Experience

Vibra Digital

• Brazil
• Information Technology & Services
• 1 - 100 Employee

• Data Insights Coordinator

  • Feb 2020 - Present

  - Coordinate the team responsible for delivering the company's results, its goals and forecasts. - Design and develop data flows and data vizualizations that ensure fast and reliable access to company's data. Providing technical and analytical support to other departments. - Involved in the establishment of the data strategy department since its inception. - Coordinate the team responsible for delivering the company's results, its goals and forecasts. - Design and develop data flows and data vizualizations that ensure fast and reliable access to company's data. Providing technical and analytical support to other departments. - Involved in the establishment of the data strategy department since its inception.



CUBOCC

• Brazil
• Advertising Services
• 1 - 100 Employee

• Data Science Coordinator

  • Aug 2017 - Feb 2020

  Main Responsibilities: - Build the entire data ecosystem for Media and BI team. - Propose the best data visualization method for each given objective. - Set campaign KPIs and measurement methods. - Support communication strategy development based on data insights. Tools and Languages: Google Sheets, Supermetrics, Google Analytics, DataStudio, GoogleScripts Main Responsibilities: - Build the entire data ecosystem for Media and BI team. - Propose the best data visualization method for each given objective. - Set campaign KPIs and measurement methods. - Support communication strategy development based on data insights. Tools and Languages: Google Sheets, Supermetrics, Google Analytics, DataStudio, GoogleScripts



Saraiva

• Retail
• 700 & Above Employee

• E-commerce Analyst

  • Jan 2014 - Jul 2017

  Main Responsibilities:- Build automated report templates and real-time dashboards. - Support all e-commerce teams with data-driven insights.- Develop and measure shipping policies strategies.- Set KPIs and measurement methods.- Study user experience and the main gaps in the e-commerce funnel.Tools and Languages: VBA, SQL, Excel, Google Analytics

• Intern - BI and UX

  • Apr 2013 - Dec 2013

  Main Responsibilities: Measure the main gaps on the website funnel to give insights to the executive team. Prospect and negotiate tools that could optimize the user experience on Saraiva's e-commerce.



Prefeitura Municipal de Santo André

• Santo André

• Auxiliar administrativo

  • Aug 2010 - Jan 2013

  Assist the administration of an Educational Center. Assist the administration of an Educational Center.