Wenjia Dong

Product Designer at Open Government Products
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Contact Information
us****@****om
(386) 825-5501
Location
Singapore, Singapore, SG
Languages
  • English Native or bilingual proficiency
  • Chinese Native or bilingual proficiency
  • French Elementary proficiency

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Credentials

  • Google UX Design
    Google
    Dec, 2022
    - Nov, 2024
  • Salesforce Certified Marketing Cloud Email Specialist
    Salesforce
    Feb, 2021
    - Nov, 2024
  • Inbound Certification
    HubSpot Academy
    Nov, 2020
    - Nov, 2024
  • Google Ads Display Certification
    Google Ads
    Jul, 2021
    - Nov, 2024
  • Google Ads Search Certification
    Google Ads
    Jul, 2021
    - Nov, 2024

Experience

  • Open Government Products
    • Singapore
    • Software Development
    • 1 - 100 Employee
    • Product Designer
      • Jul 2023 - Present

      Revolutionising inventory management for emergency services in Singapore.

    • Product Design Intern
      • Jan 2023 - Jun 2023

      Re-designed data.gov.sg, Singapore's national open data collection

  • NTUC FairPrice
    • Singapore
    • Retail Groceries
    • 700 & Above Employee
    • Senior Performance Marketing Executive
      • Apr 2021 - Sep 2022

      • Media planning, buying and optimising for B2C and B2B subsidiaries under FairPrice Group • Onboarded and managed Facebook Collaborative Ads for FMCG suppliers (Unilever, P&G, Nestle, Coca Cola etc.) to support FairPrice Group's monetisation efforts • Media planning, buying and optimising for B2C and B2B subsidiaries under FairPrice Group • Onboarded and managed Facebook Collaborative Ads for FMCG suppliers (Unilever, P&G, Nestle, Coca Cola etc.) to support FairPrice Group's monetisation efforts

  • NTUC Enterprise Co-operative Limited
    • Singapore
    • Civic and Social Organizations
    • 100 - 200 Employee
    • Customer Relationship Management Executive
      • Apr 2020 - Mar 2021

      • Built delightful onboarding, cart abandonment and customer service journeys on Salesforce• Planned and ran monthly growth campaigns to prevent churn and grow revenue by 150%

    • Cybersecurity Awareness Programme Lead
      • Aug 2019 - Mar 2020

      • Spearheaded inaugural cyber-awareness campaign for 10,000+ employees in various subsidiaries• Achieved 52% decrease in phishing failure rate, 4x increase in reporting of simulated phishing emails

  • OCBC Campus
    • Singapore
    • Human Resources Services
    • 1 - 100 Employee
    • Branding and Communications Intern
      • Apr 2018 - Jul 2018

      • Helped to build and manage gamification mobile app used by all OCBC employees • Strategised and created marketing content for Facebook and Instagram accounts • Improved efficiency of creating branding reports by auto-generating key figures using Excel formulas • Helped to organise and promote a national competition with more than 50 participants • Helped to build and manage gamification mobile app used by all OCBC employees • Strategised and created marketing content for Facebook and Instagram accounts • Improved efficiency of creating branding reports by auto-generating key figures using Excel formulas • Helped to organise and promote a national competition with more than 50 participants

  • Insights by Kantar
    • United Kingdom
    • Market Research
    • 700 & Above Employee
    • Client Service Intern
      • Apr 2017 - Aug 2017

      • Worked with team to execute three studies to understand the FMCG market and consumer behaviour in Vietnam, Indonesia, and other Southeast Asian countries • Used SPSS and Microsoft Excel to draw insights from the data to identify consumer opportunities • Reported and presented actionable business recommendations to clients • Led team to win 1st runners-up in company-wide business proposal hackathon • Worked with team to execute three studies to understand the FMCG market and consumer behaviour in Vietnam, Indonesia, and other Southeast Asian countries • Used SPSS and Microsoft Excel to draw insights from the data to identify consumer opportunities • Reported and presented actionable business recommendations to clients • Led team to win 1st runners-up in company-wide business proposal hackathon

  • Bid4Ad
    • Singapore
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Market Research Intern
      • Jul 2016 - Aug 2016

      • Conducted market research on programmatic advertising industry • Conducted in-depth interviews with 4 Singaporean and 4 Swiss companies • Submitted and presented report with market and competitor analysis and recommendations for product, pricing and marketing • Conducted market research on programmatic advertising industry • Conducted in-depth interviews with 4 Singaporean and 4 Swiss companies • Submitted and presented report with market and competitor analysis and recommendations for product, pricing and marketing

  • UNIQLO
    • Japan
    • Retail
    • 700 & Above Employee
    • Sales Associate
      • Feb 2015 - May 2015

      • Shared product knowledge with customers, addressed customer requests and complains • Manned the cash registry and replenished shelves with items from stockroom • Shared product knowledge with customers, addressed customer requests and complains • Manned the cash registry and replenished shelves with items from stockroom

Education

  • Singapore Management University
    Bachelor of Business Management, Double major: Marketing, Analytics
    2015 - 2019
  • Hwa Chong Institution
    High School, Economics, Geography, China Studies (in English), Math
    2013 - 2014

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