Experience

360ofme

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Head of Marketing

  • May 2023 - Present



Need

• United States
• Software Development
• 1 - 100 Employee

• Senior Product Marketing and Operations Associate

  • Sep 2019 - Oct 2022

  Launched category-defining cancer protection product in partnership with major Korean insurance company, Hanwha Life. Collaborated with C-suite leadership and executed on go-to-market strategy and sales activation. 3rd employee for seed-stage, health-tech startup backed by Venrock and Sozo Ventures. Promoted from Operations Associate to support marketing efforts for Need's first launch and scale the team globally. Key Achievements: ▪ Oversaw launch marketing campaign, including TVC… Show more Launched category-defining cancer protection product in partnership with major Korean insurance company, Hanwha Life. Collaborated with C-suite leadership and executed on go-to-market strategy and sales activation. 3rd employee for seed-stage, health-tech startup backed by Venrock and Sozo Ventures. Promoted from Operations Associate to support marketing efforts for Need's first launch and scale the team globally. Key Achievements: ▪ Oversaw launch marketing campaign, including TVC, website, print ads, social media, and sales collateral; leading creative agencies and driving decision-making ▪ Supported CEO to sign 1st critical sales partnership, coordinating design/build of mock-ups, product demos, and creation of pitch decks ▪ Developed sales training collateral for 10K+ sales agents, strengthening salesforce activation with tutorials, digital content, manuals, and FAQ’s ▪ Tripled partnership prospects, initiating market research, interviewing potential customers, gathering data, and creating testimonials ▪ Quadrupled company size in 1 year; created and implemented recruiting strategy and built all processes from sourcing through onboarding ▪ Directed and launched company-wide systems for cross-functional collaboration, communication, and information management Show less



University of Virginia

• United States
• Higher Education
• 700 & Above Employee

• Visual Resources Associate

  • Aug 2016 - May 2019

  Charlottesville, Virginia Area Executed conservation and publication of digital assets in Photoshop and catalogued assets in Excel databases and ArtStor. Assisted with research and analysis across multiple teams within the art department.



Driver

• United States
• Technology, Information and Internet
• 700 & Above Employee

• Marketing and Operations Summer Intern

  • Jun 2018 - Aug 2018

  San Francisco Bay Area Spearheaded guerilla marketing efforts and outreach campaign across western United States to grow customer base for clinical trials marketplace. Designed and produced relevant marketing collateral. ▪ Grew potential customer base by 1500+, leveraging existing network to target captive audiences