Estefania Acquaviva

Publicity and Marketing Associate at Grand Central Publishing
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Contact Information
us****@****om
(386) 825-5501
Location
Miami, Florida, United States, US

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Experience

    • United States
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Publicity and Marketing Associate
      • Feb 2022 - Present

      New York, United States - Crafts original and targeted publicity campaigns for multiple titles a season - Provides campaign support for the Director of Publicity and Marketing at Twelve Books - Pitches and secures top media, including national/local television, digital/print, & radio/podcast - Communicates with high-profile authors and media contacts, as well as serves as in-house liaison - Arranges author travel/signings, composes press materials, and handles administrative duties like mailings… Show more - Crafts original and targeted publicity campaigns for multiple titles a season - Provides campaign support for the Director of Publicity and Marketing at Twelve Books - Pitches and secures top media, including national/local television, digital/print, & radio/podcast - Communicates with high-profile authors and media contacts, as well as serves as in-house liaison - Arranges author travel/signings, composes press materials, and handles administrative duties like mailings, handling invoices, and budget grids - Created the Twelve Instagram account, designs assets via canva, structures the social media calendar, and maintains the imprint website

    • Publicity and Marketing Assistant
      • Jun 2020 - Jan 2022

    • Book and Periodical Publishing
    • 100 - 200 Employee
    • Publicity & Marketing Intern
      • Jun 2019 - Aug 2019

      New York, New York - Created publicity press materials, updated author event confirmations, and constructed media lists - Distributed internal publicity updates, and provided weekly social media competitive analysis reports - Curated social media content, performed bookstagrammer research, and ran Goodreads giveaways - Completed administrative duties, such as media and giveaway mailings

    • United States
    • Book and Periodical Publishing
    • 700 & Above Employee
    • Editorial Intern
      • Jan 2019 - May 2019

      Greater New York City Area - Evaluated and provided editorial commentary on manuscripts and proposals - Drafted readers’ reports and rejection letters to assist in editorial decision-making - Updated the titles’ metadata, created letter inserts, and assisted in book mailings

    • United States
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Corporate Marketing Intern
      • Sep 2018 - Nov 2018

      Greater New York City Area - Contributed to branding of corporate channels, including social media content creation - Partnered with cross-functional teams, and created content for book discovery vertical: Get Literary - Attained data analytics of corporate social media platforms, as well as online brand competitive set

    • United States
    • Civic and Social Organizations
    • 1 - 100 Employee
    • Campus Tour Guide
      • Oct 2015 - Dec 2017

      Villanova, PA - Promoted Villanova University through weekly tours of campus to prospective students - Served on the Recruitment Committee, and interviewed potential new members for the society - Represented university in two publicity videos - Participated in the International Students panal in front of over 200 people

    • United States
    • Book Publishing
    • 1 - 100 Employee
    • Reading Intern
      • May 2017 - Jul 2017

      Greater New York City Area - Supported literary agent by providing critique of manuscripts and proposals - Promoted literary agency services to potential clients through email marketing

    • Translator
      • Jan 2017 - May 2017

      Valencia, Spain - Translated articles from Spanish to English for respected peer-reviewed academic journal - Revised and edited already translated articles

Education

  • Columbia University in the City of New York
    Master of Fine Arts - MFA, Fiction
    2018 - 2020
  • NYU School of Professional Studies
    Certificate, Summer Publishing Institute
    2018 - 2018
  • Villanova University
    Bachelor of Arts (B.A.), English Language and Literature/Letters, Spanish Language and Literature/Letters
    2014 - 2018
  • Columbia University in the City of New York
    Summer Session, Creative Writing
    2017 - 2017
  • Villanova University
    Certificate, Summer Business Institute
    2016 - 2016
  • Carrollton School of the Sacred Heart
    High School, International Baccalaureate: Bilingual Diploma
    2007 - 2014

Community

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