Eduardo Giancristofaro

Channel Development Director - OT at SSH Communications Security
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Contact Information
us****@****om
(386) 825-5501
Languages
  • English Native or bilingual proficiency
  • Portuguese Native or bilingual proficiency
  • Spanish Full professional proficiency

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Bio

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Eduardo communicates effectively with customers and business partners, knows how to lay out the landscape towards greater results and repeat sales opportunities. He and I worked together to build and sell high-value architectures to varied industrial segments. Eduardo also has an approachable style and is fun to work with.

Maribel Cassens

I started working with Eduardo when he joined HMS as the Sales Manager for the LATAM region, from the beginning he proved himself to be a hard-working, motivated, and ambitious individual, always eager to learn about our products and processes. I was very impressed with his technical and sales skills but mostly with his commitment to our customers. I later had the incredible opportunity to join his Team and as a Manager, he played an integral role in helping me develop my sales skills in this industry, he positively influenced my career trajectory and helped me build confidence. I’m fortunate to have had the time I did working closely with Eduardo, and anyone would be lucky to work with him.

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Experience

    • Finland
    • Computer and Network Security
    • 300 - 400 Employee
    • Channel Development Director - OT
      • Sep 2022 - Present

      Responsible to develop the industrial automation market throughout the entire Americas, focused on the US and Canada. Also leading the development of strategic technology partnerships with other cybersecurity companies. Close collaboration with the HQs to improve the company’s visibility in the OT/ICS market • Direct sales development focused on large/global end users • Establish the company’s distribution network in the Americas • Evaluate potential technology partners, develop… Show more Responsible to develop the industrial automation market throughout the entire Americas, focused on the US and Canada. Also leading the development of strategic technology partnerships with other cybersecurity companies. Close collaboration with the HQs to improve the company’s visibility in the OT/ICS market • Direct sales development focused on large/global end users • Establish the company’s distribution network in the Americas • Evaluate potential technology partners, develop strategy, and lead process • Upgrade of the marketing/product demonstration tools (including execution) • Improve brand awareness in the industrial business environment Show less Responsible to develop the industrial automation market throughout the entire Americas, focused on the US and Canada. Also leading the development of strategic technology partnerships with other cybersecurity companies. Close collaboration with the HQs to improve the company’s visibility in the OT/ICS market • Direct sales development focused on large/global end users • Establish the company’s distribution network in the Americas • Evaluate potential technology partners, develop… Show more Responsible to develop the industrial automation market throughout the entire Americas, focused on the US and Canada. Also leading the development of strategic technology partnerships with other cybersecurity companies. Close collaboration with the HQs to improve the company’s visibility in the OT/ICS market • Direct sales development focused on large/global end users • Establish the company’s distribution network in the Americas • Evaluate potential technology partners, develop strategy, and lead process • Upgrade of the marketing/product demonstration tools (including execution) • Improve brand awareness in the industrial business environment Show less

    • Sweden
    • Communications Equipment Manufacturing
    • 500 - 600 Employee
    • Channel Sales Manager – Latin America
      • Jan 2017 - Sep 2022

      Joined the company to create, develop and manage the Latin American department at the North American branch. Successful implementation of an entire new network of distributors in the region and development of new business opportunities, growing the market 300% within five years. Shifted distribution focus from aging product lines to value-added IoT solutions including edge gateways for industrial applications, along with factory floor communication gateways and industrial wireless. … Show more Joined the company to create, develop and manage the Latin American department at the North American branch. Successful implementation of an entire new network of distributors in the region and development of new business opportunities, growing the market 300% within five years. Shifted distribution focus from aging product lines to value-added IoT solutions including edge gateways for industrial applications, along with factory floor communication gateways and industrial wireless. • Re-create, expand, and manage the distributor network in Latin America • Development of new key OEM accounts • Drive IoT adoption to establish HMS as the preferred vendor • Work with sales channels to increase sales opportunities in each country • Direct reports management (sales and technical support) • Customer and distributor training Show less Joined the company to create, develop and manage the Latin American department at the North American branch. Successful implementation of an entire new network of distributors in the region and development of new business opportunities, growing the market 300% within five years. Shifted distribution focus from aging product lines to value-added IoT solutions including edge gateways for industrial applications, along with factory floor communication gateways and industrial wireless. … Show more Joined the company to create, develop and manage the Latin American department at the North American branch. Successful implementation of an entire new network of distributors in the region and development of new business opportunities, growing the market 300% within five years. Shifted distribution focus from aging product lines to value-added IoT solutions including edge gateways for industrial applications, along with factory floor communication gateways and industrial wireless. • Re-create, expand, and manage the distributor network in Latin America • Development of new key OEM accounts • Drive IoT adoption to establish HMS as the preferred vendor • Work with sales channels to increase sales opportunities in each country • Direct reports management (sales and technical support) • Customer and distributor training Show less

    • Germany
    • Automation Machinery Manufacturing
    • 700 & Above Employee
    • Account Executive - Cruise Line & Maritime Industry
      • Sep 2015 - Dec 2016

      Manage and grow the Marine and Cruise Line Business portfolio as part of the Building Automation Service Sales Group. Typical projects include individual or bundled elements of Industrial Automation systems, Building Automation controls and energy conservation measure implementation -Develop new business relationships with end user clients -Create and implement strategic sales strategies -Conduct opportunity prospection and onsite surveys -Lead project development, elaborate… Show more Manage and grow the Marine and Cruise Line Business portfolio as part of the Building Automation Service Sales Group. Typical projects include individual or bundled elements of Industrial Automation systems, Building Automation controls and energy conservation measure implementation -Develop new business relationships with end user clients -Create and implement strategic sales strategies -Conduct opportunity prospection and onsite surveys -Lead project development, elaborate sales proposals and presentations. -Develop and deploy account management strategies -Prepare technology roadmap for clients Show less Manage and grow the Marine and Cruise Line Business portfolio as part of the Building Automation Service Sales Group. Typical projects include individual or bundled elements of Industrial Automation systems, Building Automation controls and energy conservation measure implementation -Develop new business relationships with end user clients -Create and implement strategic sales strategies -Conduct opportunity prospection and onsite surveys -Lead project development, elaborate… Show more Manage and grow the Marine and Cruise Line Business portfolio as part of the Building Automation Service Sales Group. Typical projects include individual or bundled elements of Industrial Automation systems, Building Automation controls and energy conservation measure implementation -Develop new business relationships with end user clients -Create and implement strategic sales strategies -Conduct opportunity prospection and onsite surveys -Lead project development, elaborate sales proposals and presentations. -Develop and deploy account management strategies -Prepare technology roadmap for clients Show less

    • United States
    • Appliances, Electrical, and Electronics Manufacturing
    • 1 - 100 Employee
    • Western US Sales / Application Engineer
      • Apr 2012 - Sep 2015

      Responsible for building relationships with the sales channels in the Western US and supporting the sales staff with key accounts outside the primary territory. Products include industrial wired and wireless modems. • Business development within the assigned territory • Sales calls including field product testing • Develop new product and pricing strategy • Perform product update webinars • Competitive analysis • Represent the company at trade shows and… Show more Responsible for building relationships with the sales channels in the Western US and supporting the sales staff with key accounts outside the primary territory. Products include industrial wired and wireless modems. • Business development within the assigned territory • Sales calls including field product testing • Develop new product and pricing strategy • Perform product update webinars • Competitive analysis • Represent the company at trade shows and seminars • Write white papers • Manage the demo program

    • Latin America Sales Manager
      • Jun 2011 - Mar 2012

      Performed a wide range of activities for all Spanish-speaking countries and Brazil, including the creation of new sales channels, and maintaining the relationship with the existing ones. Roles also included all technical support activities with the sales channels and end users. • Establish new sales channels and manage the existing ones • Pre-sales technical support • Post-sales technical support • Technical training for end users and sales channels • Represent the company… Show more Performed a wide range of activities for all Spanish-speaking countries and Brazil, including the creation of new sales channels, and maintaining the relationship with the existing ones. Roles also included all technical support activities with the sales channels and end users. • Establish new sales channels and manage the existing ones • Pre-sales technical support • Post-sales technical support • Technical training for end users and sales channels • Represent the company at trade shows

    • United States
    • Industrial Automation
    • 1 - 100 Employee
    • General Manager - Brazilian subsidiary
      • Jul 2003 - Jan 2011

      Started the direct presence of the company in the country developing both commercial and technical activities. Products included industrial communications cards for PLCs, communication gateways and wireless. Also responsible for opening the company’s first entity in Latin America and personnel management. Achieved growth of 600% in 7 years • Established and managed a country-wide network of distributors • Business development and channel management • Pre-sales technical support… Show more Started the direct presence of the company in the country developing both commercial and technical activities. Products included industrial communications cards for PLCs, communication gateways and wireless. Also responsible for opening the company’s first entity in Latin America and personnel management. Achieved growth of 600% in 7 years • Established and managed a country-wide network of distributors • Business development and channel management • Pre-sales technical support and product testing • Post-sales technical support (first 2 years) • Technical training for end users and sales channels Show less Started the direct presence of the company in the country developing both commercial and technical activities. Products included industrial communications cards for PLCs, communication gateways and wireless. Also responsible for opening the company’s first entity in Latin America and personnel management. Achieved growth of 600% in 7 years • Established and managed a country-wide network of distributors • Business development and channel management • Pre-sales technical support… Show more Started the direct presence of the company in the country developing both commercial and technical activities. Products included industrial communications cards for PLCs, communication gateways and wireless. Also responsible for opening the company’s first entity in Latin America and personnel management. Achieved growth of 600% in 7 years • Established and managed a country-wide network of distributors • Business development and channel management • Pre-sales technical support and product testing • Post-sales technical support (first 2 years) • Technical training for end users and sales channels Show less

    • Product Manager
      • Jun 2000 - Jun 2003

      Managed the department that was responsible for selling and supporting imported products from four different manufacturers from the United States and Europe. • Sales calls and pre-sales testing • Post-sales technical support for all products • Sales channel development • Pre-sales support to the company’s sales force, designing Allen-Bradley solutions Managed the department that was responsible for selling and supporting imported products from four different manufacturers from the United States and Europe. • Sales calls and pre-sales testing • Post-sales technical support for all products • Sales channel development • Pre-sales support to the company’s sales force, designing Allen-Bradley solutions

    • Industrial Automation Technician
      • May 1997 - Jun 2000

      • PLC, SCADA and HMI software development and start up focused on Allen Bradley products • Pre-sales support to the sales force on the design of the Allen-Bradley solutions, specifying PLCs, HMIs, drives, networks and others • Phone and field technical support for Allen-Bradley and ProSoft Technology products • PLC, SCADA and HMI software development and start up focused on Allen Bradley products • Pre-sales support to the sales force on the design of the Allen-Bradley solutions, specifying PLCs, HMIs, drives, networks and others • Phone and field technical support for Allen-Bradley and ProSoft Technology products

    • Industrial Automation Technician
      • Jul 1994 - Apr 1997

      • PLC programming and start up of Allen-Bradley, Siemens and Telemecanique controllers • SCADA programming and start up of Fix and In-Touch software packages • PLC programming and start up of Allen-Bradley, Siemens and Telemecanique controllers • SCADA programming and start up of Fix and In-Touch software packages

Education

  • Universidade Paulista
    Engineer, Electronics
    2001 - 2005
  • Escola Técnica E. Lauro Gomes
    Technician, Electronics
    1988 - 1992

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