Ederson Ribeiro

Marketing Manager at Advice
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Contact Information
us****@****om
(386) 825-5501
Location
Mogi Guaçu, São Paulo, Brazil, BR
Languages
  • Português Native or bilingual proficiency
  • Inglês Professional working proficiency
  • Espanhol Elementary proficiency

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Bio

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LinkedIn User

Uma das pessoas com maior conhecimento técnico com quem já trabalhei. Extremamente competente possui um repertório vasto de soluções o tornando um gerente completo! Na parte de relação interpessoal é uma pessoa que apesar da experiência faz questão de ouvir a todos sem discriminar qualquer opinião e ideia, além de ser um ótimo professor onde todos que passaram por sua tutela se tornaram profissionais de alto nível com conselhos e orientações tanto técnicas como pessoais. Trabalhar com ele é uma experiência de crescimento e aprendizagem contínuos.

LinkedIn User

Ederson foi meu gerente durante um ano, tive o privilégio de reportar e aprender com um grande conhecedor de mídia. Destaco seu comprometimento na liderança para unir o time para trazer os resultados esperados e suas fortes competências técnicas nas plataformas de mídia. Quaisquer pessoas que trabalhe com o Ederson acaba evoluindo em sua carreira. Agradeço por todos os ensinamentos.

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Credentials

  • Certificação OKR Essencial
    Feedz by TOTVS
    Jan, 2023
    - Nov, 2024
  • Formação OKR Líder
    Exceed Consultoria
    Jan, 2023
    - Nov, 2024
  • Prática de Metodologia OKR
    Exceed Consultoria
    Jan, 2023
    - Nov, 2024
  • Instrodução ao Customer Success
    CS Academy
    Dec, 2022
    - Nov, 2024
  • Customer Success | STARTER - Agência de Resultado
    RD Station
    Mar, 2020
    - Nov, 2024
  • Introdução ao Customer Success
    RD Station
    Mar, 2020
    - Nov, 2024
  • Comunicação Social Publicidade e Propaganda
    Centro Regional Universitário de Espirito Santo do Pinhal
    Jan, 2016
    - Nov, 2024
  • Pós Graduação Internacional Latu-Senso: Marketing Digital e Negócios Interativos
    ILADEC e Scuola Internazionale di Comics
    Jan, 2013
    - Nov, 2024
  • PBF Advanced Course prescribed for graduation from
    Fundação Fisk (Divisão PBF)
    Dec, 2006
    - Nov, 2024
  • KnightBridge TCT - A training Course for Teachers
    Fundação Fisk (Divisão PBF)
    Aug, 2005
    - Nov, 2024
  • Curso Técnico em Administração | Auxiliar Administrativo
    CNE/CEB nº 04/99 Educação Profissional de Nível Técnico
    Mar, 2005
    - Nov, 2024
  • Curso Técnico em Administração | Assistente de Recursos Humanos
    Centro Guaçuano de Educação Profissional "Governador Mário Covas"
    Jul, 2004
    - Nov, 2024
  • Informática Básica
    Centro Guaçuano de Educação Profissional "Governador Mário Covas"
    May, 2004
    - Nov, 2024
  • Curso Técnico em Administração | Auxiliar Contábil
    Centro Guaçuano de Educação Profissional "Governador Mário Covas"
    Mar, 2004
    - Nov, 2024
  • Certificação em campanhas de vídeo no Google Ads
    Google
    Jan, 2023
    - Nov, 2024
  • Certificação em Display do Google Ads
    Google
    Dec, 2022
    - Nov, 2024
  • Certificação em anúncios do Shopping
    Google
    Dec, 2022
    - Nov, 2024
  • Certificação em rede de Pesquisa do Google Ads
    Google
    Oct, 2022
    - Nov, 2024
  • Certificação em anúncios do Shopping
    Google
    Dec, 2021
    - Nov, 2024
  • Certificação em vídeo do Google Ads
    Google
    Dec, 2021
    - Nov, 2024
  • Certificação em Display do Google Ads
    Google
    Nov, 2021
    - Nov, 2024
  • Certificação em rede de Pesquisa do Google Ads
    Google
    Nov, 2021
    - Nov, 2024
  • Certificação em Display do Google Ads
    Google
    Apr, 2020
    - Nov, 2024
  • Certificação em vídeo do Google Ads
    Google
    Apr, 2020
    - Nov, 2024
  • Certificação em Rede de Pesquisa do Google Ads
    Google
    Mar, 2020
    - Nov, 2024
  • Google Shopping
    Google
    Sep, 2018
    - Nov, 2024
  • Fundamentos do Google Ads
    Google
    Aug, 2018
    - Nov, 2024
  • Publicidade em Display do Google Ads
    Google
    Aug, 2018
    - Nov, 2024
  • Publicidade em Pesquisa do Google Ads
    Google
    Aug, 2018
    - Nov, 2024

Experience

    • Brazil
    • Technology, Information and Media
    • 1 - 100 Employee
    • Marketing Manager
      • Feb 2018 - Present

      • Responsible for structuring the Marketing area;• Active relationship with clients and partners;• Team coordination in all communication and marketing actions, supporting the development of planning and acting in all the stages;• Responsible for the implementation, monitoring and measurement of the planning and marketing actions applied;• Leading and guiding sector leaders in the routine activities of the agency;• Acting in conjunction with the sectors to align strategic actions;• Following and actively analyze the results obtained for the clients by consolidating information and tracking the main results, financial and execution KPIs;• Leading innovation projects with the team in order to maximize revenue, optimize resources and identify new business opportunities;• Responsible for the coordination of the performance media department.Google Certifications.https://www.credential.net/profile/edersonribeiros/wallet#gs.liwuxk Show less

    • Media analyst
      • Jun 2017 - Jan 2018

      • Creation, management and optimization of Google Ads campaigns;• Creation, management and optimization of Facebook Ads campaigns;• Creation, management and optimization of Instagram Ads campaigns;• Creation, management and optimization of LinkedIn Ads campaigns;• Analysis of metrics and KPIs;• Creation, Integration and SetUp of Google Ads accounts and Google Analytics;• Preparation of performance planning and projects;•Preparation of projections of results;• Preparation of results report;Google certificationshttps://www.credential.net/profile/edersonribeiros/wallet#gs.liwuxk Show less

    • Brazil
    • Advertising Services
    • Marketing analyst
      • Feb 2015 - May 2018

      • Strategies and planning for launching info products • Management of leads • Management of email marketing campaigns • Marketing automation for campaigns • Automation and implementation of sales funnels for info products • Construction and automation of capture pages • Construction and automation of member areas • Tools: InfusionSoft, Lead Lovers, WebinarJam, LeadPages, Optimizepress and Wordpress. • Strategies and planning for launching info products • Management of leads • Management of email marketing campaigns • Marketing automation for campaigns • Automation and implementation of sales funnels for info products • Construction and automation of capture pages • Construction and automation of member areas • Tools: InfusionSoft, Lead Lovers, WebinarJam, LeadPages, Optimizepress and Wordpress.

    • Brazil
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing analyst
      • Aug 2013 - Jan 2015

      • Responsible for the marketing department • Marketing planning focused on sales results and performance, implementation and planning of online media channels • Management of marketing campaign flow activities • Traffic management analysis of conversion KPIs • Web analytics (Google Analytics), metrics analysis • Managing e-mail marketing campaigns with a focus on performance and sales • Analysis, monitoring and management of social media • Analysis of communication and marketing actions for optimization of results • Planning of actions in social media strategies • Analysis and performance monitoring of SEO strategies • Analysis and data extraction of analytical and monitoring tools for production of performance and sales performance reports. Show less

    • Brazil
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Marketing analyst
      • Jul 2012 - Aug 2013

      • Digital Marketing strategic planning; • Creation and Management of e-mail marketing campaigns; • Creation of online and offline media creatives; • Creation of Landing Pages focused on sales and lead capture; • Creation and Design • Digital Marketing strategic planning; • Creation and Management of e-mail marketing campaigns; • Creation of online and offline media creatives; • Creation of Landing Pages focused on sales and lead capture; • Creation and Design

    • Brazil
    • Advertising Services
    • 1 - 100 Employee
    • Marketing analyst
      • Apr 2012 - Mar 2013

      • Planning of advertising campaigns; • Management of e-mail marketing campaigns; • Creation of online and offline media creatives; • Creation of Optimized Websites; • Strategic actions in social networks focused on branding and customer prospecting; • Managing campaigns in social networks. • Planning of advertising campaigns; • Management of e-mail marketing campaigns; • Creation of online and offline media creatives; • Creation of Optimized Websites; • Strategic actions in social networks focused on branding and customer prospecting; • Managing campaigns in social networks.

    • Marketing analyst
      • Jan 2011 - Apr 2012

      • Execution of marketing department task flows; • Creatives for online and offline media; • Strategic actions in social networks focused on branding, prospecting of clients, businesses and partners; • Creating and managing campaigns on social networks; • Idealizer of the creation and management of the company's institutional blog; • Management and production of content focused on (SEO), branding, prospecting of clients, businesses and partners; • Link Building Strategies; • Email marketing and campaign management creatives; • Creation of Landing Pages with focus on indexing, traffic increase and conversion; Show less

    • Brazil
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Marketing analyst
      • Jan 2010 - Dec 2010

      • Execution of task flows and annual strategic planning;• Execution of marketing department task flows;• Creation of online and offline media ads;• Strategic actions in social networks focused on branding, prospecting of clients, businesses and partners;• Creation of the company's institutional blog and content management;• Link building strategies;

    • Marketing Assistant
      • Jan 2009 - Dec 2009

      • Execution of workflows and annual strategic planning;• Execution of marketing department task flows;• Maintenance and segmentation of lists for email marketing campaigns;• Content management for e-commerce;• Creation of advertising pieces for online and offline media;• Production of videos and photos.

    • Estagiário de Marketing
      • Jan 2007 - Dec 2008

      • Activities: Creation of Website, creation of brochures, folders, posters, banners, promotional gifts and email marketing campaigns. • Activities: Creation of Website, creation of brochures, folders, posters, banners, promotional gifts and email marketing campaigns.

Education

  • Metropolitan College
    Pós-graduação Lato Sensu Neuromarketing, Neuromarketing
    2022 - 2023
  • Brain Up Teaching
    Languages ​​course, English Language and English Language Literatures
    2022 -
  • Faculdade XV de Agosto Campinas e ILADEC Scuola Internazionale di Comics
    International MBA in Digital Marketing and Interactive Business, Digital Marketing
    2013 - 2014
  • University Center of Espirito Santo do Pinhal
    UNIPINHAL, Social communication, publicity and advertisement
    2006 - 2010
  • PBF - Pink and Blue Freedom
    Way to Freedom Advanced 3, Idiomas e Literaturas Estrangeiras
    2005 - 2006
  • PBF - Pink and Blue Freedom
    Way to Freedom Advanced 2, Idiomas e Literaturas Estrangeiras
    2004 - 2005
  • PBF - Pink and Blue Freedom (Certificate KnightBridge)
    Certificate KnightBridge, Idiomas e Literaturas Estrangeiras
    2003 - 2005
  • PBF - Pink and Blue Freedom
    Way to Freedom Advanced 1, Idiomas e Literaturas Estrangeiras
    2004 - 2004
  • PBF - Pink and Blue Freedom
    Fast Forward 4, Idiomas e Literaturas Estrangeiras
    2003 - 2004
  • PBF - Pink and Blue Freedom
    Fast Forward 3, Idiomas e Literaturas Estrangeiras
    2003 - 2003
  • PBF - Pink and Blue Freedom
    Fast Forward 2, Idiomas e Literaturas Estrangeiras
    2002 - 2002
  • PBF - Pink and Blue Freedom
    Fast Forward 1, Idiomas e Literaturas Estrangeiras
    2001 - 2002

Community

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