Dustin Norman
Associate Creative Director at Passport Brand Design- Claim this Profile
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Bio
Experience
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Passport Brand Design
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Advertising Services
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1 - 100 Employee
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Associate Creative Director
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Sep 2018 - Present
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Design Director
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Oct 2018 - Present
• Develop branding systems for companies from logo development all the way through to visual identity systems and bringing the brand to life in market. • Work closely with clients and strategy teams to address needs and ensure marketing creative led to increases in both awareness and market share.• Led the creative development of client-owned retail experience to increase product awareness and education.• Conceptualize and design e-commerce websites from wireframes to prototypes.• Plan and execute photo and video content for strategic brand partnerships.• Led the creation of digital POS campaigns and various branded video assets. Show less
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AutoGravity
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United States
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Motor Vehicle Manufacturing
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1 - 100 Employee
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Sr. Designer
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Apr 2017 - Sep 2018
• Responsible for concept, design and delivery of all marketing materials, photoshoots, social media and sales pitch assets. • Led relationships with outside agencies for video and brand development. • Executed brand refresh and lead development of brand style guide. • Developed marketing tools to simplify the onboarding of new partners to the AutoGravity platform. • Collaborated with Dealer and Lender teams to support key initiatives. • Responsible for concept, design and delivery of all marketing materials, photoshoots, social media and sales pitch assets. • Led relationships with outside agencies for video and brand development. • Executed brand refresh and lead development of brand style guide. • Developed marketing tools to simplify the onboarding of new partners to the AutoGravity platform. • Collaborated with Dealer and Lender teams to support key initiatives.
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PVH Corp.
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United States
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Retail Apparel and Fashion
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700 & Above Employee
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Senior Graphic Designer
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May 2015 - Apr 2017
• Provide support to marketing team in the direction, planning, and execution of key initiatives which include trade shows, print assets, packaging and Point-Of-Purchase materials. • Conceptualize and design ad campaign for new fitness segmentation. • Plan and execute performance and fitness photoshoots as well as branded product and lifestyle content. • Collaborate with VP of marketing to design and develop brand playbook which outlines key branded marketing strategies and provide support for national sales force. Show less
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Senior Graphic Designer
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Nov 2012 - May 2015
• Design and execute all content for Suprafootwear.com including weekly mailers, web marquees, landing pages, and other marketing assets. • Conceptualize and design three product catalogs quarterly including theme development, overall layout and text creative. • Partner with Creative Director on photo shoot concepts and executions to reinforce brand direction and consistently provide relevant branding to consumers. • Support Marketing and Ecommerce teams by selecting, organizing, and editing social media content for Facebook, Instagram, and Supra Blog. • Fulfill all digital creative requests from Key Accounts by building branded materials to support retail sales efforts. • Spearhead the process of restructuring the Creative Services department seeking out software solutions to assist with the organization and trafficking of jobs. Show less
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GREATS
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United States
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Retail Apparel and Fashion
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1 - 100 Employee
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Freelance Graphic Designer
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2012 - 2013
Worked closely with Jon Buscemi and Ryan Babenzien to assist in the planning and initial launch of their new footwear brand. Worked closely with Jon Buscemi and Ryan Babenzien to assist in the planning and initial launch of their new footwear brand.
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Oishii Creative
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United States
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Design Services
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1 - 100 Employee
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Graphic Designer
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2010 - 2012
Planned and executed print ads, web assets, branding, and packaging for several major clients. These include Nickelodeon, Discovery Channel, NFL Network, Tennis Channel and Ovation TV. Planned and executed print ads, web assets, branding, and packaging for several major clients. These include Nickelodeon, Discovery Channel, NFL Network, Tennis Channel and Ovation TV.
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Education
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Laguna College of Art + Design
Graphic Design