Edie Fairchild, MBA

Digital Media Strategist at Warren Douglas Advertising
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Contact Information
us****@****om
(386) 825-5501
Location
Dallas-Fort Worth Metroplex

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Digital Media Strategist
      • May 2022 - Present

      At WD I am responsible for creating high-level media plans for clients with strategic investment across multiple channels both paid search and paid social. I plan targeting, objectives and other tactics of digital media campaigns to help reach the clients goals and optimize accordingly. I create monthly reports regarding campaign results using ads manager platforms and Google Analytics to present to clients. I also write ad copy for paid media campaigns. My favorite part of this role is using data insights from campaigns to help our clients make key decisions that will enhance their business! Show less

    • United States
    • Spectator Sports
    • 1 - 100 Employee
    • Digital Marketing Intern/Freelance
      • Jul 2020 - Dec 2021

      At VYPE I assisted with pulling and analyzing client reports, organizing data for editors, while managing and promoting digital marketing campaigns on FB/IG and Twitter. At VYPE I assisted with pulling and analyzing client reports, organizing data for editors, while managing and promoting digital marketing campaigns on FB/IG and Twitter.

    • United States
    • Higher Education
    • 300 - 400 Employee
    • Graduate Assistant Softball Coach
      • Aug 2020 - Nov 2021

Education

  • Oklahoma Christian University
    Master of Business Administration - MBA, Marketing
    2020 - 2021
  • Rogers State University
    Bachelor of Arts - BA, Sport and Fitness Administration/Management
    2016 - 2020
  • Byron Nelson High School

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