Experience

The Warehouse, Hanoi, Vietnam

• Wine & Spirits
• 1 - 100 Employee

• Senior Key Account Manager South Vietnam

  • Jul 2020 - Mar 2022

  Reincoporated to theWarehouse team, based in Ho Chi Minh City, as the South Vietnam Sales Manager. Leading directly a team of 6 salespeople for all the main markets in the South of Vietnam such as Nha Trang, Mui Ne, Phu Quoc and, of course, HCMC city and nearbies. Direct support and assistance to other key departments such as Direct Management, Logistic, Marketing, and Retail Sales. During COVID-19 pandemic, and the subsequent sales shock that the market suffered, situation requested for… Show more Reincoporated to theWarehouse team, based in Ho Chi Minh City, as the South Vietnam Sales Manager. Leading directly a team of 6 salespeople for all the main markets in the South of Vietnam such as Nha Trang, Mui Ne, Phu Quoc and, of course, HCMC city and nearbies. Direct support and assistance to other key departments such as Direct Management, Logistic, Marketing, and Retail Sales. During COVID-19 pandemic, and the subsequent sales shock that the market suffered, situation requested for a stronger and more flexible reaction towards customer´s demand and suppliers barriers. My 6+ years experience with the group helped to increase the speed of responsiveness, while my professional skills and commitment to the team and organization provided a safe environment to develop the main tasks and achieve goals. • Maintain and develop business with the main market players. Directly handling (500,000 - 600,000 USD Turnover/year while supporting the sales team members in all Southern areas (total Sales Team Turnover 2,300,000 - 2,500,000 USD/year) • Re-organize the HORECA team for a more effective and efficient scope of work. • Improve the knowledge and experience of the Sales Team by leading in trainings, trade visit support, organizing sales meetings, and developing a succesful working environment. • Report directly to ownership on a daily, weekly, or bi-weekly basis depending on each task. • Support Logistic with accurate forecasts and shipment plannification when demand required. • Support improving internal procedures to obtain results that are faster and more productive. • Negotiating directly with suppliers when needed support and Brand Development. • In charge of stablishing new regulations for future operations of the company nationally. • Adjusting and enhancing the current product portfolio to adapt better the market demand. Show less Reincoporated to theWarehouse team, based in Ho Chi Minh City, as the South Vietnam Sales Manager. Leading directly a team of 6 salespeople for all the main markets in the South of Vietnam such as Nha Trang, Mui Ne, Phu Quoc and, of course, HCMC city and nearbies. Direct support and assistance to other key departments such as Direct Management, Logistic, Marketing, and Retail Sales. During COVID-19 pandemic, and the subsequent sales shock that the market suffered, situation requested for… Show more Reincoporated to theWarehouse team, based in Ho Chi Minh City, as the South Vietnam Sales Manager. Leading directly a team of 6 salespeople for all the main markets in the South of Vietnam such as Nha Trang, Mui Ne, Phu Quoc and, of course, HCMC city and nearbies. Direct support and assistance to other key departments such as Direct Management, Logistic, Marketing, and Retail Sales. During COVID-19 pandemic, and the subsequent sales shock that the market suffered, situation requested for a stronger and more flexible reaction towards customer´s demand and suppliers barriers. My 6+ years experience with the group helped to increase the speed of responsiveness, while my professional skills and commitment to the team and organization provided a safe environment to develop the main tasks and achieve goals. • Maintain and develop business with the main market players. Directly handling (500,000 - 600,000 USD Turnover/year while supporting the sales team members in all Southern areas (total Sales Team Turnover 2,300,000 - 2,500,000 USD/year) • Re-organize the HORECA team for a more effective and efficient scope of work. • Improve the knowledge and experience of the Sales Team by leading in trainings, trade visit support, organizing sales meetings, and developing a succesful working environment. • Report directly to ownership on a daily, weekly, or bi-weekly basis depending on each task. • Support Logistic with accurate forecasts and shipment plannification when demand required. • Support improving internal procedures to obtain results that are faster and more productive. • Negotiating directly with suppliers when needed support and Brand Development. • In charge of stablishing new regulations for future operations of the company nationally. • Adjusting and enhancing the current product portfolio to adapt better the market demand. Show less



Bodegas Castaño

• Spain
• Food and Beverage Services
• 1 - 100 Employee

• Asia Sales Manager

  • Nov 2018 - Apr 2020

  In charge of the Asia-Pacific market for Bodegas Castaño, winery located in Yecla (Murcia) and currently distributing to more than 50 countries in the world. Pioneer and one of the market leaders of Monastrell based wines. Job is carried under the supervision of the Winery from Spain, remotely from Ho Chi Minh City (Vietnam). Handling an annual market value estimated between 800,000€ and 1,000,000€ (900,000 USD and 1,120,000 USD). My tasks include but are not limited… Show more In charge of the Asia-Pacific market for Bodegas Castaño, winery located in Yecla (Murcia) and currently distributing to more than 50 countries in the world. Pioneer and one of the market leaders of Monastrell based wines. Job is carried under the supervision of the Winery from Spain, remotely from Ho Chi Minh City (Vietnam). Handling an annual market value estimated between 800,000€ and 1,000,000€ (900,000 USD and 1,120,000 USD). My tasks include but are not limited to: • Actively collaborate with the sales negotiation process and inform promptly about available freight forwarders options (in case customers decide us to take care of such). Ensure the shipment of goods is done in a timely manner & accurately, informing customers of any update needed. Follow-up with pending payments and debts from customers. • Respond to customers’ requests & inquiries in an accurate and timely manner. • Establish and maintain existing export markets for the winery by delivering sales growth whilst improving the overall’s brand positioning. Creating new partnerships in those markets and countries where the product is yet not available. • Follow-up with common day-to-day updates between winery and customers such as, but not limited to; new vintages, new SKUs, and any change applied to our vineyards/production/bottled process. • Successfully work independently, and remotely. Be accountable for due dates for either specific projects or common updates to customers. • Utilize my interpersonal and communication skills, necessary to build relationship with existing customers and create new connections with potential buyers. Strong ability to connect positively with different cultures in the Asia-Pacific countries. • Strong presentation and introduction skills while executing wine tastings and promotional events. • Manage sales & marketing data from international markets. Reporting regularly to management team. • Ability to work under pressure, flexibility, and meeting with targets. Show less In charge of the Asia-Pacific market for Bodegas Castaño, winery located in Yecla (Murcia) and currently distributing to more than 50 countries in the world. Pioneer and one of the market leaders of Monastrell based wines. Job is carried under the supervision of the Winery from Spain, remotely from Ho Chi Minh City (Vietnam). Handling an annual market value estimated between 800,000€ and 1,000,000€ (900,000 USD and 1,120,000 USD). My tasks include but are not limited… Show more In charge of the Asia-Pacific market for Bodegas Castaño, winery located in Yecla (Murcia) and currently distributing to more than 50 countries in the world. Pioneer and one of the market leaders of Monastrell based wines. Job is carried under the supervision of the Winery from Spain, remotely from Ho Chi Minh City (Vietnam). Handling an annual market value estimated between 800,000€ and 1,000,000€ (900,000 USD and 1,120,000 USD). My tasks include but are not limited to: • Actively collaborate with the sales negotiation process and inform promptly about available freight forwarders options (in case customers decide us to take care of such). Ensure the shipment of goods is done in a timely manner & accurately, informing customers of any update needed. Follow-up with pending payments and debts from customers. • Respond to customers’ requests & inquiries in an accurate and timely manner. • Establish and maintain existing export markets for the winery by delivering sales growth whilst improving the overall’s brand positioning. Creating new partnerships in those markets and countries where the product is yet not available. • Follow-up with common day-to-day updates between winery and customers such as, but not limited to; new vintages, new SKUs, and any change applied to our vineyards/production/bottled process. • Successfully work independently, and remotely. Be accountable for due dates for either specific projects or common updates to customers. • Utilize my interpersonal and communication skills, necessary to build relationship with existing customers and create new connections with potential buyers. Strong ability to connect positively with different cultures in the Asia-Pacific countries. • Strong presentation and introduction skills while executing wine tastings and promotional events. • Manage sales & marketing data from international markets. Reporting regularly to management team. • Ability to work under pressure, flexibility, and meeting with targets. Show less



The Warehouse, Hanoi, Vietnam

• Wine & Spirits
• 1 - 100 Employee

• Key Account Manager

  • Nov 2017 - Oct 2018

  Within corporate decision; relocated to the financial capital of Vietnam: Ho Chi Minh City. Joined the sales team in the south of Vietnam and taking care mostly of the HORECA customers with strong suport to retail customers and sales. Culture and customs in the south fo Vietnam are slightly different to north, interesting to be exposed in both personal and professional environment. Biggest benefit from being in Ho Chi Minh City is to work closer to the Board of Directors, based in HCMC… Show more Within corporate decision; relocated to the financial capital of Vietnam: Ho Chi Minh City. Joined the sales team in the south of Vietnam and taking care mostly of the HORECA customers with strong suport to retail customers and sales. Culture and customs in the south fo Vietnam are slightly different to north, interesting to be exposed in both personal and professional environment. Biggest benefit from being in Ho Chi Minh City is to work closer to the Board of Directors, based in HCMC, obtaining a much faster reply in order to finalize potential deals with customers. My main duties required for this new position are similar to the ones in Hanoi. Including but not limited to: • Follow-up with customers' needs and requests promptly and efficiently, making sure they are updated with any current update or change with The Warehouse portfolio. • Organize events and training, either at the wine shops or at customers venues, in order to increase knowledge and sales to both staff and customers. • Offer occasional/seasonal promotions in order to obtain higher sales and follow-up with detail duties giving support if, needed, in product display, staff, or customers inquiries. • Weekly and monthly sales and marketing meetings with the sales team. • Reporting to BoD periodically in order for them to adapt to the company´s future strategies and business plans.

• Sales Representative

  • Jul 2015 - Nov 2017

  The Warehouse is the exclusive distributor in Indochina for over 1,500 wines from well- known wineries from 14 different countries. The range encompasses every major wine-growing region on the planet, and has the finest wines selection from among the best wineries from those regions becoming the leaders in the market in South East Asia (The Warehouse has presence in Vietnam, Cambodia, and Myanmar). Every Warehouse Wine Shop has a mix of foreigners and local staff with… Show more The Warehouse is the exclusive distributor in Indochina for over 1,500 wines from well- known wineries from 14 different countries. The range encompasses every major wine-growing region on the planet, and has the finest wines selection from among the best wineries from those regions becoming the leaders in the market in South East Asia (The Warehouse has presence in Vietnam, Cambodia, and Myanmar). Every Warehouse Wine Shop has a mix of foreigners and local staff with a passion for wine. It is under the expatriate staff were I develop my duties for The Warehouse. As a Wine Specialist & Account Manager I am responsible mainly of 5-start hotels and the most popular foreign restaurants in Hanoi. Achieved a succesful increase of sales and customer´s satisfaction rapidly from the beginning and have developed my knowledge and skills for the past years. The daily duties required for my job include but are not limited to: • Keep a fluent and close relationship with the different customers (over 80 different accounts) • Follow customers' needs and making sure they are updated with any current update or change with The Warehouse portfolio. Solving any issue promptly and effectively. • Organize events and training for my customers's staff in order to increase knowledge and sales withint their final customers, offer special promotions ,and solve any challenges being faced in order to obtain higher sales • Support The Warehouse retail sales team when possible by actively proposing activities or schedule trainings with the different shops around town.



Phú & Em

• Hanoi, Vietnam

• International Sales Manager

  • Oct 2014 - Jun 2015

  Founded in 1990s by Bùi Thị Ngọc Định, 25 years ago, Phú & Em is one of the main player in the wine and spirits distribution industry in Vietnam carrying main labels from 5 different countries: France, Spain, Italy, Chile and Australia. Based in Hanoi´s office my duties where split into customer service and office development. Regarding office development I have been responsible of implementing a new and more effective operational method, enhance storage and delivery of… Show more Founded in 1990s by Bùi Thị Ngọc Định, 25 years ago, Phú & Em is one of the main player in the wine and spirits distribution industry in Vietnam carrying main labels from 5 different countries: France, Spain, Italy, Chile and Australia. Based in Hanoi´s office my duties where split into customer service and office development. Regarding office development I have been responsible of implementing a new and more effective operational method, enhance storage and delivery of goods, develop wine and sales knowledge for other sales and staff, manage stock levels and plan forecast to guarantee stock for future orders. Sales duties were including, but not limited, to: • Create and develop a positive customer relationship, growing relationship and creating trust between both sides. • Create regular events for promotion or commercial benefits: wine dinners, wine tastings, wine trainings... • Increase customers portfolio with strong focus on 4 & 5-Star hotels in Hanoi, • Follow-up with customer´s needs, doubts, and requirements. • Request delayed payments from customers and find a proper solution for each case. Show less Founded in 1990s by Bùi Thị Ngọc Định, 25 years ago, Phú & Em is one of the main player in the wine and spirits distribution industry in Vietnam carrying main labels from 5 different countries: France, Spain, Italy, Chile and Australia. Based in Hanoi´s office my duties where split into customer service and office development. Regarding office development I have been responsible of implementing a new and more effective operational method, enhance storage and delivery of… Show more Founded in 1990s by Bùi Thị Ngọc Định, 25 years ago, Phú & Em is one of the main player in the wine and spirits distribution industry in Vietnam carrying main labels from 5 different countries: France, Spain, Italy, Chile and Australia. Based in Hanoi´s office my duties where split into customer service and office development. Regarding office development I have been responsible of implementing a new and more effective operational method, enhance storage and delivery of goods, develop wine and sales knowledge for other sales and staff, manage stock levels and plan forecast to guarantee stock for future orders. Sales duties were including, but not limited, to: • Create and develop a positive customer relationship, growing relationship and creating trust between both sides. • Create regular events for promotion or commercial benefits: wine dinners, wine tastings, wine trainings... • Increase customers portfolio with strong focus on 4 & 5-Star hotels in Hanoi, • Follow-up with customer´s needs, doubts, and requirements. • Request delayed payments from customers and find a proper solution for each case. Show less



Saola Wines

• Hanoi, Vietnam

• International Sales Manager

  • Oct 2013 - Oct 2014

  Saola Vietnam was established in order to import and distribute medium and premium wine in Vietnam. With two offices, located in Hanoi and Ho Chi Minh City, respectively, Saola has successfully made wine more accessible and affordable to both the local and foreigners customers since 1992. As International Sales Manager I am in charge of developing sales strategies, handling negotiations of contracts with costumers, promoting brand development, meeting with Food & Beverage… Show more Saola Vietnam was established in order to import and distribute medium and premium wine in Vietnam. With two offices, located in Hanoi and Ho Chi Minh City, respectively, Saola has successfully made wine more accessible and affordable to both the local and foreigners customers since 1992. As International Sales Manager I am in charge of developing sales strategies, handling negotiations of contracts with costumers, promoting brand development, meeting with Food & Beverage managers from different venues, and hosting wine tasting events. I continue establishing collaborations with businesses in the hospitality and entertainment industries in order to obtain new costumers and cultivate business relations with them. In addition, I am responsible for developing marketing strategies in order to expand and promote the company’s wholesale department. Show less Saola Vietnam was established in order to import and distribute medium and premium wine in Vietnam. With two offices, located in Hanoi and Ho Chi Minh City, respectively, Saola has successfully made wine more accessible and affordable to both the local and foreigners customers since 1992. As International Sales Manager I am in charge of developing sales strategies, handling negotiations of contracts with costumers, promoting brand development, meeting with Food & Beverage… Show more Saola Vietnam was established in order to import and distribute medium and premium wine in Vietnam. With two offices, located in Hanoi and Ho Chi Minh City, respectively, Saola has successfully made wine more accessible and affordable to both the local and foreigners customers since 1992. As International Sales Manager I am in charge of developing sales strategies, handling negotiations of contracts with costumers, promoting brand development, meeting with Food & Beverage managers from different venues, and hosting wine tasting events. I continue establishing collaborations with businesses in the hospitality and entertainment industries in order to obtain new costumers and cultivate business relations with them. In addition, I am responsible for developing marketing strategies in order to expand and promote the company’s wholesale department. Show less



Synergy Capital Group

• Miami/Fort Lauderdale y alrededores, Estados Unidos

• Business Development

  • Feb 2013 - Sep 2013

  Full-time internship at Synergy Capital Group, a real estate investments company, headquartered in Miami, Florida (United States). I was sponsored by the Spanish Education Government Department to incentivize international exchange experiences under a FARO SCHOLARSHIP. Some of the duties I was entrusted to handle included, but were not limited to, research and analysis contribution for status reports distributed to investors, preparation of convertible bonds and promissory… Show more Full-time internship at Synergy Capital Group, a real estate investments company, headquartered in Miami, Florida (United States). I was sponsored by the Spanish Education Government Department to incentivize international exchange experiences under a FARO SCHOLARSHIP. Some of the duties I was entrusted to handle included, but were not limited to, research and analysis contribution for status reports distributed to investors, preparation of convertible bonds and promissory note packages as well as updating terms on these documents when necessary, management of client and broker databases to ensure proper communication within the company’s network, take part in negotiations with future investors, prepared presentations for potential investors of the company´s portfolios, and provided assistance when necessary to the property management department of the company. Additionally, I provided support to international brokers whose goal was acquisition of new investments/investors, primarily in South America. In order to achieve all these duties with the best result possible it was imperative to engage in excellent teamwork with an international management team and to have a constant and prompt communication with the Board of Directors reporting to them accurantely and under their request. Show less Full-time internship at Synergy Capital Group, a real estate investments company, headquartered in Miami, Florida (United States). I was sponsored by the Spanish Education Government Department to incentivize international exchange experiences under a FARO SCHOLARSHIP. Some of the duties I was entrusted to handle included, but were not limited to, research and analysis contribution for status reports distributed to investors, preparation of convertible bonds and promissory… Show more Full-time internship at Synergy Capital Group, a real estate investments company, headquartered in Miami, Florida (United States). I was sponsored by the Spanish Education Government Department to incentivize international exchange experiences under a FARO SCHOLARSHIP. Some of the duties I was entrusted to handle included, but were not limited to, research and analysis contribution for status reports distributed to investors, preparation of convertible bonds and promissory note packages as well as updating terms on these documents when necessary, management of client and broker databases to ensure proper communication within the company’s network, take part in negotiations with future investors, prepared presentations for potential investors of the company´s portfolios, and provided assistance when necessary to the property management department of the company. Additionally, I provided support to international brokers whose goal was acquisition of new investments/investors, primarily in South America. In order to achieve all these duties with the best result possible it was imperative to engage in excellent teamwork with an international management team and to have a constant and prompt communication with the Board of Directors reporting to them accurantely and under their request. Show less



Almirall

• Spain
• Pharmaceutical Manufacturing
• 700 & Above Employee

• New Projects and Research Markets

  • Oct 2012 - Jan 2013

  Full-time intern at Almirall, a Top 10 pharmacy laboratory in Spain. I interned in the Market Research and New Projects Department, one of the central departments in Almirall, as key business decisions rely heavily on the Market Research and New Projects Department’s findings and proposals. My responsibilities included gathering and analyzing market information and producing competitor’s profiles. I also participated actively during the evaluation of the company's future… Show more Full-time intern at Almirall, a Top 10 pharmacy laboratory in Spain. I interned in the Market Research and New Projects Department, one of the central departments in Almirall, as key business decisions rely heavily on the Market Research and New Projects Department’s findings and proposals. My responsibilities included gathering and analyzing market information and producing competitor’s profiles. I also participated actively during the evaluation of the company's future challenges by contributing a comprehensive SWOT analysis, aiding market investigations through development of questionnaires, and making clear and precise presentations to represent our findings. Almirall, at the time, had 25 products in the market with an aggregate value superior to 100M euros. Show less Full-time intern at Almirall, a Top 10 pharmacy laboratory in Spain. I interned in the Market Research and New Projects Department, one of the central departments in Almirall, as key business decisions rely heavily on the Market Research and New Projects Department’s findings and proposals. My responsibilities included gathering and analyzing market information and producing competitor’s profiles. I also participated actively during the evaluation of the company's future… Show more Full-time intern at Almirall, a Top 10 pharmacy laboratory in Spain. I interned in the Market Research and New Projects Department, one of the central departments in Almirall, as key business decisions rely heavily on the Market Research and New Projects Department’s findings and proposals. My responsibilities included gathering and analyzing market information and producing competitor’s profiles. I also participated actively during the evaluation of the company's future challenges by contributing a comprehensive SWOT analysis, aiding market investigations through development of questionnaires, and making clear and precise presentations to represent our findings. Almirall, at the time, had 25 products in the market with an aggregate value superior to 100M euros. Show less



RestaurantesCom

• Spain
• Restaurants
• 1 - 100 Employee

• Account Manager

  • May 2012 - Sep 2012

  I was an intern at the leader online booking restaurant website in Spain; www.restalo.es. My position involved several tasks with the purpose of achieving weekly or monthly goals, which I managed to succeed every time. Duties expected from each Account Manager included search and prospection of new clients to register in the website, attract new restaurants to the website´s portfolio and introduce to them all our possible services, actively involved at the contract negotiations, even… Show more I was an intern at the leader online booking restaurant website in Spain; www.restalo.es. My position involved several tasks with the purpose of achieving weekly or monthly goals, which I managed to succeed every time. Duties expected from each Account Manager included search and prospection of new clients to register in the website, attract new restaurants to the website´s portfolio and introduce to them all our possible services, actively involved at the contract negotiations, even leading and deciding on certain conditions, keep up-to-date with the account management, with both new and old clients making sure a correct and constant comunication between company and customers existed. Upon the completion of my internship, I accepted a new and challenging position for my future in one of the best Pharmacy Laboratory in Spain, Laboratorios Almirall. Show less I was an intern at the leader online booking restaurant website in Spain; www.restalo.es. My position involved several tasks with the purpose of achieving weekly or monthly goals, which I managed to succeed every time. Duties expected from each Account Manager included search and prospection of new clients to register in the website, attract new restaurants to the website´s portfolio and introduce to them all our possible services, actively involved at the contract negotiations, even… Show more I was an intern at the leader online booking restaurant website in Spain; www.restalo.es. My position involved several tasks with the purpose of achieving weekly or monthly goals, which I managed to succeed every time. Duties expected from each Account Manager included search and prospection of new clients to register in the website, attract new restaurants to the website´s portfolio and introduce to them all our possible services, actively involved at the contract negotiations, even leading and deciding on certain conditions, keep up-to-date with the account management, with both new and old clients making sure a correct and constant comunication between company and customers existed. Upon the completion of my internship, I accepted a new and challenging position for my future in one of the best Pharmacy Laboratory in Spain, Laboratorios Almirall. Show less