Experience

Alliancy - le mag numérique et business

• France
• Newspaper Publishing
• 1 - 100 Employee

• Directrice Conseil / Développement

  • May 2023 - Present

• Direction Conseil

  • Sep 2022 - Jun 2023

• Responsable Programme Insights

  • Sep 2021 - Sep 2022

  Ville de Paris, Île-de-France, France Retrouvez le calendrier des prochaines Emissions Alliancy Insights sur les sujets #DSI, #Data/IA, #Cybersécurité, #FutureofWork, #NumériqueResponsable :



Freelance

• Responsable Marketing - Communication - Evenements - Freelance

  • Jun 2020 - Jun 2023

  J'accompagne les organisations dans la définition et la mise en oeuvre de leur stratégie marketing. Spécialiste secteur IT Gestion campagne marketing lead generation : webinar, virtual roundtable, livre blanc Gestion campagnes digitales : emailing, réseaux sociaux , bannières, pub print



Personal Time

• Personal Time

  • Oct 2019 - Jun 2020



Agence

• Directrice des Opérations - COO

  • Apr 2019 - Oct 2019

  Région de Paris, France Management des chefs de projet



IDC

• United States
• Market Research
• 700 & Above Employee

• Event Director

  • Oct 2016 - Mar 2019

  Paris Area, France - Strategic planning and development of content, organization and marketing activities of the entire conference product portfolio for France - Overall management, co-ordination and implementation of conference and events plan - Relationship management - Team and Financial Management responsibility

• Senior Event Manager

  • Jan 2016 - Oct 2016

  Paris Area, France Missions : Define and implement Go to Market plan Develop outsourced operational marketing offer Key accomplishments: Managing "lead generation" campaigns and events (BtoB -> IT, CIO's, CxO's, LOB, verticals...) Marketing consulting: editorial skills, events - suppliers - database - marketing plan management - event delegates acquisition strategies - ROI KPI's Monitoring P&L

• Events Manager

  • Sep 2012 - Jan 2016

  Paris Mission: Set up events (conferences, custom events and IMP) Market them internally (Sales) and externally (vendors, attendees, partners) in respect of profit objective

• Chargée de communication (senior conference specialist)

  • Jun 2009 - Sep 2012

  Mission: - Execute events - all administration and logistics for IDC conferences (including site research and selection, co-negotiating and contracting with hotels and suppliers, on-site management, etc.); - Manage and execute attendee acquisition, attraction, and registration; - Manage conference databases - Manage conference budgets, achieve profit target for IDC conferences; - Liaise with sponsors; - Execute preparation of all written materials for the event, create… Show more Mission: - Execute events - all administration and logistics for IDC conferences (including site research and selection, co-negotiating and contracting with hotels and suppliers, on-site management, etc.); - Manage and execute attendee acquisition, attraction, and registration; - Manage conference databases - Manage conference budgets, achieve profit target for IDC conferences; - Liaise with sponsors; - Execute preparation of all written materials for the event, create and maintain the Web site; - Provide support for IDC marketing

• Chargée de communication (conference specialist)

  • May 2008 - Jun 2009



Goodbye prod, NAO prod, Albert Beurier Prod

• Assistante de production

  • Sep 2005 - May 2008