Experience

Birla Global University

• India
• Higher Education
• 1 - 100 Employee

• HoD & Ass. Professor- Marketing, Birla School of Management, Birla Global University

  • Aug 2021 - Present

  Administrative Responsibilities •HoD-Marketing -BGU •Compliance Officer IQAC,BGU •Member IPR Cell –BGU •Member Centre for Consultancy Prog BGU •Member Innovation and Incubation Committee Nodal Officer NIRF •Convener Faculty Council •Committee member – EMBA planning and execution -Teaching MBA/BBA courses in Marketing domain - Consumer Behaviour/ Marketing Research / Digital Marketing/ Marketing Analytics/ - Teaching PhD -Marketing Management Advance as part of course work - Providing research guidance to PhD Scholars - Organised MDP - Published more than 25 Research papers including ABDC and Scopus Indexed . Show less



Management Education & Research institute (MERI), Guru Gobind Singh Indraprastha University, Delhi

• Delhi

• Associate Professor

  • Dec 2009 - Jul 2021

  - Teaching MBA//BBA courses in Marketing domain alongwith Digital Marketing , Marketing analytics,Retail & Entrepreneurship - Administrative Initiatives & Responsibilities  Program Coordinator MBA  Director -IQAC,MERI  Head- E-Cell & Startup Support  Coordinator- NAAC, NBA accreditation  Convener IIC under MHRD  Coordinator-Institutional Marketing  Coordinator Digital Marketing  Coordinator Admissions  Coordinator corporate Mentorship Program - 25+ Research Publications including ABDC & scopus indexed Journals - Provide Consulting to organisations including startups - Mentor startups . Successfully helped 25+ startup launches - Research guidance to PhD Research scholars - Handled research projects funded by industry - Attended / organised Refresher prog, fdp,workshops, seminars, conferences - Presented Research Papers in international and national conferences - Show less



Axis Bank,ICICI Bank

• Manager

  • Jan 2002 - Oct 2009