Dr. Priyanka Pradhan

Assistant Professor at Sushant University
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
Gurugram, IN

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
Join now
You need to have a working account to view this content.
Join now

Credentials

  • Digital Marketing and Communication
    MICA | The School of Ideas
    Jul, 2022
    - Oct, 2024
  • SPSS
    Motilal Nehru National Institute Of Technology
    Jul, 2019
    - Oct, 2024
  • Seven day workshop on research methodology
    Jaipuria Institute of Management, Indirapuram, Ghaziabad
  • Tally 9.0
    -

Experience

  • Sushant University
    • India
    • Higher Education
    • 100 - 200 Employee
    • Assistant Professor
      • Feb 2022 - Present
  • Dr. A.P.J. Abdul Kalam Technical University
    • India
    • Higher Education
    • 300 - 400 Employee
    • Market Reseach/ Research Scholar in the field of Digital Marketing (Small Businessess Insights)
      • Jun 2015 - Mar 2022

      My research is on "Usage of Digital Marketing By SMEs" which involves interesting insights about the digital marketing strategy of Small Scale and Medium Enterprises of India. With the help of data-driven research, this study extracted a digital marketing tool kit. The work has been published in Scopus indexed journal. Now I am passionate to work in the data-driven industry for data veracity to support the decision-making process of the organization. My research is on "Usage of Digital Marketing By SMEs" which involves interesting insights about the digital marketing strategy of Small Scale and Medium Enterprises of India. With the help of data-driven research, this study extracted a digital marketing tool kit. The work has been published in Scopus indexed journal. Now I am passionate to work in the data-driven industry for data veracity to support the decision-making process of the organization.

  • Institute of Business Management, C.S.J.M. University, Kanpur, India
    • Teaching Faculty
      • Jan 2015 - Jan 2020

      Role & Responsibilities: Teaching, Academic Assignments, Research, Evaluation, etc. Students: MBA and BBA Subject: Marketing Management, Research Methodology, Marketing Research, Strategic Management, etc. Role & Responsibilities: Teaching, Academic Assignments, Research, Evaluation, etc. Students: MBA and BBA Subject: Marketing Management, Research Methodology, Marketing Research, Strategic Management, etc.

  • Institute of Business Management: Kanpur University.
    • Research Assistant at UGC MRP Project based on ICT
      • May 2013 - Sep 2014

      The postion involve whole research process, secondary reserach, primary research,company profiling, newsletters, pitch book,SWOT analysis, report writing, company research, Industry analysis. The postion involve whole research process, secondary reserach, primary research,company profiling, newsletters, pitch book,SWOT analysis, report writing, company research, Industry analysis.

Education

  • Gauhati University
    Master of Business Administration - MBA, Human Resources Management/Personnel Administration, General and Marketing Management
  • DAYANAND ACADEMY OF MANAGEMENT STUDIES, GOVIND NAGAR,
    Bachelor of Business Administration (BBA), Business Administration and Management, General
    2007 - 2010
  • SANATAN DHARM Kanpur
    High School and Intermediate, Science
    2005 - 2007
  • upGrad.com
    Advance Certificate in Digital Marketing, Digital Marketing
    2021 -
  • MICA | The School of Ideas
    Advance Certificate course in Digital Marketing, Business, Management, Marketing, and Related Support Services
    2021 - 2022

Community

You need to have a working account to view this content. Click here to join now