Dzeneta Hasanovic
Brand Manager Unilever Beauty and Personal Care at Planet Bosnia & Herzegovina- Claim this Profile
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Experience
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Brand Manager Unilever Beauty and Personal Care
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Jul 2017 - Present
•Brand Manager for Unilever Beauty and Personal Care which includes seven brands Dove, Rexona, Axe, Brut, Signal, Love Beauty & Planet and Vaseline and seven categories: Deodorants and Fragrances, Hand&Body, Skin Clenasing, Male Grooming, Giffting Box, Oral, Hair. •Develompent and implementation of strategies to increase sales • Following market trends, market research, presentating creative and inovative ideas and solutions • Anlysing current status and situation, working on development and optimization of campaigns and brand positioning • Managing commercial personnel and their activities in terms of increasing gains and reducing costs withing assinged budget and timelines • Preparing reports and making reports about sales, distribution and stock statuses • Coordinating with sales personnel, creating marketing and promotional strategies, creation of all promotional activities with goals of maximizing brands positioning on market and meeting revenue targets, determing costumers needs and demands • Monitoring and controlling all activities deeply connected with brands to find most effective and most efficient operating way withing predermined budget Show less
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Cost Controller
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Feb 2017 - Jul 2017
• Collecting and analyzing data related to cost control to determine the correlation between different data sources and to provide an explanation of profitability and cost structure. • Incorporate and implement deep-based analysis of overhead costs. • Collection, control, consolidation and analysis report • Opening new SAP materials and raw materials in accordance with the defined procedure • Maintaining and updating the master data on SAP costs • Other business related tasks related to cost control and data management in SAP Show less
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Education
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School of Economics and Business Sarajevo
Master's degree, Finance, General -
School of Economics and Business Sarajevo
Bachelor's degree, Marketing/Marketing Management, General -
First Bosniak Gymnasium