Edna Samuels Idem
Business Developement Director at Reftek Technologies- Claim this Profile
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Bio
Experience
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Reftek Consulting
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Nigeria
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Information Technology & Services
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1 - 100 Employee
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Business Developement Director
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Sep 2015 - Present
Lagos A target-driven Senior Management Executive with extensive background in sales, business development, trade marketing and product development across multi-sectors including FMCG, Banking, Information Technology and Oil & Gas. Proven track record of growing revenue and profit in highly competitive markets. Key strengths include the ability to meet and exceed goals/targets, a knack for identifying and proffering solutions to customer problems and the ability to nurture a highly productive sales… Show more A target-driven Senior Management Executive with extensive background in sales, business development, trade marketing and product development across multi-sectors including FMCG, Banking, Information Technology and Oil & Gas. Proven track record of growing revenue and profit in highly competitive markets. Key strengths include the ability to meet and exceed goals/targets, a knack for identifying and proffering solutions to customer problems and the ability to nurture a highly productive sales team. Team player with topnotch communication, interpersonal and leadership skills. Superior familiarity with Microsoft Office Suites and a variety of administrative tools. Show less
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Skye Bank Plc
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Nigeria
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Banking
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700 & Above Employee
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Regional Head,Retail Banking
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Oct 2010 - May 2015
Lagos, Nigeria. Responsible for delivering budget, plan, assignment and implementation of retail bank strategy at the regional level . Identifying and taking advantage of business growth opportunities in the Retail Banking Space both for account conversion, deposit mobilisation and electronic and card businesses.
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Product Manager
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Jul 2008 - Oct 2010
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Customer Marketing Manager(Direct to Consumers)
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Nov 2007 - Jun 2008
Lagos Sourced and analyzed market information for the off-trade segment Identified, developed and implemented business opportunities in the off-trade segment Developing an effective route to trade for the off trade segment Led and supervised trade marketing activities Developed commercial and annual POS (point of sale) plans for off-trade segment which generated great awareness, visibility and adoption of our brands in that segment Responsible for the development of activity briefs and… Show more Sourced and analyzed market information for the off-trade segment Identified, developed and implemented business opportunities in the off-trade segment Developing an effective route to trade for the off trade segment Led and supervised trade marketing activities Developed commercial and annual POS (point of sale) plans for off-trade segment which generated great awareness, visibility and adoption of our brands in that segment Responsible for the development of activity briefs and customer propositions that led to increased engagement Show less
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Retail Development Manager
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Oct 2002 - Dec 2004
Lagos Generated a strong customer base and maintained existing accounts for the company. Introduced a friendly customer complaints and feedback monitoring model that ultimately improved and deepened our relationship with our customers giving a leap in our sales figures. Effectively carried out product demonstrations and presentations to clients in different sectors of the economy that resulted in sales increase.
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Marketing Executive
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Jul 2000 - Sep 2002
Lagos Generated a strong customer base and maintained existing accounts for the company. Introduced a friendly customer complaints and feedback monitoring model that ultimately improved and deepened our relationship with our customers giving a leap in our sales figures. Effectively carried out product demonstrations and presentations to clients in different sectors of the economy that resulted in sales increase.
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Business Development Manager
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Oct 1998 - Jun 2000
Lagos Developed and implemented strategies that gave mileage in business growth. Developed sustainable route to market that led to training a large number of bank employees pan Nigeria before the millennium bug Carried out product demonstrations and presentations to clients in different sectors of the economy
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Sales Manager
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Dec 1997 - Apr 1998
Generated new clients and maintained existing ones – built a pool of clients within a four-month period e.g. Julius Berger, Dubri Oil, Lord Mart Generators, NAOC etc.
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Sales Assistant (NYSC)
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Nov 1995 - Dec 1996
Preparation and Issuance of loading bills for lifting of petroleum products Monitored the daily lifting between sales and finance functions which resulted in zero incidence of fraud Introduce an efficient filling /tracking system that led to a more efficient reconciliation of petroleum products.
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Education
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University of Port-Harcourt
Bachelor's Degree, English Language