Dylan Kelly
Head of Business Development & Marketing at CustomerMinds- Claim this Profile
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Bio
Experience
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CustomerMinds
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IT Services and IT Consulting
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1 - 100 Employee
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Head of Business Development & Marketing
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Aug 2022 - Present
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Capital Credit Union
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Ireland
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Financial Services
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1 - 100 Employee
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Sustainable Energy Community Steering Group
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Oct 2020 - Present
Key Responsibilities : •
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Non Executive Director
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Nov 2019 - Present
Key Responsibilities : • Provide an independent view on the running of the business, governance and boardroom best practice.• Provide independent counsel to Management & CEO.• Provide input to Board meetings and, where appropriate, challenging of processes and procedures.• Provide scrutiny of executive and business performance in meeting agreed strategy, plan, goals and objectives, as well as monitoring reporting of performance.• Ensure CCU delivers fair outcomes for its customers.• Ensure, with the Board as a whole is operating within the risk Risk Management Framework agreed.• Participate in Board Committees as necessary.• Continual updating of skills, knowledge and familiarity with the business, risks to the business and the regulatory environment.
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Audit Risk & Compliance Committee Member
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Jul 2019 - Jan 2022
Key Responsibilities : • Review policies and procedures for the management of risk, internal control and governance.• Provide assurance that the correct procedures are being applied across the organisation with regard to internal control.• Review the schedule and results of both internal and external audits.• Analyse the adequacy of managements response to issues identified in audits, including the external audits.• Provide assurances relating to the management of risk, and corporate governance.• Review proposals for tendering for external audit services.• Review anti-fraud policies and procedures, protected disclosure processes, and arrangements for special investigations.• Review the committee's own effectiveness each year, and report the results of that review to the Board.
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Credit Committee Member
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Nov 2018 - Jun 2019
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Inclusion and Accessibility Labs (IA Labs)
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Ireland
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IT Services and IT Consulting
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1 - 100 Employee
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Senior Business Development & Marketing Manager
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Jan 2022 - Aug 2022
Key Responsibilities : 1. Acquisition • Select and implement a CRM system (HubSpot CRM). • Select and implement a marketing automation tool (HubSpot). • Conduct market & legislation research. • Identify potential clients, and the decision makers within the client organisation. • Construct campaigns to target companies that fall under the EU directive for web accessibility. • Organise the launch of both the company and a piece of research, securing a TD presence. • Build relationships with new prospective clients. • Set up meetings between client decision makers. • Participate in pricing the solution/service. 2. Conversion • Present all products and services to form relationships across multiple business functions with an organisation. • Work with technical staff to meet customer needs should a requirement be lacking from the offering. • Prepare quotations and contracts where appropriate. • Ensure the customer has all of the required information to make an informed decision. • Presenting daily at “C Level”. • Plan approaches and pitches. • Handle objections by clarifying, securing agreements, and working through differences to a positive conclusion. 3. Retention • Present new products and services and enhance existing relationships. • Share customer feedback and findings internally. • Arrange and participate in internal and external client debriefs. • Produce market requirement documents (MRDs). • Ensure Service Levels are met and focus on areas on improvement on internal methods of client engagement. • Hold quarterly business reviews with key clients (QBRs).
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TCAS Online Ltd
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Ireland
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IT Services and IT Consulting
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1 - 100 Employee
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Business Development Manager
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Dec 2015 - Dec 2021
Key Responsibilities : 1. New Business Development• Prospect for potential new clients and turn this into increased business.• Identify potential clients, and the decision makers within the client organization.• Research and build relationships with new clients.• Set up meetings between client decision makers.• Plan approaches and pitches. • Participate in pricing the solution/service.• Handle objections by clarifying, emphasizing agreements and working through differences to a positive conclusion. 2. Client Retention• Present new products and services and enhance existing relationships.• Work with technical staff to meet customer needs.•Arrange and participate in internal and external client debriefs.• Business Development Planning• Attend industry functions, such as association events and conferences, and provide feedback and information on market activity.• Present to and consult with senior level management on business trends with a view to developing new services & products.• Identify opportunities for campaigns, services, and distribution channels that will lead to an increase in sales.• Using knowledge of the market and competitors, identify and develop the company’s unique selling propositions and differentiators.• Management and Research• Submit weekly progress reports.• Ensure that data is accurately entered and managed within the company’s CRM.• Forecast sales targets and ensure they are met by the team.• Track and record activity on accounts and help to close deals to meet these targets.• Work with marketing staff to ensure that prerequisites are fulfilled.• Understand the company’s goal and purpose so that will continual to enhance the company’s performance.
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Account Manager
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Dec 2014 - Dec 2015
Key Responsibilities: • Ensure and facilitate successful client experiences • Act as a point of escalation • Act internally as the “Voice of the Customer”• Manage customer communication• Manage expectations on service delivery • Foster communication to drive process improvement • Ensure clients are informed & updated on current system functionality & releases• Demonstrate TCAS Online’s products & services • Work across multiple regions & time zones • Consultation on industry best practices & standards• Developing strategies to for various revenue income streams (transactional revenue models)• Exhibiting & delegating at industry events• Achieve against monthly, quarterly and annual revenue targets across all client accounts• Train new hires on the industry, products, services and internal processes
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New Business Development
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Aug 2013 - Dec 2014
Key Responsibilities: • Generating business leads and following up on sales opportunities.• Cold calling potential customers and building relationships.• Establishing customer needs and selling products accordingly.• Working to weekly and monthly sales targets and KPI’s.• Arranging meetings with clients and carrying out product demonstrations.• Following up swiftly on sales enquiries and sending out information.• Working closely with other teams to develop new business.• Researching the market and identifying potential target customers.• Attending industry events in order to generate business leads.
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