Dr Sreelekshmi S Gautham
Sustainability Operations and Marketing Manager at GBRI at GBRI- Claim this Profile
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English Full professional proficiency
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Hindi -
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Malayalam -
Topline Score
Bio
Credentials
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Certification in Digital Marketing, Social Media marketing and web designing
National Skill Development CorporationJan, 2022- Nov, 2024 -
IELTS - Language Proficiency test
British CouncilJan, 2022- Nov, 2024
Experience
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GBRI
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United States
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E-Learning Providers
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1 - 100 Employee
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Sustainability Operations and Marketing Manager at GBRI
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Oct 2020 - Present
● Responsible for reviewing and performing QA/QC GBRI sustainability courses before publishing on the LMS. Additional responsibilities include:● Check GBRI on-demand portal for Course review, user activity, and account expiry as necessary.● Assist potential clients and existing customers through emails● Assist with marketing and branding for GBRI :*Involve in planning and execution of marketing strategies. *Monitor online presence of company’s brand and engage with users, to get the perfect customer persona and to pitch potential customer. *Manage the email marketing strategy by re-targeting the potential customers to pitch profitable way. * Enhancing visibility of GBRI courses by optimizing SEO (inter-linking for keyword optimization for organic search results) and readability of pages. *Respond to email marketing campaign*Spearheaded campaigns and marketing on social media platforms including Facebook, LinkedIn, Instagram and Twitter and managing. Auditing SEO factors and presenting possible opportunities for link.• Assist student registrations with live and on-demand webinars for GBRI- Continuing Education- Project Experience- Exam Preparations Show less
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Operations and Marketing Education Manager @GBRI
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Oct 2020 - Present
● Responsible for reviewing and performing QA/QC GBRI sustainability courses and publishing on the LMS.Additional responsibilities include:● Check GBRI on-demand portal for Course review, user activity, event creations and account expiry as necessary.● Assist potential clients and existing customers through emails.● Assist with marketing and branding for GBRI:*Involve in planning and execution of marketing strategies. *Website Auditing- Semrush and Neil Patel *Content creation or blogs, newsletters in website *Monitor online presence of company’s brand and engage with users, to get the perfect customer persona and to pitch potential customer. *Manage the email marketing strategy by re-targeting the potential customers to pitch profitable way. * Enhancing visibility of GBRI courses by optimizing SEO (inter-linking for keyword optimization for organic search results) and readability of pages. * Backlinks Creation *Respond to email marketing campaign *Spearheaded campaigns, posers or videos posting, creating leads and marketing on social media platforms including Facebook, LinkedIn, Instagram, and Twitter managing. Auditing SEO factors and presenting possible opportunities for link. Show less
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Education Marketing Manager
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Dec 2015 - Oct 2020
● Check GBRI on-demand portal for user activity, account expiry as necessary.● Assist potential clients and existing customers through phone calls, online chats or email marketing.● Work with certification manager to issue certificates and report hours for AIA.● Assist students with taking classes, quizzes and reporting hours to GBCI.● Assist with marketing and branding for GBRI:*respond to email marketing campaign*follow-up with potential clients*analyse competition on a weekly basis● Assist with sales for GBRI.● Analyse incomplete sales and follow-up. Show less
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India Operations Manager
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Nov 2013 - Dec 2015
India Operations Manager in GBRI (Green Building Research Institute, Bangalore, India (https://www.gbrionline.org/ )• Assist student registrations with live and on-demand webinars for GBRI- Continuing Education- Project Experience- Exam Preparations• Check GBRI on-demand portal for User Activity, account expiry as necessary• Assist students with taking classes, quizzes and reporting hours to GBCI• Assist potential clients and existing customers through phone calls, online chat or emails• Work with the Certifications Manager to issue certificates and report hours for AIA• Assist with marketing and branding for GBRI:- Respond to email marketing campaigns and Social media Marketing- Follow- up with potential clients - Analyse Competition on a weekly basis• Assist with sales for GBRI:- Analyse incomplete sales and follow-up as necessary- Online marketing Show less
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University of Kerala
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Higher Education
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700 & Above Employee
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Lecturer
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Jun 2012 - Mar 2013
® Lecturer (Botany) in Iqbal college, Thiruvananthapuram, Kerala University, India (http://www.iqbalcollege.edu.in/ )-June 2012 to March 2013 • Conducting lectures and preparing the material for graduate and undergraduate students • Assessing student’s course work and material. • Involved in the setup of exams and the marking of results. • Responsible for the departmental administrative tasks. • Providing mentoring, advice and support to students on a personal level. • Implementing University research projects and involved in its publication. • Carrying out staff appraisals. • Actively leading class discussions and encouraging debate. Show less
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University of Kerala
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Higher Education
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700 & Above Employee
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Lecturer
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Jun 2005 - Oct 2005
Lecturer (Botany) in Iqbal college, Thiruvananthapuram, Kerala University India ( http://www.iqbalcollege.edu.in/ )- July 2005 to October 2005 • Teaching students and involved in the research and designing of new courses and materials. • Organized, implemented and monitored programmes and assessments. • Was responsible for preparing learning material for courses and devising relevant practical activities. • Involved in course team activities and curriculum development for students. • Participated in the interviewing of potential students. Show less
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Education
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National Skill Development Corporation
Certification in Digital Marketing, Social Media marketing and web designing, Web Page, Digital/Multimedia and Information Resources Design -
Mahatma Gandhi University
Doctor of Philosophy (PhD), Botany/Plant Biology -
University of Kerala
Master of Philosophy (M.Phil), Botany/Plant Biology -
Kerala University
Kerala university, Botany/Plant Biology