Business Director

• Jul 2022 - Present

Senior Media Manager

• Oct 2017 - Jul 2022

Responsible for shaping media marketing capabilities aimed at targeting new and existing members and developing targeted acquisition campaigns across full spectrum of HCF insurance products: including Health, OVHC, Life, Travel and Pet. Responsible for shaping media marketing capabilities aimed at targeting new and existing members and developing targeted acquisition campaigns across full spectrum of HCF insurance products: including Health, OVHC, Life, Travel and Pet.

Senior Client Director

• Oct 2014 - Oct 2017

ROLES AND RESPONSIBILITIESClient:• Responsibility in delivering positive client satisfaction scores.• Responsible for leading the client relationship through all interactions.• Responsible for developing client management plans with Snr Client Director or Group Director.• Leadership of all client interactions with strategy, design, partnerships and strategic business units within Mediabrands.• Leading the client management plans we declare each year across our teams.• Generate the scope of work if required and seek approval of any non-contract terms.• Be the voice of the client in UM during the planning and internal review process.At UM:• Brief the internal teams on the agreed client brief along with critical timelines.• Creating, leading and managing the work-back schedules for all briefs.• Ownership of the activity overview with weekly updates to the Group Director.• Quality control of the connections planning process and being part of the final sign-off on the connections plan with ultimate responsibility laying with the Group Director.• Establish and lead campaign analysis and optimisation framework.• Driving all UM processes and evolving them as required or relevant to your client base.• Constant consideration to awards approach and tracking campaign results.• Expert in the client contract inclusions and what is not considered within contract.• Part responsibility of group budgets and the business drivers in achieving these budgets.• Tasked with, and experienced in, converting UM & Mediabrands services.• Developing proactive solutions that deliver against client business objectives.• Work with CDP on the campaign close out report leading learnings and feedback.• Ownership of the financial reconciliation process and contract commercials.• Responsible for the internal commercial tracking for the Group Director. Show less

Communications Manager

• Nov 2013 - Sep 2014

Snr Account Manager

• Oct 2012 - Oct 2013

Media Planner

• Jun 2010 - Sep 2012

Media Buyer

• Oct 2006 - May 2010