sales and membership engagement. Responsible for creation of memo used as reference for promotion mechanics to relevant departments. Prepares data presentation for post event evaluation.



Newport World Resorts

• Philippines
• Travel Arrangements
• 700 & Above Employee

• Senior Associate, Rewards & Loyalty Management

  • Feb 2016 - Jul 2017

  Conceptualize, monitor and implement new member promos of Resorts World Manila. Such as creating and conceptualization of new membership acquisition tools to push membership acquisition and give complimentary access benefits of membership program to qualified members and other related function.

• Associate, Membership Contact Center

  • Dec 2014 - Jan 2016

  Handle call inquiries, email inquiries of both internal and external customers of Resorts World Manila such as general property questions, handling redemption and complimentary, and access benefits of membership program to qualified members and other related function.

• Associate, Membership Services and Operations

  • Jul 2012 - Dec 2014

  Handle walk-in customers new/existing members at the Membership counter and responsible for transactions such as processing new member applications and account maintenance of existing members, general property questions, handling redemption and complimentary, and access benefits of membership program to qualified members and other related function.



Levi Strauss & Co.

• United States
• Retail Apparel and Fashion
• 700 & Above Employee

• Marketing Assistant (Intern) Marketing Department

  • Sep 2011 - Nov 2011

  Assisted Levi’s Strauss Philippines Inc. (LSPI) Marketing department in the execution and monitoring of its promotional activities such as applying for DTI permits, Store Visits etc. and its on-going campaigns/promotions. Assisted Levi’s Strauss Philippines Inc. (LSPI) Marketing department in the execution and monitoring of its promotional activities such as applying for DTI permits, Store Visits etc. and its on-going campaigns/promotions.