Eden Godsoe
Chief Revenue Officer / Chief Operating Officer / Advisor at Towne- Claim this Profile
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Bio
Experience
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Towne
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Chief Revenue Officer / Chief Operating Officer / Advisor
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May 2020 - 3 years 8 months
Towne is on a mission to #SaveMainStreet by offering a suite of business services to local merchants to enable them to compete. • Developed service offering including physical inventorying, integrating POS systems into Towne’s marketplace, creating custom websites, and providing local delivery services. • Led go-to-market planning, including a sales process that identified target merchants and signed new stores, penetrating 40% of stores in initial target geography within 6… Show more Towne is on a mission to #SaveMainStreet by offering a suite of business services to local merchants to enable them to compete. • Developed service offering including physical inventorying, integrating POS systems into Towne’s marketplace, creating custom websites, and providing local delivery services. • Led go-to-market planning, including a sales process that identified target merchants and signed new stores, penetrating 40% of stores in initial target geography within 6 months. • Hired and trained a technical services team and developed processes for them to onboard merchants to Towne’s platform. Current online availability of over 1MM local products. • Built infrastructure to deliver, within 2 hours, products from 50 merchants to 200,000 households over an area of 100 square miles. Show less
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Accel Entertainment
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United States
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Gambling Facilities and Casinos
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200 - 300 Employee
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Board Member
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Nov 2019 - 4 years 2 months
Accel Entertainment (NYSE: ACEL) is a gaming-as-a-service company that provides slot machines and amusement devices to bars, restaurants, gaming cafes, and truck stops. • Chair of Compensation Committee and on Audit and Compliance Committees of rapidly growing, highly regulated company with over $1Bn in revenues.
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Rogers Bank
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Banking
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1 - 100 Employee
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Board Member
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Sep 2023 - 4 months
Rogers Bank is a wholly-owned subsidiary of Rogers Communications (TSE: RCI.B) that offers innovative credit cards that deliver unparalleled rewards.
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Mirador
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Health and Human Services
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1 - 100 Employee
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Advisor
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Oct 2022 - 1 year 3 months
Mirador's platform allows for a transparent and delightful experience when identifying care for an aging family member.
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KIKIMI
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Technology, Information and Internet
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1 - 100 Employee
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Advisor
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Jan 2021 - 3 years
KIKIMI is a highly differentiated consumer photo sharing app with the potential to disrupt the $300 billion mobile media market.
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The Salvation Army
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United States
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Non-profit Organizations
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700 & Above Employee
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Advisory Board Member
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Apr 2023 - 9 months
• Strategy, fundraising and scaling expertise as SA launches The Way Out. With a $500M capital campaign, it is the largest project ever attempted to address homelessness in San Francisco.
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SMART (Schools, Mentoring and Resource Team)
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United States
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Non-profit Organizations
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1 - 100 Employee
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Board Member
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2016 - 7 years
SMART is an NPO that provides low-income students in San Francisco access to an exceptional education and the skills needed to thrive in college and in life. • On Audit, Fundraising and Strategy Committees of NPO focused on education equality.
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CAMH
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Canada
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Hospitals and Health Care
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700 & Above Employee
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Board Member, Friends of CAMH
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2017 - 6 years
The Centre for Addiction and Mental Health (CAMH) is Canada's largest mental health and addiction teaching hospital.
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Zeus Living
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United States
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Real Estate
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1 - 100 Employee
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Vice President Operations
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2019 - 2020
San Francisco Bay Area Zeus is a tech driven property manager focused on the $18BN corporate housing market. • Recruited as first operations executive to streamline organization, reduce cash burn and increase ROI when Zeus was at $100M run rate revenues and experiencing hyper growth. • Led an interdisciplinary team of 125 employees across 6 metros including GMs, city launch, supply chain & warehouses, customer experience & support, and field operations. • Reduced upfront investment to onboard new… Show more Zeus is a tech driven property manager focused on the $18BN corporate housing market. • Recruited as first operations executive to streamline organization, reduce cash burn and increase ROI when Zeus was at $100M run rate revenues and experiencing hyper growth. • Led an interdisciplinary team of 125 employees across 6 metros including GMs, city launch, supply chain & warehouses, customer experience & support, and field operations. • Reduced upfront investment to onboard new units by 40% through vendor rationalization, process standardization and workforce efficiencies. • Drove organizational improvements and implemented stronger accountability resulting in 50% reduction in non-overhead monthly costs. • Delivered NPS of 70, higher than all but one Fortune 500, despite significant cost reductions. Show less
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Sunrun
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United States
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Renewable Energy Semiconductor Manufacturing
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700 & Above Employee
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Vice President Strategy & Business Operations / Vice President Channel Sales & Market Development
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2018 - 2019
San Francisco Bay Area Sunrun is the largest residential solar and storage company in the United States. • Recruited to build and lead a strategy team, a marketing team, a business operations team and later to lead the channel and partner sales team. • Led strategic planning including the 2019 Operating Plan and 3-year Strategic Plan. • Spearheaded initiative to improve operational efficiency; pilot resulted in significant improvement in install efficiency and cost via scheduling and routing… Show more Sunrun is the largest residential solar and storage company in the United States. • Recruited to build and lead a strategy team, a marketing team, a business operations team and later to lead the channel and partner sales team. • Led strategic planning including the 2019 Operating Plan and 3-year Strategic Plan. • Spearheaded initiative to improve operational efficiency; pilot resulted in significant improvement in install efficiency and cost via scheduling and routing optimization, training on standardized and scalable processes, and new incentive programs. • Launched targeted local marketing program including canvassing, direct mail, digital, print and events to drive customer density and enable lower operational costs. • Tapped to take over leadership of the channel and partner business; one of two sales executives responsible for $800MM in revenues. • Role included P&L ownership, product and pricing decisions, operations and partner support, training, business development and account management. • Signed new partners, launched new markets, and changed key program elements and pricing to drive significant incremental volume and margin above budget. Show less
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Founder & CEO
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2015 - 2017
San Francisco Bay Area FaveRave was an employee engagement and workforce insights SaaS platform. • Led the creation, launch and growth of this enterprise SaaS platform including product requirements, marketing, sales strategy, contract negotiations, account management and customer operations. • Bootstrapped from ideation to 6-digit revenues and near cash flow breakeven in 12 months. • Executed long-term contracts with leading companies including Genentech, Levi Strauss & Co, AbbVie and CKR Interactive… Show more FaveRave was an employee engagement and workforce insights SaaS platform. • Led the creation, launch and growth of this enterprise SaaS platform including product requirements, marketing, sales strategy, contract negotiations, account management and customer operations. • Bootstrapped from ideation to 6-digit revenues and near cash flow breakeven in 12 months. • Executed long-term contracts with leading companies including Genentech, Levi Strauss & Co, AbbVie and CKR Interactive to use with their large employee bases. Show less
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Stanford University Graduate School of Business
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United States
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Higher Education
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700 & Above Employee
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Board Member
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2009 - 2015
• Advised Graduate School of Business on fundraising strategy, benchmarks and programs.
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SkinnyScoop
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Consumer Services
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Co-Founder & CEO
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2010 - 2014
San Francisco Bay Area SkinnyScoop was a consumer polling and social curation platform. • Led all aspects of this consumer platform including fundraising, product development, user acquisition and traffic growth through SEO, SEM, email marketing, social media and content marketing, and revenue generation through advertising, sponsorships and affiliate revenues. • Grew platform to 100,000 registered users and 1.4MM monthly page views. • Signed sponsorship agreements with kate spade, J.Crew, Sephora… Show more SkinnyScoop was a consumer polling and social curation platform. • Led all aspects of this consumer platform including fundraising, product development, user acquisition and traffic growth through SEO, SEM, email marketing, social media and content marketing, and revenue generation through advertising, sponsorships and affiliate revenues. • Grew platform to 100,000 registered users and 1.4MM monthly page views. • Signed sponsorship agreements with kate spade, J.Crew, Sephora, Minted, Dare Foods and other leading brands. • Pivoted to B2B engagement platform FaveRave end of 2014. Show less
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Board Member
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2010 - 2013
Women's Initiative was an NPO that provided high-potential, low-income women the training, resources and on-going support to start and grow their business.
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Comcast
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United States
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Telecommunications
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700 & Above Employee
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Director of Sales, Marketing & Customer Operations / Acting General Manager
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2003 - 2009
San Francisco Bay Area • P&L responsibility for one of Comcast’s largest operating areas, including team of 200+ sales, marketing and customer service professionals and leadership of 500+ total employees for a period of time. • Grew cash flow by a compounded annual rate of 20% to $200MM during time in position after years of flat-to-minimal growth. • Implemented innovative acquisition and retention marketing programs, including direct mail, radio, print and digital, that resulted in marketing expense per sale… Show more • P&L responsibility for one of Comcast’s largest operating areas, including team of 200+ sales, marketing and customer service professionals and leadership of 500+ total employees for a period of time. • Grew cash flow by a compounded annual rate of 20% to $200MM during time in position after years of flat-to-minimal growth. • Implemented innovative acquisition and retention marketing programs, including direct mail, radio, print and digital, that resulted in marketing expense per sale that was 20% lower than Regional average. • Re-organized sales team and crafted new comp plans for inbound, direct sales, retail and large accounts to produce a 30% increase in sales and 50% lower cost per sale. • Rolled out a unique sales program for frontline technicians that resulted in tech sales that were 5x other operating areas; program was subsequently adopted by Comcast nationwide. • Selected as one of two people from California for the Executive Leadership Forum which grooms Comcast's next executives. Show less
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Covad Communications
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Telecommunications
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100 - 200 Employee
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Director of Product Management & Marketing
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1999 - 2003
San Francisco Bay Area Covad Communications was one of the largest providers of broadband voice and data communications selling through both a direct business and channel partners. • Led product development and lifecycle management, including management of cross-functional team of 50 employees, market research, financial analysis, product requirements, vendor selection, pricing and go-to-market plan. • Responsible for revenue and unit sales for Covad’s broadband access services, security services, and… Show more Covad Communications was one of the largest providers of broadband voice and data communications selling through both a direct business and channel partners. • Led product development and lifecycle management, including management of cross-functional team of 50 employees, market research, financial analysis, product requirements, vendor selection, pricing and go-to-market plan. • Responsible for revenue and unit sales for Covad’s broadband access services, security services, and hosted services. • Grew revenues and customer base of services under management from $20MM and 15,000 customers to $140MM and 100,000 customers during time in position. • Negotiated agreements with and acted as liaison to NetScreen, RealNetworks, Sony and other companies that launched services with Covad. Show less
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Private Equity Investment Manager
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1998 - 1999
San Francisco Bay Area Brown, McMillan & Co was a private equity firm that provided capital and strategic support to private companies in business services, consumer products, media and technology services. • Identified areas of focus, sourced new investment opportunities, performed valuation analyses and structured equity investments. • Worked with portfolio companies to craft budgets and address operational issues including a seat on the Board of Directors for Car Wash Partners, the largest car wash… Show more Brown, McMillan & Co was a private equity firm that provided capital and strategic support to private companies in business services, consumer products, media and technology services. • Identified areas of focus, sourced new investment opportunities, performed valuation analyses and structured equity investments. • Worked with portfolio companies to craft budgets and address operational issues including a seat on the Board of Directors for Car Wash Partners, the largest car wash consolidator. Show less
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Boston Consulting Group (BCG)
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United States
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Business Consulting and Services
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700 & Above Employee
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Summer Consultant
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Jun 1997 - Aug 1997
Toronto, Ontario • Evaluated how the Internet would affect the purchase process for a consumer durables company and presented alternative strategies which have since been implemented.
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Morgan Stanley
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United States
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Financial Services
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700 & Above Employee
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Financial Analyst – Mergers & Acquisitions
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1993 - 1995
New York City • Advised U.S. and international clients on acquisitions, divestitures and restructurings. • Performed financial modeling and valuation analysis, conducted due diligence and drafted public registration statements, private selling memorandums and management presentations. • Selected from class of 100 analysts to lead analyst training in M&A valuation methodology and to create models used worldwide.
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Education
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Stanford University Graduate School of Business
MBA -
Western University
BA (Honors), Economics and Philosophy