Edie Fairchild, MBA
Digital Media Strategist at Warren Douglas Advertising- Claim this Profile
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Bio
Experience
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Warren Douglas Advertising
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United States
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Advertising Services
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1 - 100 Employee
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Digital Media Strategist
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May 2022 - Present
At WD I am responsible for creating high-level media plans for clients with strategic investment across multiple channels both paid search and paid social. I plan targeting, objectives and other tactics of digital media campaigns to help reach the clients goals and optimize accordingly. I create monthly reports regarding campaign results using ads manager platforms and Google Analytics to present to clients. I also write ad copy for paid media campaigns. My favorite part of this role is using data insights from campaigns to help our clients make key decisions that will enhance their business! Show less
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VYPE - Official Media of High School Sports
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United States
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Spectator Sports
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1 - 100 Employee
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Digital Marketing Intern/Freelance
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Jul 2020 - Dec 2021
At VYPE I assisted with pulling and analyzing client reports, organizing data for editors, while managing and promoting digital marketing campaigns on FB/IG and Twitter. At VYPE I assisted with pulling and analyzing client reports, organizing data for editors, while managing and promoting digital marketing campaigns on FB/IG and Twitter.
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Oklahoma Christian University
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United States
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Higher Education
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300 - 400 Employee
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Graduate Assistant Softball Coach
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Aug 2020 - Nov 2021
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Education
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Oklahoma Christian University
Master of Business Administration - MBA, Marketing -
Rogers State University
Bachelor of Arts - BA, Sport and Fitness Administration/Management -
Byron Nelson High School