Eduard Antonovskyy
General Manager at Laboratoires GENEVRIER- Claim this Profile
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Bio
Experience
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IBSA France
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France
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Pharmaceutical Manufacturing
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100 - 200 Employee
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General Manager
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Jul 2014 - Present
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Aksimed neurology clinic
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Kiev Region, Ukraine
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Deputy Marketing Director
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Feb 2014 - Jul 2014
I responsibled for the execution and achievement of compelling, strategic marketing initiatives, goals, and campaigns: Brainstormed innovative ideas and efforts to supported brand initiatives with focus on influencing consumer engagement. Servesed as primary strategic and creative contact for advertising partners. Conducted analytics and social listening for pulling reporting, measuring campaign performance and analyzing metrics to support overall social and marketing strategies. Continuously explored and evaluated new digital and social platforms, tools, and marketing opportunities Developmented and accountability of long term marketing strategies and content calendar of marketing plans and initiatives to drive brand consistencyPartner closely and meet regularly with senior leadership partners to provide high level data summary of market trends and branding strategies and align marketing priorities to ensure consistent and relevant content. Identify and build national media recognition and marketing opportunities. Develop and assist design of internal and external web site content, internal and external publications, employee communications, media relations, and corporate sponsorships. Create and implement strategic marketing plans that support organization goals and promote organization and services to broad consumer base. Develop and oversees all communications materials, including practice marketing materials, internal and external publications, physician sales materials. Provide coordination and project management to ensure success of marketing events and attending events as required. Adhere to and enforces all organization compliance program policies. Show less
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Actavis
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kiev
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Product Manager
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Nov 2012 - Feb 2014
Create brands strategy and campaigns in local market o Plan, develop and execute local marketing activities in order to secure growth of the brand. o Control budgets and measure performance against objectives o Analyze and monitor market data and the consumer environment to better understand the brand’s market position o Prepare and implement short and long term marketing and trade strategies for the brand o Prepare and execute product communication and trainings o Establish and maintain relationship to press to secure effective PR coverage Show less
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Product manager
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Sep 2011 - Oct 2012
Create business plan for the OTC products and conduct it (including market analysis, SWAT, strategy, tactics, budgeting resulting in P&L)
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Manager
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Aug 2009 - Sep 2011
Eli Lilly (USA), cosmetics of TM Weleda (Germany), Paul Hartmann (Germany), Heberon Biotec SA (Cube), Bupivacain and Noradrenalin Aguettant (France) are the main contracts promoted by The Medicore Group, LLC( Switzerland) as an autsourcing company in the Ukrainian pharmaceutical market in the central region.
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Regional Manager. Ukrainian central and western regions.
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May 2007 - Nov 2008
The Primary goal maintenances promotion of preparations of the company in the pharmaceutical market of Ukraine in the entrusted region by a management of medical representatives activity, budgetary purchases, work with key clients and warehouses of distributors. The Primary goal maintenances promotion of preparations of the company in the pharmaceutical market of Ukraine in the entrusted region by a management of medical representatives activity, budgetary purchases, work with key clients and warehouses of distributors.
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Education
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Ukrainian Academy of Pharmacy
specialist, Pharmacia