Experience

Extra UK

• United Kingdom
• Sporting Goods Manufacturing
• 1 - 100 Employee

• Brand Manager

  • Jul 2022 - Present



2pure

• United Kingdom
• Sporting Goods Manufacturing
• 1 - 100 Employee

• Channel Manager | Cycle

  • Sep 2019 - Jul 2022

  2Pure/Cycle | Run | Outdoor 2Pure/Cycle | Run | Outdoor



ZyroFisher

• United Kingdom
• Sporting Goods
• 1 - 100 Employee

• Senior Brand Manager

  • Apr 2016 - Jul 2019



Fisher Outdoor Leisure

• United Kingdom
• Wholesale

• Senior Brand Manager

  • May 2015 - Apr 2016



Zyro Ltd

• India
• Information Technology & Services
• 1 - 100 Employee

• Senior Brand Manager

  • Jul 2013 - May 2015

  Responsibility for the Peloton division of Zyro formed to relaunch Bell, Giro and Blackburn brands in the UK market following Zyro's acquisition of the BRG Sports family of brands in July 2013.Received Bell International Distributor and BRG Sports Overall International Distributor of the Year 2014 in recognition of the achievements made in Bell Brand building activities and for the success launching the Giro footwear and clothing categories in the UK market. Responsibility for the Peloton division of Zyro formed to relaunch Bell, Giro and Blackburn brands in the UK market following Zyro's acquisition of the BRG Sports family of brands in July 2013.Received Bell International Distributor and BRG Sports Overall International Distributor of the Year 2014 in recognition of the achievements made in Bell Brand building activities and for the success launching the Giro footwear and clothing categories in the UK market.



Revive! Auto Innovations

• United Kingdom
• Motor Vehicle Manufacturing

• Business Owner

  • Feb 2011 - Jun 2013

  Owner of a SMART repair business specialising is small and medium automotive paint repairs and alloy wheels. Established a busy and profitable business servicing both trade and private retail customers. Gained an Institute of Motor Industry Award, and Quality Assured status for outstanding technical competence and customer service, and received regular repeat business from a network of franchised dealerships Owner of a SMART repair business specialising is small and medium automotive paint repairs and alloy wheels. Established a busy and profitable business servicing both trade and private retail customers. Gained an Institute of Motor Industry Award, and Quality Assured status for outstanding technical competence and customer service, and received regular repeat business from a network of franchised dealerships



Madison

• United Kingdom
• Sporting Goods Manufacturing
• 100 - 200 Employee

• Senior Brand Manager

  • Oct 2002 - Apr 2010

  Senior member of the Brand Management team responsible for third party European and American accessory brands. Managed a team of Brand Managers with day to day control of a diverse multi million pound portfolio. Brands included: Cervelo, Bell, Giro, Park Tool, Finish Line, Profile Design, Kryptonite, Thule, Garmin, Continental, Elite, SKS and Blackburn. Awarded 2003 and 2007 Giro Distributor of the Year Senior member of the Brand Management team responsible for third party European and American accessory brands. Managed a team of Brand Managers with day to day control of a diverse multi million pound portfolio. Brands included: Cervelo, Bell, Giro, Park Tool, Finish Line, Profile Design, Kryptonite, Thule, Garmin, Continental, Elite, SKS and Blackburn. Awarded 2003 and 2007 Giro Distributor of the Year



Cycle Care Ltd

• New Zealand
• Professional Training and Coaching

• Manager

  • Aug 1996 - Sep 2002

  Shop Manager and Mechanic for a busy independent specialist bicycle dealer. Shop Manager and Mechanic for a busy independent specialist bicycle dealer.