Duygu Coşkun Yalamanoğlu

CRM Project Manager at Kimteks Kimya Tekstil Ürünleri Tic. A.Ş.
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Contact Information
us****@****om
(386) 825-5501
Location
Istanbul, Istanbul, Turkey, TR
Skills

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Experience

    • Türkiye
    • Chemical Raw Materials Manufacturing
    • 1 - 100 Employee
    • CRM Project Manager
      • Jul 2021 - Present

      -Management of Salesforce Sales Cloud (B2B CRM), Customer Community and process development projects -Working in close collaboration with IT, Sales, Marketing, Finance, Business Development Commercial Areas -Managing Salesforce and vendor adoption roadmap (end-user requirements, business processes, development areas etc) -Managing end-to-end business requirements (define, design, development, UAT, and go-live phase etc) for projects -Customer segmentation and strategic planning by defining KPIs for B2B CRM in Chemical Industry Show less

    • Türkiye
    • Non-profit Organizations
    • 200 - 300 Employee
      • Jan 2016 - Jul 2021

      - Execution end-to-end business requirements (B2C CRM) on Salesforce for Non-profit Organization Management (define, design, development, UAT, and go-live phase etc),- Data management and analysis with Salesforce, Qlikview- Research and execution new initiatives and innovations about automation and digitalization (ex. RPA, e-commerse, contactless payments, e- products)- Involving the formulation, justification and execution of budgets for organization, programs, or projects. Forecasts and executes the prior, current, and budget year programs- Planning short and longterm (5 years) mass marketing strategy- Statistical analysis of data to build behavioral models for segmentation and targeting- Managing loyalty program (regular donor segment); wellcome pack, e-mail/sms/direct mail campaign, lifetime value journey; retention, conversion, reactivation, upgrade- Creating and executing crowd funding/mass marketing campaing (such as e-mail, SMS, phone) - Managing telemarketing strategies, plan, budget and KPIs - Product development for Non-profit Organization Show less

      • Jun 2009 - Jan 2016

    • Türkiye
    • Financial Services
    • 1 - 100 Employee
    • Marketing PEP Intern
      • Jan 2007 - Jan 2008

    • Türkiye
    • Financial Services
    • 200 - 300 Employee
    • Marketing Intern
      • Apr 2006 - Jun 2006

    • Türkiye
    • Motor Vehicle Manufacturing
    • 700 & Above Employee
    • Sales Intern
      • Sep 2005 - Oct 2005

    • United Kingdom
    • Insurance
    • 700 & Above Employee
    • Sales And Marketing Intern
      • Feb 2005 - Sep 2005

Education

  • ITU
    Master's degree, Business and Technology Management
    2023 - 2025
  • Marmara University
    Bachelor's degree, Business Informatics (German)
    2003 - 2009

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