Head of Marketing Communication

• Mar 2023 - Present

Head Marketing Communications

• Jun 2020 - Mar 2023

Account Director

• Apr 2019 - Mar 2023

Team Lead : Digital Media Specialist

• Apr 2017 - Mar 2019

- Managed 45+ clients from various industries. - Through media understanding on social, content & creatives along with their usage as a marketing tool to achieve the brand objectives. - Understanding pros & cons of each digital media tool to integrate them well in the overall media strategy in order to achieve the media objectives. - Conceptualize & orchestrate marketing campaigns that effectively reinforce & build brand images. - Executed critical patnership campaigns to drive… Show more - Managed 45+ clients from various industries. - Through media understanding on social, content & creatives along with their usage as a marketing tool to achieve the brand objectives. - Understanding pros & cons of each digital media tool to integrate them well in the overall media strategy in order to achieve the media objectives. - Conceptualize & orchestrate marketing campaigns that effectively reinforce & build brand images. - Executed critical patnership campaigns to drive traffic to our portals. - Developing digital as strategic priority in integrated market communications. - Managed & maintained healthy Client Relations. - Online Reputation Management for brands. - Worked on Consulate Relations & handled communications. - Studied Industry trends & did competitor analysis. - Team building & performance management, problem identification & resolution. - Coached, Mentored and tracked Performance of my team. - Quality control leadership.

Senior Account Manager

• Apr 2016 - Apr 2017

- Substantial growth in Client Base & Increased Strategic Partnerships. - Revived dormant/dead Clients. - Managed & maintained healthy Client Relations. - Worked on consulate relations & handled communications. - Lead strategic planning & execution of LIVE events. - Executed successful collaborations & partnerships as the brand custodian. - Achieved month on month wholistic growth for the brand via organic as well as paid media. -… Show more - Substantial growth in Client Base & Increased Strategic Partnerships. - Revived dormant/dead Clients. - Managed & maintained healthy Client Relations. - Worked on consulate relations & handled communications. - Lead strategic planning & execution of LIVE events. - Executed successful collaborations & partnerships as the brand custodian. - Achieved month on month wholistic growth for the brand via organic as well as paid media. - Lead communication strategy for the brand across various mediums. - Worked closely on lead generation & ROI centred campaigns for the brands. - Tracked performance & laid the next milestones to be achieved.

Account Manager

• Apr 2015 - Apr 2016

- Managed & maintained healthy Client Relations. - Understanding the client brief & delivering quality output, in-line with the brief. - Assisted in creating a wholistic strategic marketing planning for the brands growth. - Assisted in increasing the digital footprint of the brands during LIVE events. - Assisted in planning the Organic & Paid Growth for the brands, across various mediums. - Assisted in creating a strategy for content… Show more - Managed & maintained healthy Client Relations. - Understanding the client brief & delivering quality output, in-line with the brief. - Assisted in creating a wholistic strategic marketing planning for the brands growth. - Assisted in increasing the digital footprint of the brands during LIVE events. - Assisted in planning the Organic & Paid Growth for the brands, across various mediums. - Assisted in creating a strategy for content dissemination. - Successful execution of campaigns. - Worked on ATL & BTL activities for brands across various industries. - Assisted in planning & translation of a brand communication across the various Online & Offline Mediums. - Closely tracked and reviewed performance of the brands growth.

Social Media Manager

• Apr 2014 - Sep 2015

- Worked throughly on all social media platforms. - Planning the content & creatives for brands across various industries. - Worked on content diversification across all the social media platforms. - Strategised the community growth across the various social media platforms. - Worked extensively on various types & mediums of content marketing. - Assisted in campaign ideation. - Tracked and reviewed performance of various campaigns. - Worked on… Show more - Worked throughly on all social media platforms. - Planning the content & creatives for brands across various industries. - Worked on content diversification across all the social media platforms. - Strategised the community growth across the various social media platforms. - Worked extensively on various types & mediums of content marketing. - Assisted in campaign ideation. - Tracked and reviewed performance of various campaigns. - Worked on online reputation management. - Monitored industry trends and did competitor analysis. - Assisted in planning the 360 growth of the brand - ATL & BTL.

Telecommunication Intern

• 2012 - 2013

- Underwent a 30 day traineeship on Functionality of Mobile Switching Center. - Underwent a 30 day traineeship on Functionality of Mobile Switching Center.

Social Media Intern

• 2012 - 2013

- Worked aggressively on all social media platforms. - Assisted in planning the content & creatives for specific brands. - Assisted in Campaign Ideation. - Tracked and reviewed performance of various campaigns. - Closely worked on online reputation management. - Monitored industry trends and did competitor analysis. - Assisted in planning process for strategic brand management on digital media. - Worked aggressively on all social media platforms. - Assisted in planning the content & creatives for specific brands. - Assisted in Campaign Ideation. - Tracked and reviewed performance of various campaigns. - Closely worked on online reputation management. - Monitored industry trends and did competitor analysis. - Assisted in planning process for strategic brand management on digital media.

Intern

• May 2011 - Jul 2011

- Underwent a 3 month trainee-ship on Government Furnished Equipment. - Underwent a 3 month trainee-ship on Government Furnished Equipment.

Client Services Intern

• 2010 - 2011

- Assisted in managing & maintaining healthy client relations. - Studied Industry trends and did competitor analysis. - Assisted in managing & maintaining healthy client relations. - Studied Industry trends and did competitor analysis.